Commercial Real Estate Secrets

Aviva Sonenreich
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Oct 22, 2025 • 29min

The Industrial Development Formula | Market Trends, Deal Making & Digital Presence

In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Nick Sansone, Principal at Sansone Group, to talk about the evolution of industrial development, raising institutional capital, and building a legacy-driven business. From the surge in data center demand fueled by AI, to how to structure joint ventures with institutional partners, to why focusing on value over profit is the real key to long-term success, this conversation is packed with practical advice for anyone looking to scale in commercial real estate in 2026. Connect with Nick: Website | Linkedin
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Oct 15, 2025 • 22min

What No One’s Telling You About Investing in Apartments

Multifamily investing might be the most powerful way to build wealth in commercial real estate — and 2025 could be the best time in decades to start.With predictable income, risk diversification, and scalable cash flow, this asset class continues to outperform, and investors are paying attention.In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Ken Gee, Founder and Managing Member of KRI Partners, a multifamily private equity firm with over $200M in transactions, to share the blueprint behind decades of success in this space — and how you can follow the same path.In This Episode, We CoverWhy multifamily real estate is the most searched CRE investment in 2025 How Ken went from CPA to full-time investorThe risk/return edge of multifamilyHow to buy your first deal — including deal size, capital raise strategies, and how to build credibility fast.Syndication vs. Fund ModelsInterest rates, insurance, and execution — how to think like a pro and budget through market cycles.The #1 mistake new investors make📍 Ready to start building long-term wealth through multifamily investing?Connect with Ken and his team at KRIPartners.com Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn
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Oct 8, 2025 • 11min

What Posting Every Day for Years Taught Me About Business

In this candid Q&A, Aviva Sonenreich sits down with Kusima Boswell, co-founder of Terrakotta, to talk about content strategy, inbound deal flow, and building a brand that attracts. They cover what it really takes to gain traction online, the difference between sales and marketing in CRE, and why consistency beats virality every time. A practical and insightful conversation on digital marketing, entrepreneurship, and growing a business from the ground up. Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn
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Oct 1, 2025 • 21min

This One Prospecting Shift Will Change Your CRE Business

Aviva Sonenreich sits down with Kusiima Boswell, co-founder of Terrakotta, the AI prospecting platform helping commercial real estate professionals turn cold calls into real conversations. They discuss how Terrakotta is reshaping prospecting with AI-powered dialing, data validation, and CRM automation, why consistency is the true secret to success in CRE, and what the future of AI-driven dealmaking could look like. If you’re serious about commercial real estate and scaling your business with smarter tools, this episode is a must-listen.Connect with Kusiima: Website | LinkedIn  Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn
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Sep 24, 2025 • 19min

The One Shift That Will Redefine Office Buildings Forever

In this episode of Commercial Real Estate Secrets, Aviva sits down with Jonathan Iger, CEO of Sage, to talk about legacy, branding, and the future of office buildings. They explore Jonathan’s journey from carrying forward his family’s 100-year-old real estate company to rebranding it into a modern, experience-driven brand, while also digging into how design, service, and consistency can redefine what it means to work in an office. A rare conversation bridging tradition and innovation in commercial real estate. Connect with Jonathan: Website | LinkedIn Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn
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Sep 17, 2025 • 23min

The New Rules of Lending in 2025

I recently sat down with Ira Zlotowitz, founder and CEO of GParency, for a conversation that completely reimagines what mortgage brokerage should look like in 2025.We talked about why most commercial real estate owners aren’t getting the best financing, and how Ira is flipping the industry model on its head—with flat fees, transparent data, and a Bloomberg-style app that’s free for everyone.Here’s what we get into:Why Ira only charges $4,500—and how it’s disrupting the brokerage commission modelWhat it means to be the “Netflix of commercial real estate financing”How GParency’s new app gives CRE owners a Bloomberg Terminal experienceThe big problem with how most investors track their portfolioWhat’s really going on with lending in 2025—and why deals are still getting doneWhy the next brokerage shakeup will come from individuals, not big brandsTwo powerful lessons Ira has learned from watching GPs and LPs win (or fail)If you’re an owner, broker, investor, or GP who wants to understand where the industry is heading and how to play the long game smarter—this one’s worth your time. Let’s get into it. 👇Connect with Ira: Website | Linkedin | +1 917-597-2197 | iraz@gparency.com Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn
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Sep 10, 2025 • 13min

