I Love Marketing

Richard Viguerie, a pioneer in political direct mail and writer with 50+ years of experience, shares insights on successful marketing strategies. He discusses the 'Four Horsemen' of marketing, the importance of unique ability, and nine critical elements for successful mail marketing. Learn the #1 secret to internet marketing and the four-word secret to success from Newt Gingrich.

In this episode, Joe interviews Genius Network Member Reggie Chandra PhD., P.E., CEO and lead traffic engineer at Rhythm Engineering, the innovative leader of real-time traffic signal optimization technology. You'll discover the process for innovating new ideas and value, how artificial intelligence is cutting driving and commute times by 50% and transforming the way people drive, and what you can learn by thinking different. Here's a glance at what you'll learn from Reggie in this episode: The purpose, mission, and vision of Reggie's company and why he founded Rhythm Engineering. How Reggie grew his company from $224,000 annual revenue to $7.3 million in 36 months. The difference between selling Business-To-Government compared to Business-To-Business. How the InSync adaptive traffic signal system is saving lives by eliminating a third of crashes. Reggie describes his process for discovering and innovating new ideas and value How artificial intelligence is cutting commute times by 50% and transforming the way people drive. Reggie shares one of the most important lessons he learned about running a business. Shownotes and links from this episode can be found at: www.ilovemarketing.com/greenlight

Hear from Dr. Michael Breus, a certified sleep specialist who has worked with high-profile people all over the globe. Whether you're looking to boost productivity, performance, or creativity, you'll learn about the different phases of sleep, the effects of poor sleep, how to get 7 hours of sleep in just 4 hours, and more. Here's a glance at what you'll learn from Michael in this episode: The two systems of sleep - and why you need both in sync Why many people suffer from sleeping disorders The three stages of sleep: light, deep, and REM - and how you can use them to accelerate your mental and physical capabilities How much sleep do you really need? (Debunking the myths) How much "sleep debt" can you hold onto before you suffer a deficit? What research shows about getting 5 hours or less of sleep daily (HINT: It doubles mortality rate) How you can speed and deepen learning with sleep What impact does your sleep have on Testosterone? What you can do to improve your sleep time and quality if you're a frequent traveler Did you know that melatonin can be a contraceptive (HINT: If you take more than .5 to 1.0 mg, this may be impacting you) 7 things you can do if you stay in hotels to get a better sleep The importance of naps and how to create the perfect nap How you can use the "Nap-a-Latte" to be more creative and productive The perfect time to take naps Sleep Hacking: Getting 7 hours of sleep in 4 hours And much, much more… Shownotes and links from this episode can be found at: http://www.ilovemarketing.com/274

In this episode, you'll discover what it takes to keep growing in business, how to build a great culture, how to keep clients for life, and strategies EVERY entrepreneur should know about printing, publishing, and product fulfillment, with Joe Polish and Genius Network member, Joey Foley. Here's a glance at what you'll learn in this episode: Joe Foley shares how Disk.com became one of the most trusted authorities in making and delivering information products Where the top authors, speakers and trainers in the world go to get their products created, printed and fulfilled Joe Polish and Joe Foley give you a behind the scenes look at the Disk.com facility What it takes to keep growing in business, build a great culture and keep clients for life Joe explains best practices every entrepreneur should know about product creation, printing, packaging and fulfillment What products can you have created? Discover all your options including books, audio CDs and DVDs, workbooks, USBs, signs and displays, magazines, newsletters and more How to get all your fulfillment needs handled including book launches, product launches, continuity products, inventory management and more (PLUS: If you have an event, here's how to get your workbooks, journals, lanyards, badges and nametags, signs and banners, order forms and gift items take care of…) The simplest all-in-one solution for all your product development, manufacturing and distribution needs Shownotes and links from this episode can be found at: http://www.ilovemarketing.com/disk

Hear from Mary Morrissey, and discover how to "harvest the good" in every situation, no matter how bad that situation might be, and how to turn adversity into opportunities. Mary is a speaker, best-selling author, consultant, and founder of the Life Mastery Institute. Here's a glance at what you'll learn from Mary in this episode: Mary shares the 3 simple steps highly successful people take when bad things happen Facing adversity? Here's a thinking exercise you can use on the spot to transform that negative situation into a positive one Why you can always find something good in every situation The power of having a framework and how it can make you more creative to find solutions Shownotes and links from this episode can be found at www.ilovemarketing.com/273

