Keep What You Earn

Shannon Weinstein
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Dec 21, 2023 • 43min

Why Financial Independence Seems Impossible for Women But Isn't with Millen Livis

In this empowering episode, I am joined by the remarkable Millen Livis, a holistic financial independence mentor with an inspiring story of overcoming adversity. Together, we unpack the often daunting challenge of financial independence, dissecting the mental blocks and subconscious barriers that hinder financial success. As we champion the goal of living life on our own terms, free from the worries of cost, this episode promises to leave listeners with practical strategies, thought-provoking insights, and the clarity needed to navigate the path toward true financial freedom. Prepare to shatter the myth that financial independence is out of reach, especially for women, as we dive into a conversation filled with wisdom and actionable advice. Website: https://daretochangelife.com Facebook: https://www.facebook.com/millenlivis/ | https://www.facebook.com/DareToChangeLife/ LinkedIn: https://www.linkedin.com/in/millenlivis/ Instagram: https://www.instagram.com/daretochangelife/ Twitter: https://twitter.com/Dare2ChangeLife Youtube: https://www.youtube.com/c/MillenLivisChannelWealth What you'll hear in this episode: [09:38] Be smart with money, update your investments. [12:36] Empower yourself by understanding how various financial factors impact your goals and decision-making. [17:58] Defining financial freedom on my own terms. [23:29] Using breath work and energy healing to gain clarity and uncover subconscious blocks. [25:49] Emotional blocks can lead to self-sabotage, so it's important to address deeper issues rather than just treating the surface symptoms. It's like trying to fix a problem without understanding what's causing it in the first place. [29:32] Having different money styles can really strain relationships and can even have a negative impact on health. It's important to be aware of these differences and communicate openly about them with your partner to find common ground and solutions. Avoiding these conversations can lead to more problems down the road. [32:55] Work on better communication about money in relationships. Use books, talks, or support to find common ground. [39:10] Ensuring we're on track with money, goals, and communication. If you like this episode, check out: Overcoming Business Challenges: Strategies for Success The Two Best Ways to Gain Clarity on Your Next Steps Staying Motivated in Times of Stress Want to learn more so you can earn more? 5-Day Financial Mindset Refresh: https://www.keepwhatyouearn.com/refresh Click here to take our Podcast Listener Survey - we appreciate your feedback! Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/ The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
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Dec 20, 2023 • 46min

Shannon's Content Efficiency Hacks - Interview on Amanda McKinney's Show

Joining me in this episode is Amanda McKinney, a distinguished thought leader and coach specializing in Accidental Entrepreneurship. Amanda is the brilliant mind behind "Why Not You? An Accidental Entrepreneur's Guide To Success" and the charismatic host of "The Unapologetic Entrepreneur Podcast." In our conversation, we delved into the significance of taking a moment to savor success. Amanda generously shared her profound insights on who falls under the category of accidental entrepreneurs and the common threads that weave through their journeys in defining goals and achieving success. Our discussion also touched upon the ongoing challenge of finding joy in success when the benchmarks for our goals are in constant motion. Amanda stressed the crucial need to maintain perspective throughout the entrepreneurial journey and to celebrate success on your own terms. This episode serves as an invaluable resource for anyone grappling with the difficulty of acknowledging and celebrating their achievements, especially those who are perpetually focused on what lies ahead. Amanda not only offered practical methods but also provided a thoughtful framework to guide listeners in overcoming self-doubt and fostering a sense of confidence. Amanda McKinney is a recognized thought leader and coach on Accidental Entrepreneurship, author of Why Not You? An Accidental Entrepreneur's Guide To Success and host of The Unapologetic Entrepreneur Podcast. As a coach she can help any Accidental Entrepreneur navigate self-doubt so that they can take action and uncover their confidence through utilizing her Y.O.U. Promise framework. Connect with Amanda: Downloadable PDF - amandamckinney.com/success Social: @theamandamckinney What you'll hear in this episode: [06:13] Reassessing goals and redefining success mindset. [09:47] Celebrate progress and keep pushing forward always. [10:43] Success is feeling accomplished every day. [18:30] Embracing success and reflecting on achievements tactically. [21:28] Reflecting on weekly achievements to set realistic goals. [31:45] Maintaining quality while scaling for business growth. [38:29] Gift of time, being present with loved ones. [42:17] Book "Why Not You" explores unique entrepreneurship. If you like this episode, check out: My Costa Rica Story (Part 1): The Why My Costa Rica Story (Part 2): The How 3 Keys to a Successful Podcast Want to learn more so you can earn more? Click here to take our Podcast Listener Survey - we appreciate your feedback! Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/ The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
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Dec 19, 2023 • 16min

