The Heart & Hustle Podcast

In today's episode, we're talking about something that a lot of entrepreneurs might encounter at one point or another in their business career- pivoting. Let's face it. People change. Our interests change. Our lives change. And sometimes that means our businesses have to change with it. Knowing HOW to navigate a change of direction in your business can be tricky. It brings up questions like "What if people don't like the new direction I'm going in?", "How can I pivot without losing my followers?", and "How can I serve 2 audiences at the same time?" Well, today we're tackling the big question on pivoting and going into all those nitty-gritty questions to help YOU navigate a business or brand pivot. We have both done it with our photography businesses into business coaching, and multiple other things so we have LOTS of nuggets for you. Show notes: https://theheartuniversity.com/172-how-to-pivot-your-brand-without-losing-your-audience The Heart Shop: www.theheartuniversity.com/shop The Content Photo Minor: https://theheartuniversity.com/content-minor If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Have you ever thought: "Ugh, I'd love to work with some brands and land some brand partnerships but I have a small following on Instagram." Well, today is your lucky day! In today's podcast episode we are speaking with the wildly wonderful Julie Solomon. Julie is a brand strategist, digital marketing expert, and host of the chart-topping podcast The Influencer Podcast with a Tennessee accent, sweet husband, two beautiful babes, and a passion for helping creative visionaries! As an expert in marketing, PR, and personal branding, Julie's supported businesses, authors, and personal brands over the last decade in growing their impact and income with the power of influence. Julie spearheaded book campaigns that broke New York Times Best-Selling records and worked with dozens of best-selling authors who have collectively sold over 100 million books worldwide as well as trained, mentored, and taught tens of thousands of entrepreneurs how to pitch to the media, gain exposure, and strategically grow their businesses. Julie shows up today with SO much information. We cover everything from what pitching is, what follower count you need to have to land paid brand deals, how to find the right brands to pitch to, how to get them to actually notice you and pay you, how to find your uniqueness, your zone of genius, and so much more. Julie ended out the conversation by giving some MUCH needed permission on own what ONLY you can do, and learning to let go of the rest. Seriously, we cover a LOT of ground in our conversation with Julie today, so if you're ready to start making money on your Instagram REGARDLESS of your follower count (yep, even if you have 350 followers). Show notes: https://theheartuniversity.com/171-how-to-land-brand-deals-with-a-small-following-with-julie-solomon Gigi Pip: https://ctgro.com/VUumgWLeq Use code "heartandhustle" for free shipping when you use the link! Content Creation Freebie: www.theheartuniversity.com/content Follow along with Julie: www.pitchitperfect.net www.pitchitperfect.net/webinar www.juliesolomon.net www.juliesolomon.net/shine www.instagram.com/julssolomon If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Recently on the Heart & Hustle podcast, my husband Landon and Lindsey's husband, Andrew, took over the podcast. A couple of months ago, you send in questions for them to answer and they didn't disappoint. They spilled the tea on ALL the things: marriage/relationship, behind the scenes of the Heart, day-to-day life and so much more. It was a doozy, and we learned a few things we didn't know about the boys and their opinions about us. Because we loved the boys' episode so much that we decided to have them join one more time. This time, we'll all be answering your questions together. Who knows what's going to transpire. Are you ready to dive into even more juicy deets?! Show notes: https://theheartuniversity.com/170-our-men-tell-all-pt-2-with-lindsey-andrew-evie-landon HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!! The Heart University Courses: www.theheartuniversity.com/courses If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

We're BACK with another Team Member interview! We're talking with our Executive Assistant, Rachel Hannah. The pepper pots of The Heart team as she likes to call herself. She is the woman who knits everything together within our team & keeps us sane. Whether you're interested in being a virtual assistant OR if you're just interested in hearing what it's like to work for us and be on The Heart University team, you're gonna get so much out of this episode. And a lot of tea. From the software to use in organizing and structuring your business operations to behind-the-scenes stories of how we all met and started working together. We're covering everything about how to get into virtual assistant work, systems and processes to save time, and how to balance motherhood and work. Show notes: https://theheartuniversity.com/169-why-virtual-assistants-are-the-best-for-your-biz-with-our-very-own-virtual-assistant-rachel-hannah Better Help: www.betterhelp.com/heartandhustle Save 10% off your first month with Better Help! Contracts: www.theheartcontracts.com Use the link above for 10% off! If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrs.rachelhannah www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

HOW DID WE KNOW TO GO INTO BUSINESS WITH EACH OTHER? In this episode, we're dedicating it to tackling that beast of a topic - business partners - specifically starting a business with a close friend or partner. Honestly, when we FIRST started our little photography workshop we had NO clue what we were doing and the places this company would grow to. It was honestly a divine working of the Lord that put us together. However, we still originally started The Heart Workshop which led to now becoming The Heart University very naively. We made a lot of mistakes along the way, but we also did a LOT of things right. And today we're chatting about it ALL. Our top 5 recommendations to consider when going into business with a friend or partner. We're covering things we believe are absolute MUSTS, things we didn't do at first but learned along the way, and things we did right from the very beginning. Running a company with a partner by your side is one of the best things in the world, but it takes a LOT of freaking hard work. Show notes: https://theheartuniversity.com/168-we-almost-ruined-our-business-partnership-listen-to-avoid-our-mistakes Website Templates: ​​www.theheartuniversity.com/website-templates The Posing Minor: www.theheartuniversity.com/posing-minor If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

We're going to go out on a limb here and say this might be our best episode ever. If you DARE skip this one or hop off this episode, your life will be worse for it. We're not kidding. Why are we saying this so boldly? Why do we so desperately want you to hear today's episode? Because we had the complete honor of chatting with the incredible Brian Biro and let us just tell you what he had to say will change your life - as a business owner, as a leader, as a parent, as a child, and as a human being. Within the first 10 minutes of chatting, Brian had us in TEARS and then again at the end. In the best way possible. Now if you don't know Brian Biro, he is known as America's Breakthrough Coach! A major client of his once described him best when he said: "Brian Biro has the ENERGY of a 10-year-old… the ENTHUSIASM of a 20-year-old, and the WISDOM of a 75-year-old!" (And after chatting with him on today's episode, we could NOT agree more with that. Brian is a coach, speaker, and author who's delivered over 1,800 presentations around the world over the last 30 years. As the author of 15 books including his bestseller, BEYOND SUCCESS, and his brand new THE ROI OF KINDNESS, Brian was rated #1 from over 40 Speakers at 4 consecutive INC. Magazine International Conferences. With degrees from Stanford University and UCLA, Brian has appeared on Good Morning America and CNN. Brian was named one of the top 100 most inspirational graduates in the 75-year history of the UCLA Graduate School of Business. He was also honored as one of the top 10 interactive keynote speakers in North America, and one of the top 60 Motivational Speakers in the WORLD! And lemme just say Brian deserves EVERY single one of those accolades and titles because he truly is the real deal. Today, Brian talks to us about some of the biggest lessons you'll ever learn when it comes to being a leader. But before you mentally check out or even hop off this episode thinking "oh, I'm not a leader.." Stop right there. That's not true, and Brian is going to reveal why. In one of the most impactful, empowering, and energizing episodes we've done, Brian covers the power of the pygmalion effect and how to harness that to change the lives of those around you, and how to create a culture of kindness and how that can skyrocket your life and business (not to mention the lives of those around you) far beyond anything you thought possible. If you're curious to know what sets some of the biggest and most-loved companies apart from their competitors and how you can use the same strategy and principles in your own life or business, don't go anywhere. Show notes: https://theheartuniversity.com/167-how-to-become-the-most-memorable-company-in-your-market-with-brian-biro Lightroom Challenge: www.theheartuniversity.com/challenge www.theheartuniversity.com/guide-freebie Follow along with Brian: www.brianbiro.com www.instagram.com/brian.biro If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

You're listening to the heart and hustle podcast. We're your hosts, Landon McLeod and Andrew Roman. The boys are taking over today! Show notes: https://theheartuniversity.com/166-men-tell-all-with-andrew-roman-and-landon-mcleod The Heart Shop: www.theheartuniversity.com/shop The Content Photo Minor: https://theheartuniversity.com/content-minor If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/landonmcleod__ www.instagram.com/mrandrewroman www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Something that we've been intentional about this year since our executive retreat is shining more of a spotlight on our INCREDIBLE team behind The Heart University. And make sure it's VERY clear that The Heart isn't the Evie and Lindsey show because our team does so much behind the scenes to make this company, our courses, our shop, our social media, and this podcast actually happen, and run smoothly for you. So we thought it would be fun to do some guest interviews with the incredible women who work for The Heart University. First up on today's show is Ally Runnels - our Podcast Manager and Operations Manager. The story of how we met Ally and how she eventually became a member of our team is WILD, and she shares it all on today's episode. We then dive into the nitty-gritty behind everything she does to make this show a reality for you twice a week. The ONLY thing we do for this podcast is to write the outlines and record the episodes. Ally is the woman who does everything else behind the scenes, and today's conversation is a fascinating peek behind the curtain of everything it takes to create a top-rated show like The Heart and Hustle Podcast. If you're wanting to get into podcasting today's show will be a rundown of what it takes, the software and programs we use to make it all happen, and some great insight into how to strategically name your episode titles so they are more likely to be listened to. Lastly, Ally goes in DEPTH into the dos and don'ts for pitching yourself as a guest to podcasts. She's our gatekeeper on who decides who is or isn't a guest on our show, so she had LOTS of advice to give here. If you're an entrepreneur wanting to be a guest on podcasts, you'll want to tune into what she has to say because it's GOLD. Show notes: https://theheartuniversity.com/165-the-behind-the-scenes-of-our-podcast-with-our-podcast-manager-ally-runnels HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!! The Heart University Shop: www.theheartuniversity.com/shop Follow along with Ally: www.instagram.com/aprunnels If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Today we're covering another incredible Q&A episode. We answer how to identify friendships you want to invest in, what to do when people don't support your dreams, pricing guides vs. consult calls, what inspires us to keep going after mess ups or failure, how to overcome crippling fear in business, and how to increase Instagram story views. We have a wide variety of today's questions and we're excited to dive in. Get ready for some powerful, helpful, and tangible tools for your life and business. We pray this episode impacts not only your work but also your heart. After all, this is the heart and hustle podcast where we love mixing business strategies with some good life heart-to-heart talk. Show notes: https://theheartuniversity.com/164-q-a-episode-friendships-dealing-with-unsupportive-people-fear-of-failure-anxiety-and-more Better Help: www.betterhelp.com/heartandhustle Save 10% off your first month with Better Help! Contracts: www.theheartcontracts.com Use the link above for 10% off! If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

As the founder and principal attorney at Ibekwe Law, Iffy believes that every woman deserves to make decisions that affect her. A woman can accomplish these decisions with wills, trusts, and other estate planning documents. As a Black businesswoman and attorney, she is not your garden-variety estate planning attorney. She wishes to provide services to those who her area of the law has historically ignored. Now, if you're feeling confused or overwhelmed by what estate planning even is, DON'T WORRY, Iffy is going to break it down simply for us. We talk about what estate planning even is, why it's important, how to go about thinking about getting started with an estate plan, how it can impact your financial success in the long run, and leave a legacy for those around you. This is such an important topic but one that is often forgotten about or ignored until it's too late. Iffy makes it so easy to understand, and also so beautifully explains the importance of setting up your life NOW to leave a powerful legacy long after you're gone. So if you're ready to think futuristically and steward the life you're building, let's get started! Show notes: https://theheartuniversity.com/163-leaving-a-powerful-legacy-planning-for-future-what-ifs-with-iffy-ibekwe The Heart University Website Templates: www.theheartuniversity.com/website-templates The Posing Minor: www.theheartuniversity.com/posing-minor Follow along with Iffy: Law Firm Website: www.willsintexas.com Personal Website: www.iffyibekwe.com www.instagram.com/iffyibekweesq www.instagram.com/ibekwelawpllc If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity