

Cash Machines
Tom Hunt
Biweekly breakdowns of profitable businesses (e.g. Cash Machines). We believe that cashflow > capital gains and that the startup/VC world is mostly bullsh*t. Think TechCrunch for the rest of us.
Guests include Nick Huber (Somewhere.com), Rob Walling (TinySeed), David Heinemeier Hansson (37signals), Guillaume Moubeche (lemlist), Chris Walker (Refine Labs), Andrew Gazdecki (Acquire.com), Adam Robinson (Retention.com), Peep Laja (CXL), Gil Allouche (Metadata), Jonathan Dane (KlientBoost), Eric Siu (Single Grain), Arvid Kahl (FeedbackPanda), Carrie Rose (Rise at Seven) and many more.
Guests include Nick Huber (Somewhere.com), Rob Walling (TinySeed), David Heinemeier Hansson (37signals), Guillaume Moubeche (lemlist), Chris Walker (Refine Labs), Andrew Gazdecki (Acquire.com), Adam Robinson (Retention.com), Peep Laja (CXL), Gil Allouche (Metadata), Jonathan Dane (KlientBoost), Eric Siu (Single Grain), Arvid Kahl (FeedbackPanda), Carrie Rose (Rise at Seven) and many more.
Episodes
Mentioned books

11 snips
Nov 24, 2022 • 29min
This Organic LinkedIn Page Strategy Is Crushing with Mikhail Myzgin of Slice
Check out one of their image posts here.Follow Mikhail on LinkedInCheck out SliceListen to Ethics in MarketingCheck out our awesome sponsor Ahrefs Webmaster ToolsThis episode is sponsored by Raylo - subscribe to the latest laptops, phones, tablets and more with flexible monthly payments instead of big upfront costs. Keep cash flow healthy, get free upgrades, and scale without tech bills holding you back.👉 https://mdsh.io/raylo-businessCash Machines is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cm-guestGet a biweekly cashflow breakdown here: tomhunt.io/cash

Nov 17, 2022 • 40min
Chris Walker Rants On Dark Social, Creating Demand & Company Building
Follow Chris on LinkedInRefine Labs | Revenue R&D LaboratoryRevenue Vitals PodcastCheck out our awesome sponsor Ahrefs Webmaster ToolsThis episode is sponsored by Raylo - subscribe to the latest laptops, phones, tablets and more with flexible monthly payments instead of big upfront costs. Keep cash flow healthy, get free upgrades, and scale without tech bills holding you back.👉 https://mdsh.io/raylo-businessCash Machines is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cm-guestGet a biweekly cashflow breakdown here: tomhunt.io/cash

Nov 10, 2022 • 29min
3 Strategies For Free Attention In B2B with Casey Hill of Bonjoro
Follow Casey on LinkedInBonjoro: Video Engagement PlatformListen Notes: The best podcast search engineCrossbeam - The most powerful Partner Ecosystem Platform ever createdCheck out our awesome sponsor Ahrefs Webmaster ToolsThis episode is sponsored by Raylo - subscribe to the latest laptops, phones, tablets and more with flexible monthly payments instead of big upfront costs. Keep cash flow healthy, get free upgrades, and scale without tech bills holding you back.👉 https://mdsh.io/raylo-businessCash Machines is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cm-guestGet a biweekly cashflow breakdown here: tomhunt.io/cash

Nov 3, 2022 • 37min
B2B Brand Masterclass with Jason Vana of SHFT Agency
Follow Jason on LinkedInCheck out SHFT AgencyCheck out our awesome sponsor Ahrefs Webmaster ToolsThis episode is sponsored by Raylo - subscribe to the latest laptops, phones, tablets and more with flexible monthly payments instead of big upfront costs. Keep cash flow healthy, get free upgrades, and scale without tech bills holding you back.👉 https://mdsh.io/raylo-businessCash Machines is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cm-guestGet a biweekly cashflow breakdown here: tomhunt.io/cash

Oct 27, 2022 • 38min
How To Start A Podcast (That Makes Real Money)
🎧 Have a listen to Tom & Sam as they discuss their experiences & give you incredibly valuable tips, tools, and insights that you can utilize, to skyrocket your own sales & biz! - In this episode we cover:👉 The 3 things marketers do wrong when starting a podcast – and how to make sure to avoid them!👉 The key steps to creating a revenue-generating podcast👉 How to measure a podcast and get a 10x ROI from your show👉 The secret sauce to flawless podcast promotion to increase listenershipCheck out the Business Growth Show This episode is sponsored by Raylo - subscribe to the latest laptops, phones, tablets and more with flexible monthly payments instead of big upfront costs. Keep cash flow healthy, get free upgrades, and scale without tech bills holding you back.👉 https://mdsh.io/raylo-businessCash Machines is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cm-guestGet a biweekly cashflow breakdown here: tomhunt.io/cash

