Making Data Simple

Send us Fan MailPart 2 : Sam Torres is the Chief Digital Officer and co-founder of The Gray Dot Company,  Gray Dot Company is a consulting firm that specializes in search engine optimization.  Sam outlines expertise in complex digital analytics and consumer insights data.00:39 The Gray Dot Company06:44 Using Data10:18 Website Design10:18 Website Design13:08 Ethical Marketing14:53 Biggest Marketing SuprisesLinkedIn: linkedin.com/in/samantha-torres-seoWebsite: https://thegray.company, https://legendarypodcasts.com/sam-torres/Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. 

Send us Fan MailSam Torres is the Chief Digital Officer and co-founder of The Gray Dot Company, Gray Dot Company is a consulting firm that specializes in search engine optimization. Sam outlines expertise in complex digital analytics and consumer insights data.03:40 Meet Sam Torres05:57 Marketing Platforms07:49 Digital Consumer Intelligence14:55 Defining Success17:55 AIs Impact on Google22:07 Should I Trust Sponsored Adds?23:58 GenAI PositivesLinkedIn: linkedin.com/in/samantha-torres-seoWebsite: https://thegray.company,  https://legendarypodcasts.com/sam-torres/Want to be featured as a guest on Making Data Simple? Reach out to us atalmartintalksdata@gmail.com and tell us why you should be next. The MakingData Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, wherewe explore trending technologies, business innovation, and leadership ... whilekeeping it simple & fun.Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. 

Send us Fan MailLearn Marketing with engineer-turned-marketer, Alex Makarski, Founder of clickmakers.io and co-founder of measurebit.com.  Alex builds digital media buying and data consulting teams who thrive on data and innovate in the areas of data integration, attribution, data augmentation, AI/ML-aided media buying and decision making.01:42 Meet Alex Makarski04:38 Clickmakers.io10:35 The Power of Modeling11:51 Marketing Terms13:53 Long Sales Cycles16:36 Clickmaker's Differentiation 17:36 Human or Bot?18:50 Data in Marketing24:10 Measurebit.com27:50 The future of Marketing35:15 For FunLinkedIn: linkedin.com/in/alexmakarskiWebsite: https://alexmakarski.com/Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. 

Send us Fan MailWelcome back to Part 2 of our captivating podcast series, where we continue our deep exploration of innovation in an often-overlooked domain – the world of apartments. Join us as we reconnect with Mike Kaeding, CEO of Norhart, a visionary company that's turning the apartment industry upside down through data-driven technologies and efficiency strategies.In this episode, we pick up where we left off, starting with Norhart's unique differentiation at 00:12. Discover the technology breakthroughs that have finally arrived at 02:55 and how data plays a pivotal role in reshaping apartment living (explored at 09:08). Dive into the concept of smart apartments (10:38) and the fascinating journey of "I Told You So" at 17:41.But the learning doesn't stop there. Mike shares insights into continuous learning (18:35) and how embracing "No Rules Rules" (20:40) can foster innovation and growth.Connect with Mike Kaeding on LinkedIn [linkedin.com/in/mikekaeding] and explore Norhart's groundbreaking work on their website [http://norhart.com]. For the full podcast episode, visit [https://podcasts.apple.com/us/podcast/zero-to-unicorn/id1685311966].Are you passionate about data-driven innovation and eager to share your insights on the Making Data Simple Podcast? Reach out to us at almartintalksdata@gmail.com and let us know why you should be our next featured guest. Hosted by Al Martin, WW VP Technical Sales at IBM, our podcast simplifies the world of data, presenting the latest data trends in an engaging, enjoyable manner.00:12 Norhart Differentiation02:55 Finally!  The Technology09:08 Data10:38 Smart Apartments17:41 What to do with I Told You So18:35 Continuous Learning20:40 No Rules RulesLinkedIn:  linkedin.com/in/mikekaedingWebsite: http://norhart.comPodcast: https://podcasts.apple.com/us/podcast/zero-to-unicorn/id1685311966Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. 

Send us Fan MailJoin us for Part 1 of our podcast series, where we embark on an exploration of innovation in apartment design and management through the lens of data. Meet Mike Kaeding, CEO of Norhart, a visionary company that's reshaping the apartment industry by incorporating data-driven technologies and efficiency strategies from other sectors.In this episode, we dive deep into Mike's remarkable journey, commencing at 02:01. Discover how he transformed challenges into opportunities, unveiling the concept of the "Apartment Assembly Line" and the incredible efficiency of 5-hour construction crews while maintaining top-tier quality (explored at 13:30).But data isn't just a buzzword here – we also explore the impact of city processes on data-driven innovation (19:38), how talent leverages data for change management (23:26), and strategies for retaining top data-driven talent (35:28).Connect with Mike Kaeding on LinkedIn [linkedin.com/in/mikekaeding] and learn more about Norhart's groundbreaking data-driven initiatives on their website [http://norhart.com]. For the full podcast episode, visit [https://podcasts.apple.com/us/podcast/zero-to-unicorn/id1685311966].Are you eager to share your own data-driven innovation journey on the Making Data Simple Podcast? Reach out to us at almartintalksdata@gmail.com and let us know why you should be our next featured guest. Hosted by Al Martin, WW VP Technical Sales at IBM, our podcast simplifies the world of data, presenting the latest data trends in an engaging, enjoyable manner.02:01 Meet Mike Kaeding05:42 Turning Dilemma into Opportunity11:05 The Apartment Assembly Line 13:30 5 Hour Crews and Quality19:38 What about City Processes?23:26 Change Management via Talent 35:28 Keeping Top TalentLinkedIn:  linkedin.com/in/mikekaedingWebsite: http://norhart.comPodcast: https://podcasts.apple.com/us/podcast/zero-to-unicorn/id1685311966Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. 

Join us for an engaging conversation with Bob McDonald, the driving force behind digital transformation at IBM. Explore topics such as workflows, management systems, design principles, avoiding pocket vetoes, defining success, lessons learned, OMG moments, role models, and a book recommendation.

Send us Fan Mail"Welcome to Part 1 of an insightful podcast series where we delve into the dynamic world of digital transformation. Join us as we engage in a thought-provoking conversation with Bob McDonald, CRM Experience at IBM, who doesn't just discuss digital transformation – he's living it.In this episode, we unveil Bob's unique perspective on reinventing the enterprise. Starting with the core concept, we explore what digital transformation truly means. With Bob's wealth of experience, we journey through the challenges of changing organizational culture and the crucial role data plays in the process.Join us as we dig deep into Bob's philosophy, learn from his practical insights, and explore the transformative power of digital transformation. If you're intrigued by the evolving landscape of business innovation and technology, this episode is a must-listen.03:12 Putting it out there05:44 Bob McDonald intro10:22 What IS digital transformation22:00 Changing culture29:23 Solving the data problemConnect with Bob McDonald on LinkedIn and if you're interested in being a guest on Making Data Simple, reach out to us at almartintalksdata@gmail.com. The Making Data Simple Podcast, hosted by Al Martin, WW VP Technical Sales, IBM, is your destination for navigating trending technologies, business innovation, and leadership – all while keeping things simple and fun."Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. 

Luke Arrigoni, Chief Executive Officer at Arricor, discusses the challenges of building functional AI models, the importance of cost-effective AI systems, tailored solutions to avoid bias, the future of AI, the impact of the pandemic on businesses, the importance of trust and non-bias in AI models, and the significance of role models and mentors.

Send us Fan Mail"Insights from Luke Arrigoni, CEO of Arricor, on AI Innovations and Business Impact"Description: Welcome to an enlightening episode of our podcast as we dive into the fascinating world of Generative AI, Vision AI, and Natural Language Processing (NLP) with the esteemed Luke Arrigoni. In this Part 1 interview, Luke, Chief Executive Officer at Arricor, takes us on a journey through AI's transformative potential.Discover the minds behind AI advancements as we delve into topics like facial recognition for privacy, Arricor's mission, Prompt engineering, and the myriad use cases that these technologies unlock. Gain valuable insights into Large Language Models (LLMs) and the role of prompt engineering in optimizing AI's capabilities.Luke Arrigoni shares his expertise on avoiding AI hallucinations, the unique differentiation of Arricor, and the remarkable business impact of Generative AI. Join us to explore the present and future of AI through this engaging discussion.Don't miss this opportunity to gain insights from a visionary in the AI field. Connect with Luke Arrigoni on LinkedIn [https://www.linkedin.com/in/lukearrigoni/] and learn more about Arricor's work on their website [http://arricor.com/]. Stay tuned for Part 2 as we continue our conversation on AI's groundbreaking potential.01:40 Meet Luke Arrigoni04:13 Facial recognition for privacy06:21 Arricor mission08:39 More on LLMs10:29 Prompt engineering13:30 Use cases16:30 Arricor differentiation20:59 Avoiding hallucinations26:13 Business impact of GenAILinkedIn:  https://www.linkedin.com/in/lukearrigoni/ Website: http://arricor.com/Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. 

Send us Fan MailThe Mindful Response with Estela Zuheros, Corporate Social Responsibility, IBM.  Come for social responsibility in reskilling the world, stay for lessons in being mindful and being kind to yourself.02:06 Meet Estela Zuheros 05:21 Your personal why?07:16 Reskilling11:41 The skills problem to solve18:44 Measuring success20:07 Primary areas of reskilling 23:02 Program selection criteria26:31 The Mindful Response37:30 Avoiding burnoutLinkedIn:  linkedin.com/in/estelaquesadazuherosWebsite: https://estelaquesadazuheros.comWant to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.