I Love Marketing
Joe Polish and Dean Jackson
I Love Marketing is an ever expanding world-wide community of people that love marketing and want to keep innovating and learning. This podcast is for Entrepreneurs, small business owners or even start-ups that want inspiration and ACTIONABLE marketing strategies about direct mail ideas, lead generation, lead conversion, getting referrals, email marketing and more. Joe and Dean also discuss psychology, books, people and productivity.
Episodes
Mentioned books
Mar 7, 2011 • 1h 6min
The One Where Joe Just Got Back From Necker Island - I Love Marketing With Joe Polish And Dean Jackson - Episode #8
Posted in BlogPodcast Play Audio Joe shares tales from Richard Branson’s Necker Island Dean talks about a better way to look at your marketing budget How to create “self-funding-money-wells” PLUS: Another round of Yellow Pages Roulette! Download MP3 | Download Transcript
Feb 28, 2011 • 1h 8min
The One Where We Play Yellow Pages Roulette - I Love Marketing With Joe Polish And Dean Jackson - Episode #7
Posted in BlogPodcast Play Audio Dean’s first thought when the yellow pages arrive on his doorstep Joe shares his “how to think in copy headlines” approach Dean shares “how to think about target markets” approach PLUS: an awesome ready-to-steal idea for anyone in the aquarium biz Download MP3 | Download Transcript
Feb 22, 2011 • 1h 4min
The One About Converting Even More Leads - I Love Marketing With Joe Polish And Dean Jackson - Episode #6
Posted in BlogPodcast Play Audio Joe shares a super simple $3,000,000 idea YOU could use today Dean shares the concept of 5-Star-Prospects Exactly how often you should mail or email your list PLUS: Dean shares lessons from his Hot Dog business Download MP3 | Download Transcript
Feb 14, 2011 • 1h 6min
The One About Converting Leads - I Love Marketing With Joe Polish And Dean Jackson - Episode #5
Learn how to convert leads into clients effectively by providing value and building trust. Overcome the fear of rejection in sales and offer clear guidance to customers. Discover strategies for maximizing lead conversion in industries like carpet cleaning and real estate, aiming for long-term success and stable entrepreneurial journeys.
Feb 6, 2011 • 1h 1min
The One Where It's Your Turn To Try It - I Love Marketing With Joe Polish And Dean Jackson - Episode #4
The podcast discusses education-based marketing strategies, consumer psychology, and challenges in choosing healthcare professionals. It also touches on creating educational content for clients, barefoot water skiing techniques, and enhancing customer communication through informational strategies.
Jan 31, 2011 • 1h 6min
The One Where Dean Gets Off The Hamster Wheel - I Love Marketing With Joe Polish And Dean Jackson - Episode #3
Dean Jackson and Joe Polish discuss the importance of developing autonomous marketing materials, sharing anecdotes on leveraging systems for business growth. They explore innovative marketing strategies for real estate agents, the evolution of marketing delivery systems, and the benefits of investing in direct response marketing for business growth.
5 snips
Jan 23, 2011 • 1h 3min
The One Where Joe Grows His Business 500% - I Love Marketing With Joe Polish And Dean Jackson - Episode #2
Entrepreneur Joe Polish reflects on his business growth, revealing how he got rich giving away carpet cleaning. He discusses influential figures like Gary Halbert and emphasizes the power of effective marketing strategies. The podcast delves into consumer awareness for carpet cleaning and the importance of seeking advice from successful individuals in business.
Jan 16, 2010 • 1h 7min
The One Where We Start At The Beginning - I Love Marketing With Joe Polish And Dean Jackson - Episode #1
Posted in BlogPodcast How Dean turned his distaste for "real work" into money How Joe learned to use his smile (and sympathy) to make money The amazing story of the mysterious Jet-Ski Millionaire PLUS: A cliff-hanger ending…