Real Estate for Beginners: 3 Steps to Get Started

In this episode of Commercial Real Estate Secrets, Aviva Sonenreich breaks down the three essential steps to starting a real estate career that lasts. From passing your licensing exam, to creating a financial safety net, to finding mentorship that accelerates your growth, she shares the exact blueprint she wishes she had on day one. Plus, Aviva reveals the social media hack that could save you years in building your reputation and pipeline. If you’re ready to stop guessing and start building a real estate career with real momentum, this episode is for you. Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn
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Sep 3, 2025 • 26min

Everything You Need to Know About DSTs (Delaware Statutory Trusts)

What if you could sell a property, defer capital gains taxes, increase your income, and eliminate landlord headaches — all at the same time?In this episode of Commercial Real Estate Secrets, I sit down with Ben Carmona, Managing Partner at Perch Wealth, to unpack the real-world strategies behind 1031 exchanges, Delaware Statutory Trusts (DSTs), and passive commercial real estate investing.This is a practical, investor-focused conversation designed for property owners, brokers, and high-net-worth individuals who want to understand how sophisticated investors preserve wealth and reduce taxes legally using tools most people never learn about.What You’ll Learn in This EpisodeWhat a 1031 Exchange Actually IsWhat Is an Accredited Investor?Delaware Statutory Trusts (DSTs): Passive 1031 Replacement OptionsPassive Income vs Active Landlord OwnershipBest Asset Classes for Passive CRE Investors TodayRisks and Downsides You Should Actually KnowGuest Spotlight:Ben Carmona is the Managing Partner at Perch Wealth, where he advises investors on 1031 exchange strategies, DST offerings, and passive real estate investment solutions. He brings more than 20 years of experience across acquisitions, underwriting, syndications, and investor advisory.🌐 https://www.perchwealth.comSave the episode so you understand 1031 exchanges before you need one.Share it with any property owner who plans to sell real estate in the next 12–24 months.
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Aug 27, 2025 • 22min

The Free CRE Tool You’re Probably Ignoring (and Why It’s Costing You Deals)

This week on Commercial Real Estate Secrets, I brought James Milner, CCIM back for round two—because we hit a nerve last time: overpriced software in commercial real estate.James runs Appalachian Commercial Real Estate out of Boone, North Carolina, and today we dig into something that might sound boring on the surface… but is game-changing if you’re in this business:👉 How to use public data—like your county assessor’s website, register of deeds, and GIS tools—to compete (and win) without dropping $10K+ a year on subscriptions.🔍 In This Episode, We Cover:The free data James pulls from public records—and how he turns it into pricing powerWhy your 2022 appraisal is useless in 2025 (and how to explain that to clients)How GIS tools and county data help with assemblage, due diligence, and valuationThe 25–30% market correction we’re both seeing—and why sellers are still catching upHow James uses software like Valcre to centralize and make sense of it allA realistic look at foreclosures, rate hikes, and where the market’s heading next🧠 This week's Commercial Real Estate Secret:Follow up.We’re all guilty of closing a deal and then forgetting the people behind it. James challenges us to reconnect with a client who had a meaningful impact on your career. Not to pitch—just to say hi. It goes further than you think.📞 Ready to ditch outdated data and start winning smarter?🔗 Connect with James: Website | TikTok | X Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn
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Aug 20, 2025 • 22min

Posting Pays Off: What Every Broker Should Know About Social Media

This week on Commercial Real Estate Secrets, I sit down with my friend James Milner, CCIM, a commercial real estate broker out of North Carolina with Appalachian CRE.James and I met nearly two years ago at the CREI Summit, and we’ve stayed connected ever since. In this episode, we catch up on his CRE journey—from stepping into the content game on TikTok to earning his first six-figure commission after years of consistency.🔑 What We Cover:How James started creating content (and editing everything in TikTok)Why authenticity + consistency still win in commercial real estate marketingWhy you don’t need a thousand relationships—just the right onesHow the industrial market is holding strong in North CarolinaWhat we’re both seeing in the market: widening bid/ask gaps, picky buyers, and pricing that doesn’t reflect today’s ratesThe secret James uses to stay ahead of local development trends (spoiler: it’s free and anyone can do it)💡 This Week’s Tip:If you’re using CoStar, start searching under-contract properties—not just active listings. That little move led me to a deal I just sent out for signature. Hack your tools.🤫 James’s CRE Secret:Public records. From development intel to transaction data, James walks through how he uses public records as one of the most underutilized tools in our industry.Connect with James: Linkedin | X 🎧 Listen now and let us know your biggest takeaway! Liked this episode? Share it with a friend.Love the show? Leave us a 5-star review! Even a short sentence helps us keep bringing you the content you love.Ready to sell or lease a warehouse? Visit warehousehotline.com to get started. Connect with Aviva: Website TikTok Instagram Facebook LinkedIn

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