

Influential Voices of Authority
Erik K. Johnson
If you're looking to grow your podcast audience, radio and podcast veteran Erik K. Johnson helps you transform your podcast information into entertainment that keeps your audience coming back episode after episode.
Episodes
Mentioned books

Feb 2, 2020 • 30min
Podcast Interviewer or Interviewee? – Episode 267
A podcast interview is powerful for the growth of your podcast. This is true when you are the interviewer on your own podcast. It is also true when you are the interviewee being interviewed on another podcast. There are benefits to both of the interview. Before we get into the episode this week, I want … Continue reading Podcast Interviewer or Interviewee? – Episode 267 → The post Podcast Interviewer or Interviewee? – Episode 267 appeared first on ErikKJohnson.com.

Jan 19, 2020 • 31min
Start Now – PTC266
What does success look like for you over the next 12 months? Have you broken your goals down to specific steps? Start to take steps toward reaching your goals. Now, this episode isn't all about setting goals. We are not going to talk about SMART goals and the five goal-setting steps. You know your goals need to be Specific, … Continue reading Start Now – PTC266 → The post Start Now – PTC266 appeared first on ErikKJohnson.com.

Jan 14, 2020 • 25min
The Podcast Profit Path – PTC265
Let's talk about creating your plan to make money with your podcast. What would it mean to you to generate some profit from your podcast? You could be looking to make this a business and career. You might want your podcast to be your side hustle. Maybe you are just looking to make a few … Continue reading The Podcast Profit Path – PTC265 → The post The Podcast Profit Path – PTC265 appeared first on ErikKJohnson.com.

Jan 5, 2020 • 21min
Your Podcast Business Framework – PTC264
Are you like most podcasters who contact me for help? Are you trying to make money with your podcast? STRATEGY When podcasters reach out to me for my complimentary podcast review and strategy session, I ask them a few questions to see where I might be able to help most. One of those questions asks … Continue reading Your Podcast Business Framework – PTC264 → The post Your Podcast Business Framework – PTC264 appeared first on ErikKJohnson.com.

Dec 28, 2019 • 22min
7 Ways To Grow Your Audience This Weekend – PTC263
There are things you can do this weekend that can grow your audience. Some tactics will have immediate effect. Others will grow your audience over time. Each tactic incorporates one powerful ingredient. Word-of-mouth. Word-of-mouth has worked for me time and again. You can start using it this weekend. RADIO AUDIENCE It was the spring of … Continue reading 7 Ways To Grow Your Audience This Weekend – PTC263 → The post 7 Ways To Grow Your Audience This Weekend – PTC263 appeared first on ErikKJohnson.com.

Dec 22, 2019 • 28min
Why Is The Bullseye Worth So Much? – PTC262
My "why" really hit me last Wednesday night. SALSA It was early evening while I was sitting at the kitchen table eating some chips and salsa. Well, it is tomatoes and other ingredients and seasoning that I affectionately call garbage dip and pass off as salsa. The chips were those little Tostitos that are about … Continue reading Why Is The Bullseye Worth So Much? – PTC262 → The post Why Is The Bullseye Worth So Much? – PTC262 appeared first on ErikKJohnson.com.

Dec 14, 2019 • 24min
How To Structure Your Podcast – PTC 261
So many people feel structure will take away the opportunity to create and be spontaneous. My degree in architecture and career in radio proves that many people are very creative within a framework and structure. The framework actually gives your creativity focus. Focus is exactly how a show clock for your podcast benefits you. A … Continue reading How To Structure Your Podcast – PTC 261 → The post How To Structure Your Podcast – PTC 261 appeared first on ErikKJohnson.com.

Dec 9, 2019 • 31min
Incorporate Your Podcast Into Your Business – PTC260
Your podcast allows you a great opportunity to demonstrate your authority while talking about a topic that you love. If you structure the focus of your show properly, your podcast can be an amazing tool to drive your business and generate revenue. OSCAR'S PODCAST When Oscar Trimboli came to me for coaching, he had the … Continue reading Incorporate Your Podcast Into Your Business – PTC260 → The post Incorporate Your Podcast Into Your Business – PTC260 appeared first on ErikKJohnson.com.

Dec 1, 2019 • 24min
Be Confident To Launch – PTC259
Sometimes we forget what we didn't know when we started. We think everyone knows what we know and we are not confident. The little voice in our head makes us doubt we have anything of value to share or the authority to do so. It all holds us back from launching our podcast or episode. … Continue reading Be Confident To Launch – PTC259 → The post Be Confident To Launch – PTC259 appeared first on ErikKJohnson.com.

Nov 25, 2019 • 23min
The Creativity Of Podcast Sound – PTC 258
Your podcast can rise above the other average podcasts when you use sound in a creative manner. When you add sound effects to your podcast that add to the listening experience, you add an element of show business to your show. Your effects add another level of entertainment to your content. Oscar Trimboli of the podcast … Continue reading The Creativity Of Podcast Sound – PTC 258 → The post The Creativity Of Podcast Sound – PTC 258 appeared first on ErikKJohnson.com.


