

Business Creators Radio Show With Adam Hommey
Adam Hommey
We help you WIN at the game of business and marketing so you thrive from YOUR intersection of YOUR brilliance and YOUR passion.
Episodes
Mentioned books

Feb 19, 2019 • 1h
How to Be a Thought Leader in the Digital World, With Alistair Clay
A thought leader is someone whose views on a subject are taken to be authoritative and influential, and it’s not easy to get yourself in that position. However, through hard work, dedication and creativity, almost anyone can be a thought leader.
Award-winning former national journalist, Alistair Clay, joins Adam this week to shed some light on the ins and outs of using PR to position yourself as a thought leader in this digital world.
Discover:
Why media coverage is (TV, online, radio, podcasts, blogs, print) so important in building your reputation in a digital space;
How media coverage drives traffic to your website and helps SEO;
How to you find the newsworthy stories in your business;
How to you pitch to the media;
How to you write a press release;
And much more!
If you’re ready to position yourself as a thought leader, this is the show for you!The post How to Be a Thought Leader in the Digital World, With Alistair Clay first appeared on Business Creators Radio Show with Adam Hommey.

Feb 12, 2019 • 59min
WE: Men, Women, and the Decisive Formula for Winning at Work, With Rania Anderson
The evidence is clear. Savvy business leaders now know that their workplace will thrive and make more money when men and women are on equal footing. But, companies efforts to train women over the past decades haven’t moved the needle because they’ve left a key variable out of the equation: men.
Rania Anderson founded TheWayWoMenWork.com in 2010 with the belief that women are the largest pool of untapped talent in the world, and that the global economy can only thrive when women are equally engaged with men in driving and leading its prosperity.
In the #MeToo era when everyone else is focused on what’s wrong and what not to do, Rania joins Adam to discuss what’s going well and what you can do.
You will discover:
Why gender balance is important in the workplace;
How having good working relationships with women help men build their own careers;
The “WE 4.0 Framework” to lay out four key actions that will maximize one’s own success as well as business results;
Why standard performance reviews can disadvantage women;
And much more!
If you’re ready to improve your own results and win in business, don’t miss this!The post WE: Men, Women, and the Decisive Formula for Winning at Work, With Rania Anderson first appeared on Business Creators Radio Show with Adam Hommey.

Feb 5, 2019 • 59min
Consciously Creating & Elevating the Customer Experience, With Christoff Weihman
Have you ever wondered what it would be like if all your customers loved the way you serve them and constantly raved about you to others?
This week’s guest, Christoff Weihman, believes that every customer that comes into your place of business deserves to receive 5 Star Service. Every customer should be greeted and treated as if they are a VIP…because they are.
Every customer service professional, if they have the right internal components, and are provided with the proper tools and training, can be equipped to consistently deliver WOW! Service.
Christoff joins Adam this week to teach us how to elevate the customer experience.
You will discover:
What determines the level or quality of Customer Service that a company delivers to their clientele;
How touchpoints affect the customer journey;
If it’s really possible to train/teach Customer Service Excellence and why it doesn’t necessarily come naturally if someone is doing their job properly and well;
And much more!
Ready to uplevel your customer service and bring your customers that 5 Star Service? Tune in!The post Consciously Creating & Elevating the Customer Experience, With Christoff Weihman first appeared on Business Creators Radio Show with Adam Hommey.

Jan 29, 2019 • 60min
How to Use Video in Your Marketing to Get More Clients, With Jason Hsiao
Videos can make you some serious money. And adding a video to your landing page can increase conversions by 80%.
It’s no surprise why. Video content is some of the easiest to consume and video production is more cost effective than ever — you can shoot in high-quality, 4K video with your smartphone.
There’s just one issue. When you don’t know what you’re doing, it can also be one of the hardest types of content to create.
Jason Hsiao is the co-founder of Animoto, an easy-to-use, online video maker. He joins Adam to bring you some of his best tips for creating marketing videos that convert.
Along with his top tips, you’ll discover:
Why video is the most powerful way to communicate what matters;
Examples of how a business owner could implement video to wow their clients and customers;
How Animoto is different from the other video creation tools;
How Animoto has stayed current with marketing trends over the past decade;
And much more.
If you’re ready to boost your sales with video, don’t miss this!The post How to Use Video in Your Marketing to Get More Clients, With Jason Hsiao first appeared on Business Creators Radio Show with Adam Hommey.

Jan 22, 2019 • 59min
Using Podcast Interviews to Build Business, With Tom Schwab
In this noisy digital world, you can’t break through the noise, you just add to it. Instead, you need to get in on the conversation where your ideal customers are already listening.
At its core, marketing is simply starting a conversation with someone who could be an ideal customer.
Today, one of the most effective ways to market your business is Podcast Interview Marketing where you’re interviewed as the expert guest on podcasts your potential customers already listen to.
Podcast expert, and founder of Interview Valet, Tom Schwab, joins Adam where they discuss:
Why podcast interview marketing is the next gold rush;
How obscurity holds back every business;
If podcast interviews convert more than blogs;
How to find the right podcast and get booked as a guest;
What makes an ‘ideal’ guest and how they can to turn listeners into leads;
And much more!
If podcast interviews are on your marketing plan for 2019, don’t miss this episode!The post Using Podcast Interviews to Build Business, With Tom Schwab first appeared on Business Creators Radio Show with Adam Hommey.

