

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

May 4, 2021 • 26min
The Story of a ‘Changineer’ and His Impact Driven Organization, Paul Kronenberg, Co-Founder & Director, Kanthari
Leadership is not a quality that one is born with. It is a quality that one can build. There are thousands of people across the world who come from difficult backgrounds and adverse social setups. Kanthari, an organization in South India, helps such people to positively deal with their circumstances and also help other people in the process. The Brand Called You Podcast welcomes Paul Kronenberg, the Co-Founder of Kanthari as our guest today. Paul shares the story of his organization and how Kanthari has trained participants to step out of their problems and make impactful social change. Through his organization, he has trained 226 participants across 48 countries! Tune in to the full interview to know about the work that Paul does to help people bring ethical and social changes in society.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

May 3, 2021 • 28min
How Can Artificial Intelligence Be Used For Diversity and Inclusion? Toshie Takahashi, Professor, Institute of AI and Robotics, Tokyo
Diversity and Inclusion have become the need of the hour. In this fast-paced digital world, how can one ensure that our new technology like artificial intelligence and AI also embraces people from all walks of life? The Brand Called You brings you a professor and researcher from Harvard and Cambridge, Toshie Takahashi. Toshie takes us through the basics of Artificial Intelligence, Machine Learning, Robotics, and their possible future. She talks about all the good AI can do and her contribution to make AI more inclusive.Tune in to learn more about the future of Artificial Intelligence and humanity.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

May 3, 2021 • 33min
How RSS has changed over the years with Author of RSS 360 Mr. Ratan Sharda
After two intriguing episodes with Mr.Ratan Sharda ji, we have finally arrived at the last episode of demystifying India’s oldest social organization- The Rashtriya Swayamsevak Sangh. Ratan ji answers some highly asked questions about the organization, its ties with the BJP, and how pracharaks are making a name for themselves through RSS activities. Tune in to find out how this organization has manifested itself in our country and its plans to reach out to every village of India.
In his words,
“The RSS is not an organization in the society. It’s a part of the society!”
Tune in for more.
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May 2, 2021 • 24min
The story behind MX Player, India’s top OTT platform, Mansi Shrivastav, Sr VP, MX Player
OTT (over the top) platforms are taking over the world! OTT platforms have outrun the traditional cable and broadcast networks. Netflix, AmazonPrime, Hotstar, Disney plus, etc are some of the renowned OTT platforms that are used and appreciated globally. In India, another growing over-the-top platform is MX Player! Initially an offline video player, MX Player is now an online establishment that streams a number of shows, movies, sports, and games! Today on The Brand Called You, we have the Senior VP of MX Player Ms. Mansi Shrivastav. And in this interview, Mansi tells us all about the working of this platform and how OTT platforms have changed the traditional television business. Watch the full episode to know more!Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

May 1, 2021 • 27min
How does a bank evaluate you before giving out a loan? Find out with Pankaj Kulshreshtha, Founder & CEO, Scienaptic Systems
Artificial intelligence is making things easier and faster for us every day. From science to education, AI is making a huge impact in our everyday lives. But is it safe to use AI in the matters of money and credit? Learn how this software company is using AI algorithms to make credit more accessible for people by predicting the recovery rate in a matter of seconds or minutes. Pankaj Kulshreshtha, Founder and CEO of Scienaptic Systems has made lending easier with the help of Artificial Intelligence, smarter algorithms and more data.Tune in and learn amazing facts about credit eligibility, holes in the banking system, credit evaluation, and more!Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Apr 30, 2021 • 27min
The Increasing Neglect of Maternal Health and Malnutrition with Shruthi Iyer, CEO, Foundation for Mother and Child Health, India
Maternal health and malnutrition in children are two very important but at the same time two very neglected issues in our country. Estimates from the year 2020 displayed that about 189.2 million people are undernourished in India! India also displayed a high Maternal Mortality rate over the past years. A lack of resources and information has led to these whopping statistics. The condition of women and child health is considerably declining, especially in underprivileged communities. Ms. Shruthi Iyer, a social entrepreneur, and her organization Foundation for Mother and Child Health work towards improving these healthcare conditions and providing the necessary resources and help to the women as well as their children. Tune in to know about the great work Shruthi is doing through her Foundation!Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Apr 29, 2021 • 27min
How this CEO created a 100% Natural Peanut Butter Brand in India, Surabhi Talwar, Co-Founder and CEO, Happy Jars Pvt Ltd
Peanut butter has become a high-demanded product in the Indian market for a few years and for the right reasons. It provides you with all the amino acids necessary for your body. Famous brands market peanut butter as a good source of protein but are they really selling you a healthy product?Today we bring you a branding and marketing expert who is also the co-founder and CEO of Happy Jars Pvt Ltd, a brand that makes wholesome and preservative-free peanut butter, Surabhi Talwar. Surabhi has over 15 years of experience in branding and marketing for firms like Fastrack, Wildcraft, Fab India, and more before stepping into entrepreneurship. Tune in and learn how Surabhi managed to create a 100% natural food brand in a market that was already saturated and listen to her insights on digital marketing, retail, branding, and the health benefits of consuming peanut butter.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Apr 29, 2021 • 26min
The Story of an Entrepreneur Who Drives Impactful Change in Society with Francis Ngai, Founder & CEO, Social Venture Hong Kong
Hong Kong as a country has a large number of social workers and NGOs that work on several projects towards uplifting the ones in need. To bring about consistent social change is the main goal of many social sector organizations in Hong Kong. The social government policies too, have proven to contribute to the welfare of the citizens. One such change-driven social entrepreneur has joined us on the podcast for today’s episode. Francis Ngai is a social entrepreneur working towards driving social change through pioneering impact ventures. He works with several sectors on impactful projects that help people. They turn ideas into solutions and nurture future leaders.Tune in to the full episode to know everything about social impact projects and their result-driven planning.Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Apr 28, 2021 • 24min
Leading Pet Nutritionist talks about Dog Diets, What to Eat, What to Avoid, Rashee Kuchroo, Managing Partner, Doggie Dabbas
The Pet market is an undeniably large one during modern times. We all love our pets and we love taking care of them. One of the things that worry all new pet parents is the nutrition for their pets. With so many ready-to-eat options available in the market today, one must question if that is the healthiest food option for their pet. Does your pet need to be on a diet too?Find out the answers to all your worries with India’s Leading Pet Nutritionist and the Managing Director of Doggie Dabbas, Rashee Kuchroo who shares some amazing insights into what to feed your dog, how to know if he/she is unhealthy, suitable medical treatments, and more! Learn how she was able to cure her dog JUST by changing his diet and adding healthy elements to it!Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/

Apr 27, 2021 • 24min
The art of Copywriting with Steven Lewis, Director of Copywriting, Taleist, Australia
The art of copywriting is a comparatively lesser-known but highly result-driven profession. A lot of people fail to understand its relevance and need in the modern digital age. Did you know that the most time-consuming part of copywriting isn’t the writing but the research? The witty taglines that we enjoy, take hours of research and team implementation! A good copy can totally change the game for your brand by bringing traffic to your website and generating leads. Steven Lewis, a professional copywriter, is our guest on the podcast today. As Director of Copywriting at a leading Australian company, Steven takes us through the profession and tells us what actually goes behind making a good copy. Find us on:Facebook - http://facebook.com/followtbcy/Twitter - http://twitter.com/followtbcy/Instagram - http://instagram.com/followtbcy/


