

The Thoughtful Entrepreneur
Josh Elledge · UpMyInfluence.com & PodVerified.com
The Thoughtful Entrepreneur features candid, commercial-free conversations with the founders, CEOs, and B2B leaders building the companies and ideas shaping their industries.
Each episode runs 15-25 minutes, built for busy professionals who want substance without the filler. Guests include agency owners, consultants, coaches, and executives with real stories, hard-won lessons, and specific insight for business leaders focused on growth.
Host Josh Elledge has conducted 3,000+ interviews, helped launch 300+ podcasts, and has been directly involved in generating $40M+ in client results through relationship-driven media. He knows what makes a guest worth featuring and what makes an appearance actually worth the guest's time.
Want to be featured?
Guests are selected through PodVerified, the platform built by podcast hosts to restore trust and quality to podcast guesting. If you're a serious B2B expert with a clear message and a story worth sharing, apply here:
👉 https://PodVerified.com/podcast
Each episode runs 15-25 minutes, built for busy professionals who want substance without the filler. Guests include agency owners, consultants, coaches, and executives with real stories, hard-won lessons, and specific insight for business leaders focused on growth.
Host Josh Elledge has conducted 3,000+ interviews, helped launch 300+ podcasts, and has been directly involved in generating $40M+ in client results through relationship-driven media. He knows what makes a guest worth featuring and what makes an appearance actually worth the guest's time.
Want to be featured?
Guests are selected through PodVerified, the platform built by podcast hosts to restore trust and quality to podcast guesting. If you're a serious B2B expert with a clear message and a story worth sharing, apply here:
👉 https://PodVerified.com/podcast
Episodes
Mentioned books

Mar 28, 2021 • 32min
644 – From the Marine Corps to Real Estate Investing with Edwin Carrion
644 - From the Marine Corps to Real Estate Investing with Edwin Carrion

Mar 27, 2021 • 25min
643 – Serving and Impacting Others with Thought Leadership Academy’s Daria Vodopianova
643 - Serving and Impacting Others with Thought Leadership Academy's Daria Vodopianova

Mar 26, 2021 • 21min
642 – The Power of Online Networking with Virtual Power Networking’s Marc Jarrett
Grow your network instantly!On the show is Marc Jarrett, the Managing Director and Virtual Power Networker at Emjay Consultancy Ltd.Marc has been a professional networker for several years. He helps US companies expand internationally and connects people via virtual networking. He teaches business owners to utilize WhatsApp fully to communicate with other businesses internationally.Learn more about how Mark uses virtual networking and WhatsApp to communicate and much more on this episode of The Thoughtful Entrepreneur.More from UpMyInfluence✅ We are actively booking guests for our DAILY Entrepreneur Success Podcast. Schedule HERE.✅ Are you a 6-figure consultant? Let us fill your sales schedule and move you to 7-figures. Learn more here.✅ Check out our free Authority Transformation Masterclass.TRANSCRIPT0:00Welcome to The Thoughtful Entrepreneur Show. I'm Josh Elledge, Founder and CEO of UpMyInfluence.com. We turn entrepreneurs into media celebrities, grow their authority, and help them build partnerships with top influencers. We believe that every person has a unique message that can positively impact the world. Stick around to the end of the show; we'll reveal how you can be our next guest on one of the fastest-growing daily inspiration podcasts on the planet in 15 to 20 minutes. Let's go.Thanks for listening to The Thoughtful Entrepreneur show. If you are a thoughtful business owner or professional who would like to be on this daily program, please visit UpMyInfluence.com slash guest. Now if you got something out of this interview would you share this episode on social media? Just do a quick screenshot with your phone and text it to a friend or post it on the socials. If you do that, tag us with the hashtag UpMyInfluence. Each month, we scour Twitter, LinkedIn, Facebook and Instagram. We pick one winner from each platform, and you get crowned king or queen of that social media. What do you win? We're going to promote you and your business to over 120,000 social media fans totally free. Now, can you also hook us up now in your podcast player right now? Please give us a thumbs up or a rating and review. We promise to read it all and take action. We believe that every person has a message that can positively impact the world. Your feedback helps us fulfill that mission. And while you're at it, hit that subscribe button. You know why? Tomorrow, that's right, seven days a week, you are going to be inspired and motivated to succeed 15 minutes a day. My name is Josh Elledge. Let's connect on the socials. You'll find all the stuff we're doing UpMyInfluence.com. Thanks for listening and thank you for being a part of The Thoughtful Entrepreneur movement.

Mar 25, 2021 • 19min
641 – Small Business Financing with Accountable Capital’s Drew Giventer
641 - Small Business Financing with Accountable Capital's Drew Giventer

Mar 24, 2021 • 21min
640 – Collaboration Over Competition with UpHouse’s Alex Varricchio
640 - Collaboration Over Competition with UpHouse's Alex Varricchio

Mar 23, 2021 • 22min
639 – Helping People Create Positive Cash Flow with Sterling Rhino Capital’s Chris Roberts
639 - Helping People Create Positive Cash Flow with Sterling Rhino Capital's Chris Roberts

Mar 22, 2021 • 22min
638 – Effective HR Solutions with HR Talent and Systems Consulting’s Yuri Kruman
638 - Effective HR Solutions with HR Talent and Systems Consulting's Yuri Kruman