How to Have a Successful Podcast

In this introspective installment, I take you on a profound journey through my path of self-discovery, grappling with imposter syndrome, and unveiling the three pivotal keys essential for podcast triumph. Rooted in personal experiences and the evolution of the "Keep What You Earn" show, these invaluable insights are illuminated as follows: Content: Unpacking the significance of content, I debunk the myth of 'not having enough to say' and present practical exercises to unearth potential podcast topics. Consistency & Commitment: Unveiling the dual concept of consistency and commitment, I underscore the importance of showing up, honoring commitments, and recognizing the profound impact of regular content on cultivating a dedicated listener base. Conversion: Beyond mere broadcasting, I emphasize the podcast's integration into an ecosystem, providing actionable insights on monetization, relationship-building, and the art of crafting compelling calls to action. Whether you're a seasoned podcaster or embarking on your podcasting journey, this episode lays out a comprehensive roadmap to success, all the while underscoring the paramount importance of authenticity and fostering meaningful listener engagement. What you'll hear in this episode: [2:43] Unveiling the trifecta for podcast success: The 3 C's. [2:46] Commencing with the inaugural C: Content. [6:22] Transitioning to the subsequent C: Consistency and Commitment. [9:34] Culminating with the conclusive C: Conversion. If you like this episode, check out: How to Build a Winning Affiliate Program This Pricing Mistake is Costing You Thousands How to Maximize the Return on an Unpaid Opportunity Want to learn more so you can earn more? Download the Money Pro Matchmaker tool here Click here to take our Podcast Listener Survey - we appreciate your feedback! Create a Custom Podcast Playlist: https://quiz.tryinteract.com/#/6303d4c525b1e80018d47cfa Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/ The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
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Dec 18, 2023 • 17min

The Best Hiring Skill You Need

In today's episode, we discuss the essential skill of marketing in recruiting. Shannon shares her experiences with successful hiring strategies, emphasizing the importance of being intentional in job descriptions to attract the right candidates. She highlights the need for companies to authentically showcase their values and expectations in their job postings, allowing them to attract like-minded individuals and create a more aligned and productive team. Shannon challenges listeners to consider how they can implicitly demonstrate their values in their everyday actions, thereby appealing to their ideal candidates. What you'll hear in this episode: [04:16] Rapid recruitment success with unique job descriptions. [06:45] Bookkeeper job description: serving clients, reducing stress, flexible remote work. [14:28] Articulate expectations, showcase values in job descriptions. If you like this episode, check out: Should You Hire Your Family? Tools for Team Accountability Should I Hire Contractors or Employees? Want to learn more so you can earn more? Click here to take our Podcast Listener Survey - we appreciate your feedback! Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/ The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
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Dec 15, 2023 • 18min

Unlocking Business Success: Mastering the Art of the Accountable Plan

In the realm of business, entrepreneurs often utilize personal assets for professional purposes, often missing out on potential tax advantages. While familiar with deductions like home offices and vehicle mileage, S corporation owners can tap into even more opportunities. This episode dives into the accountable plan—a tax-saving strategy beyond the inherent benefits of being an S Corp. Discover what the accountable plan entails, why it's crucial for your business, and the steps to seamlessly implement the necessary paperwork. Tune in for insights on maximizing your tax efficiency as an S corporation owner. What you'll hear in this episode: [1:05] Curious about the ins and outs of an accountable plan? [2:30] Wondering about the expenses you can reimburse with an accountable plan? [5:18] Is there a specific procedure to adhere to when reimbursing yourself? [7:50] If you're already claiming certain deductions on your standard tax return, why should you bother with an accountable plan? [11:45] Can you opt for an annual lump sum reimbursement, or is there a specific timeframe to meet? [12:40] What essentials are required to put an accountable plan into action? If you like this episode, check out: 3 Steps to Hire Your Kids the RIGHT WayProtecting Your Legacy Through Estate Planning with Clara Delgado RossellUnderstanding Criminal Tax Activity and The Repercussions with Robert Nordlander Want to learn more so you can earn more? Click here to take our Podcast Listener Survey - we appreciate your feedback! Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/ The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
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Dec 14, 2023 • 31min

