

Commercial Real Estate Secrets
Aviva Sonenreich
Welcome to Commercial Real Estate Secrets, hosted by Aviva Sonenreich, a seasoned commercial real estate owner, broker, and content creator. On this podcast, you'll hear real stories from real people who have created real success in commercial real estate. Join us each week to gain invaluable insights and practical steps you can take to achieve your dreams of becoming a successful commercial real estate investor, agent, or broker.
Episodes
Mentioned books

Apr 8, 2026 • 9min
The Secret Behind Better Lease Terms (That Most Tenants Miss)
In this episode of Commercial Real Estate Secrets, Aviva Sonenreich breaks down what tenant representation in commercial real estate actually is, how it works, and why it can dramatically improve your lease terms without costing you anything.If you are leasing warehouse space, industrial space, or any commercial property, this episode will show you how to approach your next deal like a professional and avoid the most common and expensive mistakes tenants make.What You’ll Learn in This EpisodeWhat tenant representation is and how it works in commercial real estateWhy working directly with the listing agent puts you at a disadvantageHow tenants negotiate better lease terms, including free rent and tenant improvement allowancesWhy most tenants underestimate what can be negotiated in a leaseHow one tenant secured over $1M in tenant improvements through proper representationThe step-by-step process of securing a commercial lease, from strategy to executionWhy tenant representation is typically paid for by the landlordTenant Representation in Denver & ColoradoIf you are searching for:warehouse space in Denverindustrial outdoor storage for lease in Coloradocommercial real estate tenant representationThe Warehouse Hotline specializes in industrial tenant representation and has been advising tenants across Colorado for decades.From site selection to lease negotiation, the goal is simple:secure the most favorable terms for your business.Work With a Tenant RepresentativeIf you are considering a new lease, relocation, or renewal, start here:👉 https://warehousehotline.com/commercial-tenant-representation/Tell us what you are looking for and get guidance from a commercial tenant broker focused on negotiating lease terms that support your operations.

Apr 6, 2026 • 9min
How to Get Leads from Social Media in Real Estate (YouTube + Instagram Strategy)
In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Justin Konikow to break down how real estate professionals are actually generating business from social media today using YouTube, Instagram, CRM systems, and content strategy.If you are a commercial real estate broker, residential agent, investor, or entrepreneur looking to generate leads from social media in 2026, this episode gives you a practical roadmap.Key Topics Discussed:Why most real estate agents struggle to generate leads from social mediaHow YouTube works as an evergreen lead generation machineWhy Instagram is one of the most underrated tools for relationship buildingThe difference between transactional marketing and platform-driven marketingHow data, CRM, and content work together to create consistent deal flowAviva Sonenreich has been named a CREi LinkedIn Influencer for three consecutive years, recognizing her impact in commercial real estate content and digital strategy. See how she continuously builds her online presence here: https://warehousehotline.com/crei-linkedin-influencer-2/Follow Commercial Real Estate Secrets for more insights into commercial real estate marketing and building a real estate business that grows with you.

Apr 1, 2026 • 37min
How to Scale from 1 Rental Property to 100+ Units
In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Gino Barbaro, multifamily investor, entrepreneur, educator, and co-founder of Jake & Gino, to break down what it actually takes to scale from one rental property to a real multifamily portfolio.This conversation goes deeper than “buy more deals.” Gino explains the mindset shifts, systems, buy-right criteria, and operational discipline required to grow without blowing up. They also get into the emotional side of scaling, why multifamily is not passive, and what investors misunderstand about growth, leverage, and long-term wealth.Key Topics Discussed:Why most investors get stuck after one or two rental propertiesThe mindset shift required to scale from small rentals to multifamilyWhy multifamily is a business, not just a collection of assetsHow to create buy-right criteria and source better multifamily dealsThe dark side of scaling too fast without the right systems in placeIf you’re looking to apply these principles to industrial real estate, you can learn more here: https://warehousehotline.com/buy-commercial-propety-denver/Follow Commercial Real Estate Secrets for more insights on buying, selling, leasing, investing, and scaling in commercial real estate.

Mar 30, 2026 • 11min
How a 1031 Exchange Works (Rules, Timelines & Tax Savings Explained)
In this episode of Commercial Real Estate Secrets, Aviva Sonenreich breaks down the real mechanics of a 1031 exchange with Chassidy Goolsby. This conversation covers how 1031 exchanges actually work in real deals, the timelines you must follow, and the strategies investors use to legally defer capital gains taxes.Key Topics Discussed:What a 1031 exchange is and how it helps defer capital gains taxes The 45-day identification rule and why most investors make mistakes here The 180-day closing timeline and how to plan around it Different types of exchanges: forward, reverse, and improvement exchanges How to identify replacement properties (3-property rule, 200% rule, 95% rule) See how this plays out in a real transaction. We recently helped a buyer successfully identify and close on a 1031 replacement property in Colorado here: https://warehousehotline.com/loveland-medical-office-investment-sold-egan/Save this episode for a clear breakdown of 1031 exchange strategies.From the CRE Secrets Archives: This episode has been lightly edited to remove time-sensitive references and keep the discussion evergreen.

Mar 25, 2026 • 19min
The Prescription for Success in Commercial Real Estate
In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Ken Ashley, a top commercial real estate broker based in Atlanta with Cushman & Wakefield, to break down what actually drives success in commercial real estate.Key Topics Discussed:Why most new commercial real estate brokers fail early and how to avoid itThe difference between being busy and being productive in CRE brokerageHow tenant representation works and why it matters in office and industrial real estateWhy controlling your time is one of the biggest advantages in a commercial real estate careerHow to overcome fear, build confidence, and earn trust with clientsGet The Prescription to learn the exact systems used to break into commercial real estate and build a career AI cannot replace.Website: theprescription.proVisit our website to learn more about tenant representation services and industrial real estate opportunities in Colorado: https://warehousehotline.com/tenant-representation/Share This EpisodeKnow someone trying to break into commercial real estate?Send them this episode. This episode might help them survive the toughest months on the job.