Mar 21, 2021 • 31min
637 – Bringing Rare Cannabinoids to Market with Creo’s Roy Lipski
Unlocking the Future of Cannabinoids with Roy Lipski, CEO of Creo
On a recent episode of The Thoughtful Entrepreneur, we had the pleasure of speaking with Roy Lipski, the CEO and president of Creo. Based in sunny San Diego, Roy shared insights about his groundbreaking work in the biotech industry, specifically in unlocking the potential of cannabinoids through sustainable innovation.
What is Creo?
Creo is a biotechnology company on a mission to bring the benefits of cannabinoids to households worldwide. Roy explained how Creo utilizes cutting-edge biosynthesis technology to produce cannabinoids sustainably, bypassing the environmental and scalability challenges traditionally associated with cannabis cultivation. Their approach ensures purity, consistency, and affordability—critical factors for mass-market applications like skincare, health products, and beyond.
Beyond CBD and THC: The Rainbow of Cannabinoids
Roy painted a vivid picture of cannabinoids as a “rainbow” of potential benefits, contrasting the well-known CBD and THC to the many other cannabinoids found in trace amounts in nature. Creo’s biosynthesis technology is enabling the production of these rare cannabinoids at scale. One exciting example is CBG, known as the "mother cannabinoid," which has promising applications for skin health, including conditions like eczema and dry skin.
From Lab to Life
As a self-described “science entrepreneur,” Roy has spent over two decades turning world-class scientific research into real-world businesses. He shared how his passion for bridging the gap between lab innovations and practical applications led to Creo. Through sustainable fermentation processes, Creo is not only unlocking the therapeutic potential of cannabinoids but also addressing global challenges like reducing environmental impact.
Words of Wisdom for Entrepreneurs
When asked to share advice for small business owners, Roy emphasized the importance of courage and staying true to oneself. “Don’t be intimidated by experts,” he advised. “Your entrepreneurial venture is an expression of who you are—let it come from the heart.”
Learn More About Creo
To learn more about Roy Lipski and his pioneering work at Creo, visit CreoIngredients.com. You can also explore more about Roy’s journey at RoyLipski.com.
Additional Resources:
Understanding Cannabinoid Benefits and their medical uses
Understanding Cannabinoids and Their Medical Uses
Exploring CBG in Skincare
What Is CBG, And What Can It Do For Your Skin?
Sustainable Biotech Innovations
10 Ways Biotechnology Makes the World More Sustainable
On LinkedIn:
https://www.linkedin.com/company/creo-ingredients/
On X:
http://twitter.com/creoingredients
Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.
What is your #1 Lead Generation BLOCKER? Take my free quiz here.
Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mar 20, 2021 • 25min
636 – Measurable Results Through Leadership Coaching with Catherine Cantey
Unlocking Leadership Excellence with Catherine Cantey: The Art of Future-Focused Growth
In this episode of The Thoughtful Entrepreneur, host Jen Amos sits down with Catherine Cantey, the president and founder of Catherine Cantey Leadership Coaching. With over 20 years of corporate banking experience, Catherine transitioned into leadership coaching to help organizations cultivate positive, measurable leadership changes.
Catherine’s journey is rooted in a deep understanding of corporate environments and the challenges of effective communication and leadership. She shared her inspiring perspective on gratitude, emphasizing how adopting it as her word of the year in 2020 helped her navigate the uncertainties of that time. Gratitude, she noted, is a choice—a mindset that empowers leaders to focus on growth, resilience, and opportunity.
The Leadership Coaching Process
Catherine’s leadership coaching stands out for its structure and results-driven approach. Her process begins by identifying a specific leadership skill that clients want to develop, such as executive presence, delegation, or communication. From there, she helps leaders adopt a future-focused mindset, asking actionable questions like, “How can I improve my executive presence in our next meeting?”
Catherine highlights the importance of small, consistent changes. Even minor adjustments, such as maintaining eye contact during Zoom calls or putting down a phone during meetings, can create meaningful impact. These shifts enhance engagement and foster trust within teams, driving measurable results.
Communication and Creativity: Keys to Success
Catherine also underscores the importance of tailoring communication methods to different stakeholders. Leaders should ask, “Do you prefer texts, emails, or follow-ups in person?” Such customization ensures better engagement and minimizes misunderstandings.
In a particularly memorable anecdote, Catherine recounted her creative approach to connecting with a potential client during a water main break. She sent a humorous gift of ShamWows with a note, leading to a long-term professional relationship. This story exemplifies her philosophy: effective communication often requires creativity and persistence.
Show Up, Follow Up, and Lead with Value
Catherine’s advice for entrepreneurs and professionals alike is simple yet powerful: show up authentically, follow up diligently, and lead with value. By focusing on providing value rather than seeking personal gain, professionals can build trust and meaningful connections.
Her philosophy aligns with the principles in Go-Givers Sell More by Bob Berg, which both Catherine and Jen praise for its emphasis on value-driven service. Catherine’s clients, inspired by her leadership, have achieved 100% positive measurable results—a testament to her effective coaching process.
Discover more about Catherine Cantey and her impactful leadership coaching by visiting her website: CatherineCantey.com.
Additional Resources:
Marshall Goldsmith - Leadership Coaching Resources
The Go-Giver Philosophy by Bob Berg
Benefits of Gratitude in Leadership - Harvard Business Review
Tips for Effective Communication in the Workplace - Forbes
Creative Networking Strategies for Entrepreneurs - Entrepreneur
On LinkedIn:
http://www.linkedin.com/in/catherinecantey
On YouTube:
https://www.youtube.com/@catherinecantey
Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest
Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.
What is your #1 Lead Generation BLOCKER? Take my free quiz here.
Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mar 19, 2021 • 22min
635 – Leading Your Own Legacy Through Publicity with Publicity Crash Course’s Jill Lublin
635 - Leading Your Own Legacy Through Publicity with Publicity Crash Course's Jill Lublin


