

The Heart & Hustle Podcast
Evie McLeod & Lindsey Roman
A business and lifestyle podcast for creative entrepreneurs, dreamers, and doers who want to make the most out of their life. Consider us your newest BFF's who are in your corner (and your ear buds!) giving you practical tools to use in your business and life, while empowering you with some spit fire truths that will ignite you to go get it. Each Tuesday & Thursday's, Evie & Lindsey bring you tangible and actionable tips to up level your business and life while giving you some laughs and encouraging you to chase after your God given dreams. We believe you have ONE life to live, and YOU get to choose how you want to live it. Ya ready to run your business like a rockstar and own who you were made to be? Perf. Chat with you there!
Episodes
Mentioned books

Aug 18, 2022 • 38min
272: Bookkeeping, Payroll, and Learning to Understand the Finances in Your Business as a Creative Entrepreneur with LoriAnn Kuntz
Today LoriAnn dropped SO. MUCH. Information… but in the most easy-to-understand and approachable way possible. She covered questions such as: what's the difference between a bookkeeper and an accountant? Which should I hire first? Benefits of being a Sole proprietor vs an LLC vs an S-Corp when it comes to your books and taxes? How to logistically pay yourself as an owner depending on if you're a Sole proprietor and LLC OR if you're an S-Corp (cause YES - you need to do it differently depending on how your business is set up). How much you can hand over to a bookkeeper vs what you should stay on top of as the owner/CEO? How to approach your finances without being intimidated or overwhelmed, how to set up your finances (easily and quickly) to help push your business to success, and the best softwares and apps to keep tabs on your numbers. ----------------------------- Show notes: https://theheartuniversity.com/272-bookkeeping-payroll-and-learning-to-understand-the-finances-in-your-business-as-a-creative-entrepreneur-with-loriann-kuntz/ ----------------------------- Niching Down Freebie: www.theheartuniversity.com/niche ----------------------------- Basecamp: www.basecamp.com/heart And sign up today to start a free 30-day trial! ----------------------------- Athletic Greens: www.athleticgreens.com/HEART ----------------------------- Love and Other Words by Christina Lauren The E-Myth Revisted by Michael Gerber ----------------------------- Follow along with LoriAnn: www.instagram.com/loriannkuntz.co www.loriannkuntz.com https://www.loriannkuntz.com/DIY 20% off code: HEART ----------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. ----------------------------- Show notes: https://theheartuniversity.com/272-bookkeeping-payroll-and-learning-to-understand-the-finances-in-your-business-as-a-creative-entrepreneur-with-loriann-kuntz/ ----------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop ----------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 16, 2022 • 20min
271: A Peek Behind the Curtain: EXACTLY How We Make Money
Are you ready for a juicy episode?!?! If you've been around here for any length of time you probably know that we're multi-passionate entrepreneurs who have a handful of different businesses. You also have probably heard us talking about multiple streams of income. Well, today, we're about to spill the TEA and give you a never-before-shared peek into our personal revenue streams and how we make money. This episode is not just a tea-spill, but ideally, it'll give you ideas, encouragement, and new ways you can view business, and investments, and diversify your revenue streams. Show notes: https://theheartuniversity.com/271-a-peek-behind-the-curtain-exactly-how-we-make-money --------------------------- Lunya: www.lunya.co Use code HEART20 for 20% off! ---------------------------- Instagram Captions Freebie: www.theheartuniversity.com/captions ---------------------------- Basecamp: www.basecamp.com/heart And sign up today to start a free 30-day trial! ----------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. ----------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop ------------------------------ Episode 124: Creating Multiple Streams of Income & Diversifying Your Business Episode 194: What is Silent Wealth and How To Build It Episode 237: 8 Different Types of Income Streams and How to Build Passive Revenue with Zim Flores ------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 11, 2022 • 45min
270: How to Navigate the Biggest Decisions in Your 20's & 30's with Stephanie May Wilson
Today we're welcoming Stephanie May Wilson to the show where we had the sweetest & most refreshing girl talk you'll hear in a long time. We talked with Stephanie all about her journey with coming to know the Lord and how that completely changed the trajectory of her life and career. We discussed how your 20s and 30s are some of your biggest decision-making years and how to go about navigating unknowns and big decisions with the Lord. We even covered one of the most important questions we can ask as believers: how do we share our faith and beliefs with others in a way that is loving and authentic, and not pushing others away? This conversation will be a breath of fresh air to your soul and insight into the biggest challenges we can face as believers in life. Are you ready to get your heart inspired? ------------------------- Show notes: https://theheartuniversity.com/270-how-to-navigate-the-biggest-decisions-in-your-20s-30s-with-stephanie-may-wilson -------------------------- Better Help: www.betterhelp.com/heartandhustle Save 10% off your first month with Better Help! -------------------------- Lunya: www.lunya.co Use code HEART20 for 20% off! -------------------------- Follow along with Stephanie: www.stephaniemaywilson.com Girls Night Podcast www.instagram.com/smaywilson ---------------------------- The Lazy Genius Way by Kendra Adachi ---------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop ---------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 9, 2022 • 1h 7min
269: Listen in on a LIVE Heart Team Meeting: We've Never Shared This Before
