New Books in Communications

To understand contemporary politics we must understand how it is represented in fiction. This is the main argument in A State of Play: British Politics on Screen, Stage and Page, from Anthony Trollope to The Thick of It (Bloomsbury Academic, 2014) a new book by Steven Fielding, Professor of Politics at the University of Nottingham. The book explores how British politics has been represented in fiction from the late Victorian era through to the present. The book identifies a fascinating set of core themes, including how the political class has been defended and attacked, how the idea of populism has developed over time, along with the changing role of women in British political fiction. A State of Play does not over-claim, stressing that although an understanding of fiction is essential to understanding politics, we still don’t know the exact relationship between people’s political participation and political fiction. However, it does make a convincing case that any understanding of the British political system will be insufficient without understanding how it has been imagined and depicted. Indeed, as later chapters show, the mode of depiction itself has become an important territory for explaining British political culture. The book contains a huge range of examples, from the more well known television series, such as Yes, Minister and The Thick of It, through to obscure and perhaps forgotten books such asThe Mistress of Downing Street. Overall it will be of interest to academics and the public alike. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

Johanna Drucker‘s marvelous new book gives us a language with which to talk about visual epistemology.Graphesis: Visual Forms of Knowledge Production (Harvard University Press, 2014) simultaneously introduces the nature and function of information graphics, awakens readers to the visual interfaces prevalent in our daily work, and considers how paying careful attention to visual interpretation can serve a broader humanistic agenda. Drucker urges us to think of graphic forms of knowledge not as mere presentation, but as interpretation, as “arguments made in graphical form.” Here, images are not necessarily fixed displays of information:Drucker suggests a way to think about images as producers of knowledge. Once we understand and approach a graphic display as a generative technology, it opens up some fascinating ways of imagining the future of the book, of reading, and of composition. As a thoughtfully and beautifully produced volume, Graphesisalso challenges our visual and material expectations for a book-as-object in its form as well as its argument. This will be a fascinating and compelling read for anyone working in/on/with visual forms of knowledge production in the humanities (digital and otherwise) or the history of the book. It is an excellent and productive book to think with, to create with, and to teach with. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

It is a cliche to suggest we are what we read, but it is also an important insight. In The New Literary Middlebrow: Readers and Tastemaking in the Twenty First Century (Palgrave-MacMillan, 2014), Beth Driscoll, from University of Melbourne, extends and critiques the work of Pierre Bourdieu to account for modern literary tastes and the literary field in which those tastes are embedded. The book attempts to explore and defend the idea of the middlebrow in literature. ‘Middlebrow’ is defined by eight characteristics, whereby it is middle class, it has reverence to elite cultures, and it is entrepreneurial, mediated, feminized, emotional, recreational and earnest. In the main it is situated within the tension between the aesthetic and the commercial. The book uses four case studies to explore how this tension, along with the idea of the middlebrow, plays out. In the first case study the role of Oprah Winfrey as a tastemaker and cultural intermediary is explored as part of an analysis of book clubs. The analysis shows how Oprah’s book club was important in establishing markets for books as well as being a site for the struggle over what is, and what is not, legitimate taste. This legitimacy is tied to elements of the middlebrow aesthetic, which has earnestness and self improvement as an important component. This component is both the source of struggle with more elite elements of the literary field and a source of changing reading practices, for example in the way Harry Potter is used in schools. The final two case studies, of book prizes and literary festivals, add to the defence of the middlebrow as a vital form of aesthetic production and cultural consumption for both understanding the future of reading and the future of the market for literature in the era of social media. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

The media system in the United States could have developed into something very different than what it is today. In fact, there was an era in which significant media reform was considered. This was a time when media consumers were tired of constant advertising, bias, and control by corporate entities, and instead wanted more “public-oriented” content. Sound at all familiar? In his new book, America’s Battle for Media Democracy: The Triumph of Corporate Libertarianism and the Future of Media Reform (Cambridge University Press, 2014), Victor Pickard, an assistant professor of communication at the Annenberg School for Communication at the University of Pennsylvania, examines the debates on media reform and policy from the early 20th century, focusing, in particular, on radio. Pickard revisits the significant media policy conflicts to analyze why the American media is the way it is, and how it could have been. In so doing, he considers what the current American media system means for the Web and other new media. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

Bridget Conor’s new book, Screenwriting: Creative Labor and Professional Practice (Routledge, 2014), looks closely at the creative practice and profession of screenwriting for film and television in the US and UK.  Situated within the critical media production studies paradigm, Screenwriting analyzes the history, current industrial practices, identities, and cultural milieu that surround this form of creative labor. Conor examines the professional myths that are often associated with screenwriting by looking back at its history during Hollywood’s golden age, beginning with the groundbreaking work of sociologist Hortense Powdermaker. Then, utilizing theoretical frameworks developed by luminaries of media production studies such as Angela McRobbie, John T. Caldwell, and David Hesmondhalgh, Conor outlines the contemporary labor scene for screenwriters. Through in-depth interviews with professional screenwriters, Conor underscores some of the commercial and creative tensions in the industry that often challenge these individuals’ professional autonomy and claims to authorship in their work. Lastly, Conor unveils some of the deep social inequalities that persist in this industry, many of which are unfortunately perpetuated though the numerous “how-to” manuals that serve to socialize budding screenwriters in the profession. Screenwriting also illuminates some of the fascinating changes being wrought by the Internet on screenwriters and their sense of autonomy in a new digital world. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

