

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Dec 22, 2022 • 24min
Choosing to Commit to a Cause: Just Do It | Matt Friedman | CEO, The Mekong Club; an international human trafficking expert
Human trafficking is the social menace that still grips the modern world with tight clutches. We might not see it around with our naked eyes, but when monitored the situations closely, its impact can be felt in the immediate surroundings in one way or the other. In our today’s discussion, we try to understand the meaning of modern slavery, along with its causes and possible solutions.
About Matt Friedman
Matt is the CEO of The Mekong Club.
He is an international expert on human trafficking
He is working to eliminate all forms of modern slavery.
Matt is also an author of 12 books, with the latest one titled, “Dancing in the Light of the Moon.

Dec 21, 2022 • 31min
From the world of law to entrepreneurship | Craig Dixon, Co-Founder and Co-CEO, The St. James
At St. James, you get much more than a gym membership, Claimed Craig Dixon, a sportsperson by heart. Where the pandemic has restricted us to screens, Dixon is determined to Pull us out from our homes and phones and enjoy the world of Fitness at ST James. You get personalized training for every sport and mentorship to make you a fitness freak.
About Craig Dixon and his journey.
Craig Dixon is the Co-Founder and Co-CEO of St. James, the category-creating sports, wellness, and active entertainment destination brand in the country.
Craig is also the Co-Founder and Managing Partner of The St. James Group, where he focuses on investments in sports, wellness, entertainment, technology, and real estate.
Before founding St. James, Craig was Assistant Vice President and Senior Counsel at Smithfield Foods, a Fortune 250 global food business and the world's largest pork processor.

Dec 21, 2022 • 30min
Adoption of Digital Technology by an Organisation | Sonia Wedrychowicz, Partner, McKinsey & Company
We are living in the digital age. Almost all our activities are digital. Many of us don't even remember the last time we used a pen and paper. This episode is about the benefits and the challenges that people face in this digital age and how we can live in this digital world without facing any problems.
About Sonia Wedrychowicz
Sonia is Partner in McKinsey's Dubai office.
She is a transformational business and technology leader in transactional and consumer banking, with 25 years of experience across Europe, Asia, and the USA with passion, high energy, and commitment levels, who managed change, innovated and restructured businesses and put them on the path of growth triggered by technology innovation.
Prior to joining McKinsey in January 2020, Sonia served as Head of Technology Transformation at JPMorgan Chase in New York City, COO of the digital bank at DBS in Singapore, and Head of Consumer Bank in SCB Malaysia.
Prior to moving to Asia Sonia spent 18 years working for Citibank in Poland, for the last 6 years holding the position of the bank’s deputy CEO.

Dec 20, 2022 • 30min
Mistakes Are a Part of Success | Khursheed N Khurody, Chairman, Shivia Livelihoods Foundation
Today, there is unchecked economic inequality, and individuals struggle to obtain the necessities of life—health, food, clothing, a place to live, and an education. NGOs step in to offer assistance and support at this point. They perform their duties to close any gaps left by the government and work to enhance the quality of life for underprivileged populations.
In today’s episode of The Brand Called You, Khursheed N Khurody talks about the various aspects of the social sector and how it is faring in contemporary society.
She also talks about her personal definition of success and the key moments of her life.

Dec 20, 2022 • 26min
How to Master the Art of Networking? | Chris Tuff | Author, The Millennial Whisperer and Save Your Asks; Keynote speaker
With the trend of freelancing and gig economy on the rise, along with the predictions of recession, there are talks about strengthening the connection to ensure stability in financial flow. But are connections always made in times of need, or should they be fostered even without any vested motives? Today, we discuss the importance of networking along with the environment that millennials and GenZs look for in an organisation.
About Chris Tuff
Chris is the national best-selling author of two books, “The Millennial Whisperer” and “Save Your Asks”.
He is also a keynote speaker.
He has worked directly with Mark Zuckerberg.

Dec 19, 2022 • 27min
Making a Positive Impact on World | Dr. Gena Cox, Organizational psychologist, Executive coach; Author, Leading Inclusion
There are some ways to make an impact on the world, it might be walking down the streets, protesting but Dr. Gena Cox, an executive coach, got a whole different way of doing it. She is using her experience, knowledge, and training in human behaviour to positively impact the business world by summarising it in her book.
In this vodcast of THE BRAND CALLED YOU, the author of LEADING INCLUSION shares her idea of leadership.

Dec 19, 2022 • 26min
HOW IS SPARSHA TRUST MAKING THE WORLD A BETTER PLACE? | R Gopinath, Managing Trustee, Sparsha Trust
Mr. Gopinath has faced a lot of abuse in his own life which led him on this path of helping children make a better life for themselves. Helping children has been just one part of what his trust does. He does a lot of work from rescuing children to providing senior citizens with old age homes. Today we talk to him about all the work that he has done and what his trust is doing for children, women, and senior citizens.
About Mr. Gopinath
He did his masters in social work at Bangalore University. His parents were laborers and had to face a lot of trouble.
He was forced to live with his relatives because his parents could not take care of him. Later, his stepmother enrolled him in the fourth class and there has been no looking back for education.
He faced a lot of abuse himself which led him to initiate this trust with his classmates, and he has been helping children, women, and senior citizens since then.

Dec 17, 2022 • 24min
The Future of The Internet- Web 3.0 | Gregory Griffiths, Founder & Chairman of IDEAX Ventures
The newest and most talked-about generation of the internet is called Web 3.0. The third iteration, built on complex software tools like artificial intelligence, will enter the warriors' arena after 2.0. It strives to offer a reliable, data-driven user interface that is accommodating to all users. Web3 is anticipated to make use of Semantic Web, Blockchains, and Metaverse.
In today’s episode of The Brand Called You, Gregory Griffiths talks about the various developments and their consequences in the world of Internet. He also sheds light on his endeavours, IDEAX Ventures and his time at the royal office of UAE.

Dec 17, 2022 • 23min
Redefining the Education and Entrepreneurial Sectors | Rajesh Gopal | Co-Founder, Self Achievers, Business Strategy Consultant
We often discuss situations of people who are unable to find suitable jobs post finishing their studies. But does the lack of employability always indicate fewer vacancies, or can it also point to the lack of practical skills in the country’s potential workforce? What are the loopholes in the education system that lead to this lack of skills? How can employability be increased along with the push for entrepreneurial culture? We have your questions covered in our discussion with Mr. Rajesh Goyal.
[00:52] - About Rajesh Gopal
Rajesh is the co-founder of Self Achievers.
He is a business strategy consultant and a micro-learning evangelist.
He is creating a talent pool of entrepreneurs.
Rajesh is also a business advisor and brand strategy consultant.

Dec 16, 2022 • 28min
The Queen of Clarity | Ann Latham, President, Uncommon Clarity Inc, Author, The Power of Clarity
Is a lack of clarity really responsible for those problems? Do you feel that you are quite clear about your destination? Well, if you hesitate to ask yourself such questions, then you need to understand the power of clarity. And who is better than the QUEEN OF CLARITY herself?
Ann Latham is the founder of Boston area consulting firm Uncommon Clarity®, Inc. Her clients represent over 40 industries and range from for-profit organizations, such as Boeing, Medtronic, and Hitachi, to non-profit organizations as diverse as Public Television, United Way, and colleges and universities.
She is on a mission to make organizations, if not the world, a better place through greater cognitive clarity.