Oct 20, 2022 • 22min
How Fame Doubled MRR In 1 Year ($140k)
In this episode of Confessions Of A B2B Marketer, Tom shares the latest revenue numbers for Fame and bCast and then 7 lessons he learned over the past few months... here they are:Teflon For TasksManagees Become ManagersCreating Versus Capturing DemandProcess Creators Versus Process ImplementorsNon-essential CostsDon't Fuck Up The MomentumA Culture Of DocumentationP.S.And of course, we can't forget our sponsor: Ahrefs Webmaster Tools.Sign up to get these three things for free:1. Backlink alerts2. SEO health3. Keyword trackingIt's a no brainer ;)This episode is sponsored by Raylo - subscribe to the latest laptops, phones, tablets and more with flexible monthly payments instead of big upfront costs. Keep cash flow healthy, get free upgrades, and scale without tech bills holding you back.👉 https://mdsh.io/raylo-businessCash Machines is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cm-guestGet a biweekly cashflow breakdown here: tomhunt.io/cash

Oct 13, 2022 • 13min
Leveraging Freelancers To Scale A Bootstrapped Business (MarTech Podcast)
Check out the MarTech Podcast here: https://martechpod.comQuotes:"Instead of having a team of seven full time consultants, have a pool of 15 freelancers behind the scenes that deliver your service, with a couple full-time employees to handle communication with the client." -Tom Hunt, Founder & CEO, Fame"Freelancers don't necessarily want to jump on calls with you. They simply want the five tasks that they have to do that day they can do without too much hassle and too much bother." -Tom Hunt, Founder & CEO, Fame"Being a bootstrapped company, sometimes you may want to work with a client if they don't fit perfectly into your productized methodology. Because you want or need the revenue." -Tom Hunt, Founder & CEO, Fame"We have largely managed to refuse people that don't fit within the thing that we offer. So, we've been able to scale relatively quickly." -Tom Hunt, Founder & CEO, Fame"You have to build trust. You can't just take work away from a freelancer for no reason, there has to be rules around that so they feel in control." -Tom Hunt, Founder & CEO, Fame"The most important mindset to develop is that the business' customers are not your only customers. Your job as the leader is to make their lives better. The more you do that, the lower your employee churn." -Tom Hunt, Founder & CEO, FameThis episode is sponsored by Raylo - subscribe to the latest laptops, phones, tablets and more with flexible monthly payments instead of big upfront costs. Keep cash flow healthy, get free upgrades, and scale without tech bills holding you back.👉 https://mdsh.io/raylo-businessCash Machines is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cm-guestGet a biweekly cashflow breakdown here: tomhunt.io/cash

Oct 6, 2022 • 18min
4 Steps To Become Famous In Any B2B Niche
Here are the steps:1️⃣ Create a podcast called "The [[NicheName]] Podcast", the 12 most famous people (that you can book) in the niche are the first guests2️⃣ Link to said podcast in the new spot below your job title on the LinkedIn creator profile3️⃣ Post daily, zero-click written/audio/video posts challenging current perceptions of the niche4️⃣ Get booked on all other podcasts in the niche to share what you learnResources:Transcript and show notesEpisode on LinkedIn organic posting Original post on the four steps to fame in B2BExamples of engaging podcast social postsThis episode is sponsored by Raylo - subscribe to the latest laptops, phones, tablets and more with flexible monthly payments instead of big upfront costs. Keep cash flow healthy, get free upgrades, and scale without tech bills holding you back.👉 https://mdsh.io/raylo-businessCash Machines is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cm-guestGet a biweekly cashflow breakdown here: tomhunt.io/cash

Oct 4, 2022 • 20min
The Power Of B2B Podcasting (MarTech Podcast)
Check out the MarTech PodcastQuotes:"You have to create content to get listeners. But, it's more about how you can bring in marketing and operations in order to run this growth process. Which is more than just producing a 20-minute audio." - Tom Hunt, Founder & CEO, Fame"Bloggers are getting significant organic traffic for topics. You can pay them $150 to put your B2B show at number one, with a backlink to your podcast domain page." - Tom Hunt, Founder & CEO, Fame"Apple and Spotify are number one. if you have a podcast, I would suggest sending most of your traffic to Apple and Spotify." - Tom Hunt, Founder & CEO, Fame"Ranking in a category within Apple is good for your show. You can use that as social proof in the future. And it will bring you more listeners if you get to the top 10 in marketing in the US." - Tom Hunt, Founder & CEO, Fame"For the first six months, you just want to see steady month-on-month download growth; typically 10%. Then, well be looking for value from the listener's side." - Tom Hunt, Founder & CEO, Fame"I think that ability to learn from experts in the niche you're trying to grow into is super valuable. So, podcasts should definitely be considered at some stage in the early journey of a B2B company." - Tom Hunt, Founder & CEO, FameThis episode is sponsored by Raylo - subscribe to the latest laptops, phones, tablets and more with flexible monthly payments instead of big upfront costs. Keep cash flow healthy, get free upgrades, and scale without tech bills holding you back.👉 https://mdsh.io/raylo-businessCash Machines is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cm-guestGet a biweekly cashflow breakdown here: tomhunt.io/cash

Sep 22, 2022 • 26min
The Role Of SEO In Demand Gen with Sam Dunning of Web Choice
Follow Sam on LinkedInCheck out Web ChoiceListen to Business Growth ShowCheck out our awesome sponsor Ahrefs Webmaster ToolsThis episode is sponsored by Raylo - subscribe to the latest laptops, phones, tablets and more with flexible monthly payments instead of big upfront costs. Keep cash flow healthy, get free upgrades, and scale without tech bills holding you back.👉 https://mdsh.io/raylo-businessCash Machines is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cm-guestGet a biweekly cashflow breakdown here: tomhunt.io/cash


