

Making Sales Social Podcast
Social Sales Link
Welcome to the Making Sales Social Podcast, where we bring you insights from the leading voices in sales and marketing. Join hosts Brynne Tillman, Bob Woods, and Stan Robinson and their Guests as they explore essential tips and strategies that empower revenue-driven professionals to leverage LinkedIn, Sales Navigator, and AI prompt writing. Discover how to transform your outreach, master social selling, and engage with prospects authentically for impactful results.
Episodes
Mentioned books

Jun 27, 2024 • 7min
Why Summer is the Best Time to Prospect
In Episode 305 of the Making Sales Social Podcast, Brynne Tillman takes the reins solo to debunk the myth that summer is a slow time for prospecting. Discover why this season is actually a prime opportunity to engage with potential clients, with fewer competitors and more relaxed, flexible schedules. Brynne shares strategic insights on leveraging summer networking, building rapport, and positioning yourself for future success as prospects plan their budgets for the coming year. Tune in to learn how to make the most of your summer prospecting efforts and keep your sales momentum going strong.

Jun 25, 2024 • 14min
Master the art of podcast guesting for business growth
Join guest Noemi Beres, co-owner of Podcast Connections, as she shares expert insights on leveraging podcasts to build trust, relationships, and credibility in the world of sales. Discover how to research, pitch, and prepare for podcast appearances effectively. Uncover the key to being an engaging podcast guest and learn valuable tips for promoting episodes and securing more guest spots. Tune in for actionable strategies to make your sales social and maximize your podcasting potential.

Jun 20, 2024 • 25min
7 Reasons BD Professionals Need Sales Navigator
In this episode, Stan explores seven compelling reasons why business development professionals need Sales Navigator. Discover how this premium LinkedIn tool can help you stay focused on revenue-generating opportunities, organize your accounts and leads, and leverage powerful features like Account IQ, relationship maps, lead filters, alerts, and smart links. Tune in for practical insights and tips to enhance your social selling strategy. Don’t miss this deep dive into maximizing your use of Sales Navigator!

Jun 18, 2024 • 27min
Navigating the Seller's Journey
In this engaging episode, Brynne Tillman welcomes Richard Harris to discuss the Seller's Journey and how it differs from the commonly discussed Buyer's Journey. Richard sheds light on the importance of focusing on the seller's experience rather than the buyer's journey, emphasizing the role of sales and marketing in creating a smooth journey for potential customers. The conversation delves into sales strategies for increasing revenue, such as qualifying to authority and the significance of pipeline volume and velocity in driving business growth.

Jun 13, 2024 • 27min
Navigating the Ethical Boundaries of AI in Sales
Dive into the ethical boundaries of AI in sales with Stan Robinson, Jr. and Bob Woods. Explore the implications of bias, transparency, accountability, and privacy in leveraging AI responsibly. Discover how companies are leading the way in implementing responsible AI practices. Learn how to navigate the evolving landscape of AI while maintaining trust and integrity in successful sales. Keep the humans in the loop and harness AI potential ethically. Join the conversation on making sales social.

Jun 11, 2024 • 43min
Navigating AI Adoption Challenges for Small Businesses
Explore the transformative power of AI in business with expert Gunnar Hood. Discover the impact of AI on sales, marketing, and operations. Uncover key insights from the latest Wsi report on AI adoption. Learn how to bridge the gap between belief and action, ensuring your business stays ahead in the evolving landscape. Dive into practical examples and strategies for leveraging AI to drive meaningful growth. Don't miss out on staying competitive in the era of AI innovation.

Jun 6, 2024 • 27min
Building and Nurturing a Sales Community on LinkedIn
Welcome to episode 299 of the Making Sales Social Podcast! Join hosts Bob Woods, Brynne Tillman, and Stan Robinson as they dive into the powerful strategy of building and nurturing a sales community on LinkedIn. Discover how LinkedIn can be more than just a platform for connections—it can be a thriving community for meaningful interactions and substantial business growth.
In this episode, we explore the essentials of creating and sustaining an engaging LinkedIn community. Learn how to identify and attract the right members, foster genuine engagement, and exchange value that benefits all participants. Whether you're looking to build a network of potential clients or forge strong relationships with referral partners, this episode offers practical insights and real-life examples to help you succeed.
Tune in to gain valuable tips on using LinkedIn groups, threads, and other tools to enhance your community-building efforts. Plus, hear inspiring success stories from experts who have transformed their LinkedIn presence into vibrant, productive communities.
Join the conversation and elevate your LinkedIn strategy with expert advice from the Social Sales Link team. Don’t miss it!

Jun 4, 2024 • 23min
Mastering Authentic Content Creation
In this episode, Brynne Tillman and Rasmus Basilier dive deep into the art of creating authentic content that resonates with your audience and drives meaningful engagement. Discover the secrets behind crafting messages that not only showcase your expertise but also foster genuine connections. From understanding the importance of vulnerability to sharing practical tips for maintaining authenticity in a crowded digital landscape, this episode is packed with actionable insights. Tune in to learn how to elevate your content strategy and make your sales truly social.

May 30, 2024 • 13min
Booking Yourself on Podcasts Using LinkedIn
In this special Memorial Day episode, we honor the heroes who have fought for our freedom before diving into a powerful strategy to expand your reach: booking yourself on podcasts using LinkedIn. Discover why podcasts are a crucial platform for education and entertainment, and learn how to leverage LinkedIn and Listen Notes to find the perfect podcasts for your expertise. Whether you’re a seasoned podcast guest or just starting out, this episode provides actionable tips to connect with hosts, showcase your experience, and build valuable relationships. Tune in to amplify your voice and make your sales social!

May 28, 2024 • 15min
Insights on Effective Conversations
In episode 296 of the Making Sales Social Podcast, Brynne Tillman welcomes John Savage, a seasoned expert with over 30 years of experience in engaging organizations and leaders across various industries. John shares his unique insights on mastering effective sales conversations. From understanding the cultural nuances of different "tribes" to the importance of authentic, client-focused dialogues, John delves into key principles that drive meaningful engagement and impactful results. Whether you're a seasoned professional or new to the field, this episode is packed with valuable strategies to elevate your sales approach and build stronger, more genuine connections. Tune in to discover how to make your sales truly social and effective.