In this Episode, you'll discover how to be a better entrepreneur with better Health. You'll learn how to live the healthy, happy life you deserve, the root cause of pain, how pain can be associated to personality, TMS, and more with Steve Ozanich. Steve Ozanich is a Mind Body Health Consultant, Health Coach, and Author of The Great Pain Deception, Dr. John Sarno's Top 10 Healing Discoveries, and Back Pain: Permanent Healing - Understanding the Myth, Lies, and Confusion... and is committed to reduce suffering around health. Here's a glance at what you'll learn from Steve Ozanich and Joe Polish in this episode: One discovery that saved Steve Ozanich's life and helped him go from being in pain for 30 years to being pain-free and feeling better than ever The Root Cause of Pain: Steve explains the myths, lies and confusion about back pain, knee pain, hip pain and more, and what really causes pain Think surgery is your only option? It may not be true. Here's why so many people are getting operated on needlessly and unnecessarily and what you need to know before deciding a medical procedure is your only solution… Who Dr. John Sarno is, what TMS is and why some doctor's diagnoses can often be dangerously wrong Could personality be causing your health problems? Steve shares some surprising insights about how pain is connected to personality Steve reveals the 3 main elements associated with the healing process and why trying to reduce pain could be making your pain worse How to get back to living the healthy, happy life you desire and deserve Shownotes and links from this episode can be found at: www.ilovemarketing.com/healthylife

Joe Polish interviews wildly successful entrepreneur and world-renowned shark Daymond John. His company, FUBU is now worth six billion dollars, and he is ready to share his insights to help you get to that same point of exploding success. Learn about Daymond's life experiences as an entrepreneur, and how he took on the entrepreneurial world by storm. Here's a glance at what you'll learn from Daymond in this episode: The 2 best pieces of business advice Daymond has ever received 3 key elements to building a billion dollar brand Daymond shares how his investments on Shark Tank has played out and how he looks at angel and venture investing How to attract star talent to your team and keep them long term Daymond shares his candid thoughts about Time Management (and why it can be a challenge) 2 strategies for saying "no" to things when people are hitting you up from all angles Daymond reveals his goal setting process and how he stays hungry despite all his success What you can learn from the rap game to transform adversity into success One of the biggest opportunities Daymond is seeing right now in the marketplace that smart entrepreneurs can capitalize on The Dark Side Of Success And Fame: "I think the darkest side of success and fame is..." You have to hear what Daymond says... Who Daymond privately turns to for advice Daymond gives his philosophy for living a successful life Shownotes and links from this episode can be found at: ilovemarketing.com/shark

Discover what every entrepreneur should know about success, the 3 ways entrepreneurs limit themselves, what you can do to create breakthroughs in your business, and much more with Joe Polish, Daymond John, and Jay Abraham. Here's a glance at what you'll learn in this episode: Daymond John and Jay Abraham reveal what every entrepreneur should know about success 3 ways entrepreneurs limit themselves and what you can do instead to create breakthroughs in your business The Lowdown on Raising Capital: When raising money is dumb and dangerous (and when it makes sense) Jay gives you a smarter, more strategic way of thinking so you can get the most out of every situation Daymond shares the type of businesses he invests in and what he looks for in an investment How to communicate with your market in a way that helps you attract quality buyers, stand out from competitors and gain maximum advantage The Power of Broke: When being resourceful is more powerful than having resources Why Daymond reached out to Jay Abraham to mentor him and how Jay helped Daymond get to the next level The biggest overlooked advantage you have in business that can help you perform better for zero extra time, effort and expense Joe, Jay and Daymond discuss the downside of fame, keeping your ego in check and what's really most important in life Shownotes and links from this episode can be found at: http://www.ilovemarketing.com/power

Sean Stephenson, a certified therapist and bestselling author of Get Off Your "But," talks about how to overcome the messes that we get ourselves in every day. If we can only reach out for help and learn to laugh, our lives will become so much more enjoyable. Here's a glance at what you'll learn from Sean in this episode: One of the biggest challenges we face in life and how to overcome it The Big "D": How to transform adversity into one of the most profound experiences of your life Why faking it until you make it is NOT useful advice and what to do instead The Power of Laughter: Sean tells a hilarious story that took place in an elevator on Capitol Hill How to make peace with your inner bully and transform your life A simple question you can ask yourself that will help you get out of any mess or problem Shownotes and links from this episode can be found at: www.ilovemarketing.com/272

Hear from Cameron Herold as he discusses his book, Double Double, and discusses how to create a Vivid Vision. You'll discover how a Vivid Vision works and how you can implement one. It will align your team, clients, vendors, and suppliers and give you an advantage over your competition. Here's a glance at what you'll learn from Cameron in this episode: What the top entrepreneurs in the world and high-performance athletes do to succeed Why you should throw out your vision statement and replace it with a Vivid Vision The best way to align your employees, suppliers, shareholders and clients Why you don't want your company to appeal to everybody (and what to do instead) A step-by-step way to have every person in your company see your company vision clearly How to magnetize people toward you and elevate your brand to the next level Shownotes and links from this episode can be found at: ilovemarketing.com/271