It’s been 100 years since the start of the First World War, a conflict that cost millions of lives. In his recently revised book, Propaganda and the Ethics of Persuasion (2013), Randal Marlin writes that Britain pioneered propaganda techniques to sell that war that have been imitated ever since. He tells how the British spread a false story about Germans boiling the bodies of their dead soldiers in corpse factories. It was designed to paint Germany as a uncivilized, ghoulish nation that had to be fought. Marlin also tells how American propaganda during the First World War helped foster the modern public relations and advertising industries. Marlin, who studied with the French propaganda theorist Jacques Ellul, sees propaganda as a manipulative exercise of power and he argues that in order to defend ourselves against it, we need to recognize its methods and techniques. His revised second edition analyzes how the Bush administration used fear to persuade Americans to support the invasion of Iraq. The book traces the history of propaganda from ancient times to its present, post 9/11 forms Randal Marlin is a professor of philosophy at Carleton University in Ottawa. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

“This is a book that wants you to surpass and destroy it.” Eric Hayot‘s new book has the potential to transform how we teach and practice academic writing, and it invites the kind of reading and engagement that makes such a transformation possible. The Elements of Academic Style: Writing for the Humanities (Columbia University Press, 2014) is a style guide geared specifically toward academic writers in the humanities, paying special attention to the field of literary and cultural theory but applying equally well across humanistic disciplines. At turns funny, moving, and brilliant – not always qualities we associate with writing style guides – Hayot’s book treats writing as a process that encompasses “behavioral, emotional, & institutional parameters.” The first section of the book treats writing as a form of life, addressing the contexts and habits of the writer and the institutional contexts in which we teach and write. It also offers some strategies for getting writing done in the course of the typically crazy, packed life of the academic writer, and includes some great advice for thinking about the relationship between a dissertation and a book. The second section addresses strategies of academic writing, introducing the scalable “Uneven-U” model for conceptualizing the structure of paragraphs, essays, and beyond. It also includes some helpful ways to understand and craft openings and closings, and reminds us how important it is to keep the experience of our readers in mind as we write. The third section offers great advice on some of the elemental tactics of writing practice, including citation, sentence rhythm, and much more. The final section suggests a way to think about the writing in terms of “becoming”: a writer, a written work, a form of life. The Elements of Academic Style is a book well worth reading and rereading. I’ve already been using it in my teaching and writing, and it’s a fitting work to inaugurate the New Books Network Seminar! Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

Failure by government agencies to share information has had disastrous results globally. From the inability to prevent terrorist attacks, like the 9-11 attacks in New York City, Washington D.C., and Pennsylvania, to the ill-equipped and ill-fated responses to disasters like the nuclear meltdown at Fukushima, and Hurricane Katrina, a common denominator in all of these events, and those similar, was a lack of inter- and intra-government information sharing. In his new book Traversing Digital Babel: Information, E-Government, and Exchange (MIT 2014), Alon Peled, associate professor of political science at The Hebrew University of Jerusalem, conceptualizes a platform that would incentivize inter-agency information sharing. Called the Public Sector Information Exchange (PSIE), the platform would not only enable the trading of information, but also offers the valuation of information assets. In this way the PSIE creates an inter-government economic system. In detailing of the opportunities and threats to such a system, Peled offers examples of how similar systems have been implemented in governments throughout the world, and uses interdisciplinary training and experience in information technology and political science to describe a system and rationale that could offer assistance to those looking for simplified and efficient government. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

In the early days of the Internet, optimists saw the future as highly connected, where voices from across the globe would mingle and learn from one another as never before. However, as Ethan Zuckerman argues in Rewire: Digital Cosmopolitans in the Age of Connection (Norton, 2013), just because a connection is possible does not mean disparate voices are being heard. Instead, things and not ideas have become more connected; we now live in a world where is easier to get a bottle of water from a tropical island halfway around the world than it is to get (let alone comprehend) news from that island. Zuckerman, a media scholar and activist based at MIT, suggests despite our perceived “connectedness,” the wired world is actually becoming more provincial and narrow, as we shift from professionally curated news and information, to search engines and algorithmically selected information based on previous “likes” and those of our homogeneous social circles. In other words, we are getting more and more of what we already know we want with ever-greater efficiency, but not what we need to be informed participants in a global world. In an expansive analysis that takes on everything from the global response to modern pandemics, to Greek philosophy, to the “Arab Spring,” to musical hybridization across cultures, Zuckerman calls for a world of “digital cosmopolitans,” where those who can bridge between communities are called upon to foster deeper, more nuanced conversations around the globe in ways that fulfill the promise of expanding technological opportunities. At once a thoughtful analysis, an engaging history, and a bold call to arms, Rewire offers readers a deep understanding of how media is evolving to shape and be shaped by global voices. As such, it has vast implications at both personal and geopolitical levels for the future of information, technology. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

What would a truly ‘social’ social media look like? This is the core question of From Corporate to Social Media: Critical Perspectives on Corporate Social Responsibility in Media and Communication Industries (Routledge, 2014), the new book by Marisol Sandoval. The text is concerned with the emergence of a seemingly open and democratic space, social media, which is in fact subject to corporate dominance and control. The book aims to provide a political economy of the social relations in which media and communications industries are embedded, to reveal the inequalities of both power and control in social media. This point is illustrated through case studies of major corporations. Sandoval takes an important theme- including net neutrality, e-waste, ideologies, and labour conditions- and compares and contrasts CSR statements and positions with the reality of corporate actions on these themes. Case studies include Google, Apple, Disney and AT&T. The book concludes by considering how social media might become more social by thinking about how it might contribute to the idea of the commons, a concept that has been crucial to much critical theory thinking in recent years. By linking ideas of the commons to the political economy of media and communications, From Corporate to Social Media, gives an important new basis for future theoretical discussion. The book is therefore essential reading for all of us participating in the new world of social media, whether as academics, employees or as citizens. Learn more about your ad choices. Visit megaphone.fm/adchoicesSupport our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications