Punk CX: Customer Experience Insights with Adrian Swinscoe

Today’s interview is with Jo Causon, Chief Executive of The Institute of Customer Service. Jo joins me today to talk about the July 2020 update of the UK Customer Satisfaction Index (The state of customer satisfaction in the UK), what we can learn from it and what companies should be focusing on. This interview follows on from my recent interview – A quest to make technology emotionally intelligent – Interview with Rana el Kaliouby of Affectiva – and is number 352 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees. NOTE: A big thank you goes out to the folks at Amplexor for sponsoring my podcast for the coming month. Amplexor is preparing to launch a really exciting virtual series called: Ignite Revenue Through Content which will feature leading speakers and thinkers in short, punchy and thought-provoking bi-monthly episodes exploring and highlighting insights and best practices of how to leverage Content as a strategic differentiator. It’ll run from August through mid-December and kicking it off on August 20th will be yours truly talking about “Unleash(ing) your Inner Punk: a Rebellious Take on Customer Engagement”. I think the session that we have organised will be awesome, it’s a real honour and I’m really looking forward to it. So, go to Amplexor.com to find out more and register.

Today’s interview is with Rana el Kaliouby, CEO of Affectiva, an emotion measurement technology company that grew out of MIT's Media Lab. Affectiva has developed software to recognize human emotions based on facial cues or physiological responses. She is also author of a new book: Girl Decoded: My Quest to Make Technology Emotionally Intelligent – and Change the Way We Interact Forever. Rana joins me today to talk about the book, her career and research into putting empathy into AI, Emotive AI and her work at Affectiva. This interview follows on from my recent interview – Purpose is not a luxury and matters more than ever in a crisis – Interview with Professor Alex Edmans of London Business School – and is number 351 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

Today’s interview is with Alex Edmans, a Professor of Finance at London Business School who focuses on responsible business. He has just published a new book called: Grow the Pie: How Great Companies Deliver Both Purpose and Profit and joins me today to talk about the book, how it came about, what we can learn from it and why it matters. This interview follows on from my recent interview – Innovative brands are using direct mail to improve customer engagement – Interview with Dan Frohnen of Sendoso – and is number 350 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

Today’s interview is with Dan Frohnen, CMO at Sendoso , a cloud-based direct mail and engagement platform that gives companies the ability to send direct mail, eGifts, wine, company swag, handwritten notes, welcome kits, and custom gifts. Dan joins me today to talk direct mail, why direct mail is not used as much as it could or should be, waste, sustainability and lessons that have emerged in the last few months. This interview follows on from my recent interview – Excellence and extreme humanization are needed more than ever – Interview with Tom Peters – and is number 349 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

Today’s interview is with Tom Peters, author of numerous business books (18 in total) and speaker. He is, perhaps, best known for his 1982 seminal book: In Search of Excellence (co-authored with Robert H. Waterman Jr). This is the second time that Tom has been on the podcast. The first time was in 2018 (Striving for excellence has never been more important) where we talked about his latest book: The Excellence Dividend: Meeting the Tech Tide with Work That Wows and Jobs That Last. Today he joins me to talk about the need for Extreme Humanization given the situation we currently find ourselves in and a couple of pieces that he has recently penned: Excellence Manifesto 2020: The Twenty-Nine “Number Ones” and Excellence 2020 Observations Leading With Compassion And Care In Troubled Times. This interview follows on from my recent interview – A lot of enterprise software is still eye-wateringly terrible and it’s acting like a handbrake on experience improvement efforts – Interview with Leon Gauhman of Elsewhen – and is number 348 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

Today’s interview is with Leon Gauhman, Elsewhen’s Director of Product and Strategy. Leon joins me today to talk about why enterprise software and particularly enterprise CX software is still so terrible, the power of the umbrella in the age of Unix philosophy, why we should all be focusing on delighting our customers, why beautiful and functional is the highest degree of problem solving and also what we can learn from Mr Potato-head! This interview follows on from my recent interview – A Center-Out business architecture enables better and more empathetic customer experiences – Interview with Don Schuerman of Pega – and is number 347 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

Today’s interview is with Don Schuerman who is the CTO & Vice President of Product Strategy and Marketing at Pegasystems. Don joins me today to talk about Pegaworld iNspire, Center-Out™, Process Fabric™, Ethical Bias Testing and what it is going to take to succeed and thrive, particularly when it comes to delivering an outstanding customer experience, in this changing world we live in. This interview follows on from my recent interview – Up to 90% of digital data is not used. What sort of society accepts 90% waste? – Interview with Gerry McGovern – and is number 346 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees. NOTE: A big thank you goes out to the folks at Pega for sponsoring my podcast this month. While PegaWorld iNspire, the annual conference from Pegasystems took place earlier this month (June 2nd) you can still view the sessions on-demand so do head over to www.pegaworld.com to check them out.

Today’s interview is with Gerry McGovern who is the founder and CEO of Customer Carewords and the author of six books on all things digital, content, transformation and online customer experience. He has just published a new book called: World Wide Waste and joins me today to talk about the book, how it came about, what we can learn from it and why it matters. This interview follows on from my recent interview – Scaling customer support and maintaining employee and customer satisfaction even through a pandemic – Interview with Nick Misewicz of Pura Vida Bracelets – and is number 345 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees. NOTE: A big thank you goes out to the folks at Pega for sponsoring my podcast this month. While PegaWorld iNspire, the annual conference from Pegasystems took place earlier this month (June 2nd) you can still view the sessions on-demand so do head over to www.pegaworld.com to check them out.

Today’s interview is with Nick Misewicz, Customer Success Manager at Pura Vida Bracelets. The company was founded in Costa Rica in 2010 and is headquartered in La Jolla in California. They sell hand-crafted bracelets and jewelry online and through boutique stores. Their bracelets and jewellery are made by 800+ artisans worldwide with the proceeds going back to the artisans. Nick joins me today to talk about how they scaled their customer support and increased agent productivity without compromising on employee or customer satisfaction. This interview follows on from my recent interview – The current crisis has put a very pragmatic lens onto digital transformation – Interview with Tom Libretto of Pega – and is number 344 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees. NOTE: A big thank you goes out to the folks at Pega for sponsoring my podcast this month. While PegaWorld iNspire, the annual conference from Pegasystems just taken place (June 2nd) you can still view the sessions on-demand so do head over to www.pegaworld.com to check them out.

Today’s interview is with Tom Libretto, the CMO of Pega, an enterprise software vendor that focuses on customer engagement, intelligent automation and customer service solutions for the world's largest brands. Tom joins today to talk about the upcoming PegaWorld iNspire, the annual conference from Pegasystems, what we are likely to see and learn, some of the big challenges that enterprises are currently facing, particularly in response to the coronavirus outbreak, and how they have been responding. This interview follows on from my recent interview – Why we need to democratise leadership development and how the coronavirus pandemic is highlighting the strength and power of a more feminine way of leading – Interview with Lauren Currie of Stride – and is number 343 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees. NOTE: A big thank you goes out to the folks at Pega for sponsoring my podcast for the coming month. Registration for PegaWorld iNspire, the annual conference from Pegasystems, is free. Find out out more and register at www.pegaworld.com