The Brand Called You

Music is a universal language that has been an essential part of human culture for thousands of years. It has the power to evoke emotions, create moods, and connect people on a deep level. Music can be used for entertainment, relaxation, inspiration, healing, and even communication. It has the ability to influence our thoughts, behavior, and overall well-being. Today we have Patrycja Piekutowska, Violinist Soloist, Motivation and Power Speaker, and Philanthropist with us to talk about her journey as a violinist, including how she was inspired to play the violin at the age of three and her experiences studying with various masters around the world. 00:43- About Patrycja Piekutowska Patrycja Piekutowska is a Violinist Soloist, Motivation and Power Speaker, Philanthropist, Business, and Art World Connector. She is the Former CEO of Virtuosa Foundation. She is also the recipient of The Medal for Merit to Culture – Gloria Artis awarded by the Ministry of Culture and National Heritage of the Republic of Poland.

With the world becoming increasingly digital, the governments play a critical role in adopting the new technologies to drive ease and comfort amongst the masses. In today’s episode, we discuss the smart policies adopted by the UAE to drive the transformation and how they are tackling the challenges associated with it. [00:34] - About Vineesha HK Vineesha is an advisor of digital transformation and strategy in the office of senior leadership with the UAE government entity. She has been recognized, felicitated, and has been awarded several times.  She was recognized as the global rising star of Technology by the UK Stop Technology Jury in 2022.  Vineesha was also recognized as a Middle East woman leader of the year as a woman and technology. She also got the UAE digital accessor award. 

Comedy, since ages, has been a stress buster. It enables us to laugh, helping us in releasing our tensions. The best part of the comedy has been how relatable it is to our lives that we can’t help but laugh. In today’s episode, we discussed with a famous comedian, what goes into good comedy. [00:36] - About Anthony Ackroyd Anthony is the Chief Enjoyment Officer of the Laughter Advantage. He is an Australian comedian, actor, writer and motivational speaker known for his impersonations of political figures. Anthony became a household name as the star of ABC TV's legendary comedy series “The Big Gig.” He has performed and written for hundreds of Australian and international television shows, radio programs and feature films. He is also a writer and performer of three of Australia's most successful comedy TV series: “Hey Hey! It's Saturday, The Comedy Company and Good News Week.”

Award-winning marketing executive with extensive experience Kathleen Ross is developing brands in the beauty, fashion, wellness, luxury, e-commerce, and retail industries. She is a Creative marketing consultant who provides solutions and supports businesses of all sizes. 00:33- About Kathleen Ross and his journey.  I am a Chief Marketing Officer and award-winning creative leader with more than 15 years of experience building brands. I have helped companies, from startups to Fortune 5000 enterprise organizations, scale their businesses and build outstanding marketing teams at all stages.  I have had the pleasure of working with some of the world's most iconic brands while leading the marketing team for Modern Luxury, including Vera Wang, Oscar de la Renta, and Kettle One.  Acting as your fractional CMO or Chief Brand Officer, I can help lead and assess your current marketing team as an interim leader, develop your marketing strategy and, or take an initiative across the finish line as a contract project. 

Morris Bright is Non-Executive Chairman of the Board of Directors at Elstree Studios working in conjunction with the Studios Board and Managing Director to oversee the day-to-day running of the world-famous Studios site. 00:33- About Morris Bright and his journey.  I worked as a journalist – both as a writer and broadcast journalist – for 25 years. I continue to write and produce features, as well as act as a freelance consultant in film, television and other media.        I am a regular guest broadcaster on British television and radio. I am a member of the British Academy of Film and Television Arts and was awarded an MBE for Services to Local Government in the 2018 New Year Honours.      I am the Chairman of the Board of Directors at Elstree Studios - the only studios in the country owned by a local authority. In conjunction with the Elstree Managing Director, I oversee the day-to-day running of the world-famous Studios site. I am also Vice-Chairman of the Local Government Association Safer Communities Board and assist the LGA by running media courses in their Next Generation Scheme, aimed at training local authority leaders.

Rohit Bagaria is the founder of Budli.in the circular economy of used gadgets. He is currently working on bridging the digital divide in India and reducing e-waste through the re-commercing of used gadgets. 00:33- About Rohit Bagaria and his journey.  Rohit Bagaria is a zentrepreneur and Founder & CVO of Budli.in. He has 20 years of experience in various sectors, including software startup in Silicon Valley, manufacturing & international B2B sales across 35 countries and eCommerce in India, China & the US. Former Director of Founder Institute in Kolkata.  His education is from UC Berkeley, California & St. Xavier's, Kolkata. He has won awards like Startup of the Year, EO Emerging Entrepreneur of the Year, CNBC Future of India Business Excellence, Action for India Best Social Enterprise Award and Business Leadership Award and has been featured in various national and international media such as BBC World & Fortune Magazine.

00:34- About Andrew Crombie and his journey.  Branding is the strategic process of creating a unique and recognizable identity for a product, service, or company. It involves crafting a distinct brand image, positioning, and messaging that resonate with the target audience. Today, we have the privilege of hosting a branding virtuoso, the Chief Branding Officer of Crombie Consulting and a startup brand specialist - the one and only Andrew Crombie. With a wealth of experience working with renowned brands and agencies, Andrew brings a fresh perspective to the ever-evolving field of branding. So, fasten your seatbelts as we embark on a captivating journey into the mind of a branding maestro.  I am a registered management consultant who specializes in reducing the risk for VCs/investors in their startup investments by addressing the major cause of startup failure - building products for which there is no real or meaningful market. My focus is to help start-ups understand what business they are REALLY in (usually they think from a ‘product’ perspective), how to find and leverage their unique point of difference, and how to create a compelling brand that will stand out to the people most likely to buy their product or service. I am currently working with a few select startups at various stages of fundraising - from TiNDLE with USD130m from Seed and Series A - to less progressed startups who are just at the stage of seeking capital to take their concept to the next level/enter the marketplace.   

Building a brand is a crucial aspect of any business. It is the foundation on which a company's reputation, recognition, and loyalty are built. A brand is more than just a name or a logo; it is the sum total of a company's values, personality, and offerings. A well-built brand can differentiate a business from its competitors, communicate its unique value proposition, and connect with its target audience. In this episode, Lisa Perry, a senior director of product marketing and brand strategy based in California discusses her career journey, working with various industries. She also shares insights into building successful brands. 00:33- About Lisa Perry Lisa Perry is the Sr. Director of Product Marketing & Brand Strategy. She has worked with several global brands across a vast cross-section of businesses.

Klezmer music is a form of Jewish folk music that originated in Eastern European Jewish communities in the 15th century. It is characterized by its lively, expressive melodies, the use of traditional instruments such as the violin, clarinet, and accordion, and its ability to evoke both joy and melancholy. In this episode, Walter Zev Feldman, the Artistic Director of The Klezmer Institute, talks about his life, background, and his work spearheading the revival of Klezmer music.  00:36- About Walter Zev Feldman Walter Zev Feldman is credited with spearheading the revival of Klezmer music in the 1970s, bringing to life this relatively unknown form of traditional Jewish music.  He is not only a Klezmer musician and dancer, but also an academic who has written many books and articles on a variety of subjects, including music, poetry, mysticism, and dance.  He is now exploring the role of gesture in the performing arts and its relationship to klezmer. His book,  Music of the Ottoman Court: Makam, Composition, and the Early Ottoman Instrumental Repertoire (Berlin, 1996) are taught as a basic text worldwide. 

Supply Chain, has over the period, become an integral part of any business, going beyond just the purchasing of materials. It is critical to pay attention to supply chain systems to plan backups in times of any disruptions. In today’s episode, we discuss the evolution of supply chain as an integral business unit, along with use of technology and the challenges. [00:36] - About Dr. Srinivas Talluri Dr. Talluri is the Hoagland Metzler Endowed Professor at the Broad College of Business, Michigan State University. He is a professor of Supply Chain Management. Dr. Talluri is a fellow at the Decision Sciences Institute and he's an Editor-In-Chief of the Decision Sciences Journal.