Today you're getting to listen in on one of our weekly Heart University team meetings. Literally, we hit record on our weekly zoom team meetings back in July and what follows is what went down. Here's who you're going to hear from in this episode. Obviously Evie and I (the owners of The Heart University) Rachel - our executive assistant - handles everything admin, inbox, and customer service KT - our community manager, content creator & copywriter Ally R - Our podcast manager and event coordinator Allee C - (yes we have 2 allee's on our team) is our marketing director And then the 2 girls on Allee's team we work with are Christina who handles the Heart's social media and Madi (who handles the implementation of our email funnels). ------------------------------ Show notes: https://theheartuniversity.com/269-listen-in-on-a-live-heart-team-meeting-weve-never-shared-this-before/ ------------------------------ The Posing Minor: www.theheartuniversity.com/posing-minor ------------------------------ Lunya: www.lunya.co Use code HEART20 for 20% off! ------------------------------- Episode 144 -------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. -------------------------------- PODCAST10 for 10% anything from The Shop! www.theheartuniversity.com/shop ---------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 4, 2022 • 36min
268: Grow your Business Without it Demanding More of You. Scaling Through Systems, Optimization, and Outsourcing with Stacy Tuschl
If you're an entrepreneur looking to build and scale a business while maintaining your freedom, sanity, and home life. Prepare to be mind blown today as we talk all about scaling the smart way through systems, optimization, and outsourcing. Stacy dropped FIIIREEE today for all of us entrepreneurs wanting to grow our businesses without sacrificing our sanity. We covered how to know when you're ready to begin doing things differently and implementing processes and systems, what the first step is to begin outsourcing, and how to know if your team is actually making you money or costing you thousands of unnecessary and wasted dollars, and how to go about onboarding team members the smart and lucrative way. We PEPPERED Stacy with detailed questions on scaling, outsourcing, building out systems, and working smarter not harder. If you're ready to get a good leveling kick in the pants today, don't go anywhere. Show notes: https://theheartuniversity.com/268-grow-your-business-without-it-demanding-more-of-you-scaling-through-systems-optimization-and-outsourcing-with-stacy-tuschl Website Templates: www.theheartuniversity.com/website-templates Lunya: www.lunya.co Use code HEART20 for 20% off! The Attractor Factor by Joe Vitale Follow along with Stacy: The Foot Traffic Podcast www.instagram.com/stacytuschl Foot Traffic Operations Facebook Group If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. PODCAST10 for 10% anything from The Shop! Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 2, 2022 • 40min
267: Your Questions Answered LIVE on the show: Being a good boss, work/life boundaries and more!
Today's episode is PART TWO of our Heart Conference Attendees asking their questions to us on the podcast. If you missed the first episode, go back to Episode 257. I dunno about you but I have LOVED hearing your voices on the podcast and getting a chance to have a fun conversation with you in what feels like a more one-on-one way. *cue the Kim K tears* In today's Q&A we talk about how to become a healthy leader with your team, one thing we wish we knew when first starting our businesses, balancing our roles as co-owners, juggling work/life balance as a work-from-home entrepreneur, and setting boundaries with your clients, and one thing we wanted people to know about us. This is SUCH a fun episode mixed with business advice and personal thoughts. Hopefully, you'll walk away FILLED with some answers to similar questions and feel excited and empowered as an entrepreneur. Show notes: https://theheartuniversity.com/267-your-questions-answered-live-on-the-show-being-a-good-boss-work-life-boundaries-and-more Pricing Guide Freebie: www.theheartuniversity.com/guide-freebie Lunya: www.lunya.co Use code HEART20 for 20% off! If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jul 28, 2022 • 1h 8min
266: Breaking Down Marketing to Build a Wildly Successful Business with Allee Cyrus
Today Allee did not come to PLAY on this episode and dropped FIRE for all our entrepreneurs on all things marketing here today. We start with a 10,000-foot view perspective. Allee gives us one of the most pinpointed and easy-to-understand definitions of marketing that will probably make your jaw drop and a million ideas explode in your brain on what to do in your business. She then discusses some of the biggest mistakes she sees entrepreneurs making in their marketing (and how to avoid or fix them in your own business!). As if that weren't enough, we then dove even deeper and more tactical by walking through how to know exactly where to focus your time and energy in your marketing right now. Because let's be real, there are a million and one opportunities or "must do" options facing you today… so how do you narrow those down and focus on what's right for you, your business, and your customers. Allee gives tangible steps on how product shop owners can handle customers abandoning carts, and how service-based owners can stop getting ghosted. She also covered identifying your ideal customer so you know EXACTLY who you're talking to, and so much more. It's seriously so packed it's unreal. Plus the last like 10 minutes we asked Allee what the best and worse parts of working for us are and….. There's tea spilled. It's hysterical. Show notes: https://theheartuniversity.com/266-breaking-down-marketing-to-build-a-wildly-successful-business-with-allee-cyrus Lightroom Editing Challenge: www.theheartuniversity.com/challenge Lunya: www.lunya.co Use code HEART20 for 20% off! Episode 113 A Game Plan for Life by John Wooden Follow along with Allee: www.rightupyourallee.com www.malibumedia.co Right Up Your Allee Show

Jul 26, 2022 • 26min
265: Drowning in busy season? Here's what you should prioritize vs cut?