4 Steps to Start Your Investing Journey with Tess Waresmith

Today, Tess will share her extraordinary journey from an $80,000 investment loss to a seven-figure net worth—all by the age of 35. She's here to dispel the myths that hold you back, like that pesky belief that you're "not a numbers person," and to guide you through the world of investments with clarity and confidence. Together, we aim to create a space where you can learn about money and investing without fear or judgment. Tess's Savvy Investor Starter Pack offers invaluable resources, and her personal story will prove that understanding the basics and finding the right financial support isn't as time-consuming or daunting as you might think. Prepare to be empowered as we uncover the four fundamental steps to start your investing journey, unpack the importance of mindset, dive into the simplicity of utilizing index funds, and why grasping the basics is crucial before you take the plunge. Financial freedom is within your reach, and we're here to help you Keep What You Earn. Let's unlock the secrets to making your money work for you with Tess Waresmith. Instagram: https://www.instagram.com/wealthwithtess/ Tiktok: https://www.tiktok.com/@wealthwithtess LinkedIn: https://www.linkedin.com/in/tesswaresmith/ Website: https://wealthwithtess.com/ What you'll hear in this episode: [04:51] Challenge mental blocks, learn financial basics, overcome mistakes. [08:12] Teacher ensures understanding of financial terms from start. [13:57] Basic education is crucial for informed decision-making, whether in the stock market or when seeking financial advice. It's important to have a basic understanding to choose the right support. [19:26] Understanding money mindset, addressing blockers, setting goals [22:11] Maximize tax savings with retirement accounts. Choose simple diversified investments like index funds. [26:17] Learning basics of investing requires mindset shift. [27:10] Believe in yourself and money as a tool for designing the life you want. [30:39] Explanation of three-fund portfolio for easy investing. If you like this episode, check out: How to Pour Money Into Your Business How to Introduce Your Kids to Money The Benefits of Business Continuity Planning with Jim Erben Want to learn more so you can earn more? CFO On Demand click here Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/ The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
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Dec 13, 2023 • 10min

Navigating Networking When You're Not a Fan of Events

Are networking events causing you some apprehension? You're not the only one. I've experienced the same sentiments numerous times in my professional journey, particularly when networking seems obligatory. Personally, I've discovered several methods to transform networking events into a more bearable and occasionally even pleasant experience. Apply these tips to your upcoming marketing event and forge deeper, more significant connections. What you'll hear in this episode: [0:50] Exploring the significance of networking. [2:02] Reflecting on my perspective regarding networking events. [2:46] Strategies for maximizing the impact of my approach to networking events. [4:15] The mindset that has proven advantageous throughout my business journey. [6:20] Unlocking the advantages of posing insightful questions. If you like this episode, check out: Creating a Conscious Public Relations Strategy with Melissa Vela-Williamson How to Network if You Hate Networking Events Leveraging Collaborations for Business Growth Want to learn more so you can earn more? Create a Custom Podcast Playlist: https://quiz.tryinteract.com/#/6303d4c525b1e80018d47cfa Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/ The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
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Dec 12, 2023 • 38min

Fire Yourself to Find Success with Laura Casselman

Welcome back to "Keep What You Earn," the podcast designed to help entrepreneurs like you scale your business, maximize your profits, and create wealth without the waffle. I'm your host, Shannon Weinstein – CPA, business owner, and your guide through the labyrinth of entrepreneurship. Today, brace yourself for an inspirational voyage as we dive into episode 450, titled "Fire Yourself to Find Success," with the extraordinary Laura Casselman. Laura, the CEO of Jvzoo.com and co-founder of Vita Street LLC, joins us to unfold her journey from a professional dancer to a corporate powerhouse and successful business runner. She'll share her battle stories and strategies for climbing the corporate ladder, her unique approach to team building, and how advocating for fair pay is vital—especially for women in the workplace. In this episode, we debunk myths surrounding female success and tackle the all-too-common issue of women underselling themselves during negotiation. Laura's advocacy doesn't stop there; she'll also discuss why setting clear goals and a detailed roadmap is essential to intentional planning and career success. Expect a wealth of actionable advice as we delve into gender-specific communication behaviors, the art of negotiation, and how to maintain focus by anchoring daily tasks to your broader vision. Plus, Laura and I will reveal why it's crucial to "fire yourself" every 90 days to allow your business to flourish, as well as the importance of documenting processes for long-term stability. Make sure you listen until the end for our special "CFO on demand" offer that's changing the game for financial support, and learn how you can connect with both me and Laura for continued learning and growth. Strap in as we empower you to do more than just earn – let's ensure you keep what you earn. Let this episode be your starting point for the next leap in your business success story. Website: https://lauracasselman.com/home/ Instagram: https://www.instagram.com/thelauracasselman What you'll hear in this episode: 08:28 Embrace playing the game, advocate for inclusivity. 10:38 Limiting opportunities, fostering scarcity mentality, urgent need for change. 15:00 Navigating gender dynamics and requesting to speak. 19:08 Establish objectives, document them, and strategize carefully. 21:09 Clearly defining and communicating goals is critical. 25:52 Ensuring documentation of repetitive tasks prioritizes business growth. 28:54 The 90-day cycle allows for refinement and growth. 32:22 Emphasizing transparency, self-care, and teamwork in the workplace. 36:01 Emphasizing the importance of long-term business sustainability. If you like this episode, check out: How to Make Sure Your Pay Aligns with Your Business Structure Tools for Team Accountability How to Hold Your Accountant Accountable Want to learn more so you can earn more? CFO On Demand click here Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/ The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
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Dec 11, 2023 • 11min

What Latin Music Can Teach You About Business

In today's episode, we dive into the world of Latin music and reveal a surprising lesson that entrepreneurs can learn from it. Drawing from my love of reggaeton and observations of the music industry, I uncover the power of intentional collaboration. I highlight how Latin artists have mastered the art of audience cross-contamination and collaboration, and how this strategy can be applied to businesses. Gain insights on why it's important to view fellow entrepreneurs in your space as collaborators rather than competition and how this mindset can lead to greater impact and success. So, get ready to discover the art of intentional collaboration in business as we take you on a musical journey through the world of Latin music. What you'll hear in this episode: [01:14] Intentional collaboration: Latin artists' recipe for success. [04:12] Latin artists collaborate, not compete, allowing cross-contamination. [07:27] Collaborate with others, strengthen your mission. If you like this episode, check out: Leveraging Collaborations for Business Growth This Pricing Mistake is Costing You Thousands 3 Keys to a Successful Podcast Want to learn more so you can earn more? Create a Custom Podcast Playlist: https://quiz.tryinteract.com/#/6303d4c525b1e80018d47cfa Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/ The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
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Dec 8, 2023 • 12min

How Publishing a Book Affects Your Taxes

Today we have an exciting topic to delve into. In this episode, we will be exploring the intriguing question of how authors should treat the costs associated with their publishers when it comes to their taxes. Are these expenses considered straightforward deductions, or is there more to it? Join me as we navigate this gray area and uncover the implications for authors and aspiring authors alike. We'll discuss different scenarios based on the intention behind publishing the book, the costs involved, and whether treating them as expenses or assets is more advantageous. But remember, this is just for educational purposes. To get specific advice, it's important to consult with your CPA or tax preparer. So grab your headphones and get ready for an enlightening discussion. Let's dive in! What you'll hear in this episode: [01:40] Questions on author expenses and tax deductions. [04:19] Marketing activities planned, prepare for accounting discussion. [07:32] Considering book inventory and marketing expenses When deciding whether to keep inventory of a book and sell it, there are a few considerations to make. If your intention is to use the book as marketing collateral, such as giving it away at events or conferences, it can be viewed as a marketing expense, similar to business cards. However, if you plan to sell the book beyond the first year, it may be considered an asset rather than an expense, as books don't expire after a year. In summary, the decision of whether to keep inventory and sell the book depends on your marketing strategy and long-term goals for the publication. [09:42] Consider alternative options and discuss with accountant. If you like this episode, check out: What Your Numbers Are Trying to Tell You QuickBooks Tips to Keep You Out of Your Books and in Your Business with Crystalynn Shelton The Hidden Power in Your Financial Reports with Sugey Piedra Want to learn more so you can earn more? Text me the word DAILY to get tips each weekday to get you into a CEO mindset! Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/ The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

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