Jan 15, 2019 • 60min
Creating Successful Profitable Online Courses, With Cindy Nicholson
It’s time…You’re ready to create an online course so you can share what you know with the rest of the world. You know it makes sense for your business.
The problem is, anytime you think about creating a course, you stop yourself. You love the idea, but you’re overwhelmed by all that’s involved.
What if you put in all of this work and no one likes it? The last thing you want is to create something that reflects poorly on you or your brand.
Enter, Cindy Nicholson. They call her, “The Course Whisperer” and she joins Adam to bring clarity, calm, and tips around creating your online course.
You will discover:
The common mistakes entrepreneurs make when creating online courses;
How to take your online course to the next level;
How to create a course outline that will get real results for your clients;
The secrets to making a course engaging to clients;
The most important thing you can’t forget when creating an online course;
And so much more!
If creating a profitable online course is on your list for 2019, then don’t miss this episode!The post Creating Successful Profitable Online Courses, With Cindy Nicholson first appeared on Business Creators Radio Show with Adam Hommey.

Jan 8, 2019 • 59min
Why You DON’T Need Money to Make Money!, With Todd Tresidder
There is a saying, “You have to spend money to make money.”
It’s time to toss that limiting belief out the window. It is possible to make money, without spending a dime.
Financial expert, Todd Tresidder, is going to show us how in this incredibly informative episode.
You will discover:
Why the belief that it takes money to make money is a dangerous deception that limits people’s ability to create wealth;
Personal examples of how Todd created wealth without using his own funds;
Research that shows that you don’t need to inherit money to become wealthy;
How most of the Forbes 400 achieved wealth;
And much more!
If you’re ready to learn how ridding yourself of this limiting belief can benefit you, and what possibilities can it open up for (aspiring) entrepreneurs, then don’t miss this episode!The post Why You DON’T Need Money to Make Money!, With Todd Tresidder first appeared on Business Creators Radio Show with Adam Hommey.

Jan 3, 2019 • 60min
Marching to the Beat of Your Own Drum — How to Stand Out in a Sea of Sameness, With Nicole Holland
The world is a buzzing trove of messages. Each industry touting the same tired spiel to a worn-out audience.
How do you rise above the sea of sameness and stand out? Speaking…specifically on podcasts.
Podcasting is one of the top tools people use to showcase their expertise in a subject.
Joining Adam this week is podcast expert, Nicole Holland. In 2016, Nicole launched her first podcast, not really even understanding what a podcast is and today she’s recognized as a leader in the podcast industry.
You will discover:
Why “Podcast Guesting” has been getting a lot of buzz and has become such a popular tactic;
When it’s the right time to start appearing on podcasts;
Do you need to have something to sell before you go on a podcast;
What systems you should have in place before you start going on podcasts;
And much more!
If you’re ready to break free of the din of sameness and march to the beat of your own drum, this episode is for you!The post Marching to the Beat of Your Own Drum — How to Stand Out in a Sea of Sameness, With Nicole Holland first appeared on Business Creators Radio Show with Adam Hommey.

Dec 27, 2018 • 59min
The Clean Sell, With Dominick Cappuccilli
Throughout a company’s lifecycle, there are key inflection points where a lack of sales knowledge, process and accountability can sabotage a business. These include:
Validating whether there is market for a new business, business line or idea
Warm network and referrals have begun to run dry or are no longer providing sustained growth
You have identified all the low-hanging sales fruit and are out of leads
Your sales team is no longer producing the results it once did
Enter, The Clean Sell. The Clean Sell helps entrepreneurs use the power of storytelling to transform their pitch into a closing machine.
Dom Cappuccilli has helped hundreds of entrepreneurs to not only tell a better sales story, but also built many of their sales efforts from the ground up. He combines the power of a trained storyteller with the real world experience of an elite salesperson.
He joins Adam on the show to discuss:
What is The Clean Sell;
What and whose story your marketing and sales should be telling;
How a startup should think about lead generation strategically with limited resources;
How to know when you’re ready to scale up your sales operation;
The biggest issues and mistakes in sales that business owners make;
And much more!
If you’re ready to clean up your sales act so you can generate more leads, tune in!The post The Clean Sell, With Dominick Cappuccilli first appeared on Business Creators Radio Show with Adam Hommey.

Dec 18, 2018 • 57min
Get Out of the ‘Rut’ Race, With Vaughan Liddicoat
Do you spend your days feeling like you’re doing the same thing over and over with little results? Like you’re stuck in a hamster wheel and life is just passing by?
The workforce model is ‘broken’ and you could be robbing yourself of potential right now and don’t even know it.
This week, Adam is joined by Vaughan Liddicoat. Triumph over adversity is Vaughan’s credo. With a childhood full of challenges, Vaughan learned quickly that the key to a successful, happy life isn’t achieved by following what the masses do.
You will discover:
How to you know if you’re stuck in the ‘rut-race’;
How to haul yourself out for good?
How you know if you are living life by default;
The steps to re-set and live by design;
And so much more!
If you’re ready to get out of the ‘rut’ race, off the online course hamster wheel, and into your intuition hacking zone, tune in.The post Get Out of the ‘Rut’ Race, With Vaughan Liddicoat first appeared on Business Creators Radio Show with Adam Hommey.