Mar 23, 2026 • 7min
Is Small Bay Industrial Making a Comeback?
In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Sean Flanagan to break down what’s actually happening in the industrial real estate market and why small-bay industrial may be making a comeback.If you’re investing in, developing, or leasing industrial real estate, this episode gives you a real-time pulse on where the market is heading.In This Episode, We Discuss:Why small-bay industrial is leasing stronglyWhat’s happening with Class A big-box industrialThe rise and saturation risk of IOS (industrial outdoor storage)How institutional capital is influencing industrial trendsWhy rents are resetting after years of rapid growthColorado’s unique industrial market dynamicsHow to think about market cycles, supply, and demandIf you’re actively looking to buy small-bay industrial property in Colorado, you can get started here: https://warehousehotline.com/buy-commercial-propety-denver/Follow UsFollow Commercial Real Estate Secrets for more strategies and insights on investing in commercial real estate.

Mar 18, 2026 • 8min
Triple Net Leases Explained (NNN Lease Guide for Commercial Real Estate)
If you’ve ever looked at a commercial lease and seen “NNN” or “triple net”, you’re not alone in wondering what it actually means—and more importantly, how it impacts what you pay.In this episode of Commercial Real Estate Secrets, Aviva Sonenreich, commercial real estate broker based in Denver, Colorado, breaks down triple net leases (NNN leases) in a simple, practical way so you can understand how rent and expenses are actually calculated in commercial real estate.Key Topics Discussed:What a triple net lease (NNN lease) actually means in commercial real estateThe difference between gross leases vs net leasesWhat the three “nets” are: property taxes, insurance, and CAM expensesWhy landlords shifted to triple net leases (rising taxes, insurance, and operating costs)How to calculate your total rent + NNN expenses step-by-stepDOWNLOAD THE NNN CALCULATOR HERE:👉 https://warehousehotline.myflodesk.com/nnn-calculatorSave This EpisodeIf you’re leasing or buying commercial real estate, save this episode so you can quickly reference:How to calculate rent + triple net expenses before signing a deal.Because in commercial real estate, the number you see is almost never the number you actually pay.

Mar 16, 2026 • 11min
Using Credit Cards to Fund Real Estate Deals (The BRRRR Strategy)
In this episode, Aviva sits down with Brandon to break down the BRRRR strategy — Buy, Renovate, Rent, Refinance, Repeat — and how investors can use credit strategically to fund value-add real estate deals.Key Topics CoveredWhat the BRRRR strategy is and how it worksHow investors use 0% interest credit cards to fund dealsThe difference between good debt and bad debtHow refinancing allows investors to recycle capitalThe role of personal brand and social media in sourcing dealsFollow the podcast to learn more strategies for investing in real estate.From the CRE Secrets Archives: This episode has been lightly edited to remove time-sensitive references and keep the discussion evergreen.

Mar 11, 2026 • 5min
Commercial Property Management Is Basically Free (Here’s Why)
Commercial property management is basically free.It sounds unrealistic.But in many commercial leases, it actually can be.In this episode, Aviva Sonenreich explains why professional commercial property management often costs landlords nothing — because in many triple-net (NNN) leases, tenants pay the management fee as part of the operating expenses.Yet many commercial property owners still choose to self-manage. Over time, that decision can quietly reduce the value of the asset.Professional property management isn’t just about collecting rent or paying invoices — it’s about protecting the property’s long-term income and value.In this episode, you'll learn:Why commercial property management often costs landlords nothing in NNN leasesHow management fees are typically incorporated into operating expensesWhy professional property managers help protect a building’s net operating income (NOI)The hidden risks of self-managing commercial real estateWhy sophisticated property owners treat property management as an asset preservation strategyHow property managers act as a professional buffer between landlords and tenantsIf you own commercial property and want to protect its long-term value, this is an important concept to understand.

Mar 4, 2026 • 25min
How to Negotiate a Better Commercial Lease (Tenant Rep Playbook)
Most companies sign commercial leases without realizing they’re negotiating against professionals whose job is to protect the landlord.In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Brandon Glick, a tenant representation broker based in Chicago, Illinois, to break down how tenant rep brokerage actually works—and why companies across the United States use tenant reps to negotiate better lease terms, lower rents, and major concessions.Key Topics DiscussedWhat tenant representation (tenant rep) is—and why it changes lease outcomesHow tenant reps negotiate lower rent + concessions for office and industrial leasesWhy companies shouldn’t negotiate directly with landlords (and what they miss)The shift in 2026: cold calling is fading, digital visibility is becoming the new advantageIndustrial + office leasing trends: right-sizing, sublease space, and what tenants are doing nowAbout the Guest: Brandon GlickBrandon represents companies across the United States in office and industrial leasing, helping organizations manage their real estate portfolios and negotiate better lease terms. His firm specializes exclusively in tenant representation, acting as an independent advisor to companies rather than landlords.Connect with Brandon: LinkedInEmail: brandon.glick@mohrpartnersill.comAbout the Host: Aviva SonenreichAviva Sonenreich is a commercial real estate broker specializing in industrial real estate, warehouses, and investment properties in Denver and throughout Colorado. She is also the host of Commercial Real Estate Secrets, where she interviews brokers, investors, and industry operators to uncover the strategies behind successful deals.Save This EpisodeSave this episode so you can revisit the tenant rep negotiation strategies before signing your next commercial real estate deal.