Does any of this sound familiar? You're in the THICK of busy season. Your head is spinning. Your to-do list is multiplying each day. And you have this feeling of just desperately attempting to keep your head above water… Well, you're in the right place today, my friend. Today we're talking ALL about busy season and how to know what to do and when. We got a submission from Lauren with Springlane Event Planning asking us the question: "what do I cut from my to-do list during a busy season?", and TODAY we are going to cover JUST THAT, in DEPTH! Our goal is for you to walk away from this episode with clarity on what is the top priority for you in a busy season vs what is not. We'll give you permission to CUT tasks from your to-do list so you can stay focused and peaceful even in the midst of your busiest work season. Show notes: https://theheartuniversity.com/265-drowning-in-busy-season-heres-what-you-should-prioritize-vs-cut Lunya: www.lunya.co Use code HEART20 for 20% off! The Heart Shop: www.theheartuniversity.com/shop Determine Your Why Freebie: www.theheartuniversity.com/why Episode 20: 4 Things To Do When Business is Slow Episode 86: Feel Like You're Barely Surviving Busy Season? Tune In. If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jul 21, 2022 • 47min
264: How to Master Storytelling & Composition Through Your Photography with Anni Graham
PHOTOGRAPHERS listen up!!! Today is a TREAT of a guest and a topic so grab a pen and paper NOW and get ready to take pages and pages of notes. If you've ever wanted to take photos that leave your clients in tears of joy or photos that quite literally take clients' breath away… on today's show we are chatting everything storytelling and composition with the absolute queen of this subject: Anni Graham. Today we asked Anni ALL the questions about how she's able to tell such breathtaking stories via her photography work. Anni delivered and walked you through her whole process and perspective on how to approach client sessions and weddings. She covers how to prepare for a shoot, how to break out of a creative box in your photography, how to get out of autopilot on a wedding day, how to market to your ideal clients and her advice for any photographer out there trying to find their own style and grow as a photographer. Basically, Anni dropped TEA for you today and you will hands down want a notebook for this episode. And it'll leave you ready to run out and start shooting TODAY with her techniques and strategies. Show notes: https://theheartuniversity.com/264-how-to-master-storytelling-composition-through-your-photography-with-anni-graham Lunya: www.lunya.co Use code HEART20 for 20% off! Honeybook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!! The Heart University Courses: www.theheartuniversity.com/courses Follow along with Anni: www.annigraham.com www.instagram.com/annigraham If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jul 19, 2022 • 19min
263: LISTENERS ANSWER: What's the Biggest Lesson You've Learned in Business?
One of the questions we ask almost every guest on this show is "What is the biggest lesson you've learned in business?" We ask that question because we are big believers in learning from other incredible entrepreneurs and humans chasing their dreams and making moves in their life and business. Today we decided to flip the mic around and point it at you…. our listeners and Heart family. At The Heart Conference earlier this year we had a bunch of attendees sit down and share each of THEIR biggest lessons they've personally learned in their business. And boy…. ya'll brought the fire. You're about to get smacked with powerful mindset wisdom, and tangible takeaways you can use in building your business and life, there's even a book recommendation in there, and one of the answers made us cry. Straight up. It's goooood. We LOVED getting the opportunity at the conference to just point the mic at YOU and let YOU tell US what your biggest takeaway you've learned in business has been. Show notes: https://theheartuniversity.com/263-listeners-answer-whats-the-biggest-lesson-youve-learned-in-business Lunya: www.lunya.co Use code HEART20 for 20% off! Better Help: www.betterhelp.com/heartandhustle Save 10% off your first month with Better Help! The Heart Shop Contracts: www.theheartuniversity.com/shop If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity


