This Week in Business
The Wharton School
Bringing together top leaders, innovators and renowned faculty from the Wharton School of the University of Pennsylvania discussing topics that matter to consumers and the business world. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books
Nov 29, 2022 • 12min
How a Craving for Pizza Turned into the Multi-Billion Dollar Start-up, GrubHub
Mike Evans, founder of GrubHub, joins Wharton Business Daily to discuss how he started GrubHub and his new book, Hangry. Hosted on Acast. See acast.com/privacy for more information.
Nov 25, 2022 • 15min
Companies Need a Deeper Dive to Better Understand Who They Serve: Here's Why
Wharton Professor of Marketing Peter Fader joins Wharton Business Daily to talk about his new book, The Customer-Base Audit. Hosted on Acast. See acast.com/privacy for more information.
Nov 22, 2022 • 10min
Nissan's Jérémie Papin: We Think 40% of Our Sales in 2030 Will Be Electric Vehicles
Jérémie Papin, Nissan Americas Chairperson, joins Wharton Business Daily's Auto Industry special to discuss the state of the company, its philosophy on technology, and the state of the electric vehicle market. Hosted on Acast. See acast.com/privacy for more information.
Nov 17, 2022 • 12min
Corporate Sunk Costs: What is Their Impact on a Company's Bottomline?
Marius Guenzel, Wharton Assistant Professor of Finance, joins Wharton Business Daily to discuss the "sunk-cost" fallacy, his new research on the topic, and the mistake business leaders make in this area. Hosted on Acast. See acast.com/privacy for more information.
Nov 15, 2022 • 14min
Candace Nelson Explains a Simple Recipe for Turning Passion into Profit
Candace Nelson, Co-Founder of Sprinkles Cupcakes, joins Wharton Business Daily to discuss her entrepreneurial journey and her book "Sweet Successes: A Simple Recipe to Turn Your Passion Into Profit." Hosted on Acast. See acast.com/privacy for more information.
Nov 10, 2022 • 10min
What is the Impact of Twitter's Content Moderation Under Elon Musk?
Wharton Professor of Marketing Pinar Yildirim joins Wharton Business Daily to discuss Elon Musk's takeover of Twitter, content moderation under his reign, and why advertisers are pulling their dollars. Hosted on Acast. See acast.com/privacy for more information.
Nov 8, 2022 • 12min
RE/MAX CEO: The Real Estate Industry is Going Through a Market Rebalance
Nick Bailey, CEO of RE/MAX, joins Wharton Business Daily on the State of the Housing Market special, to talk about the current real estate market, housing demand, and the impact of higher interest rates. Hosted on Acast. See acast.com/privacy for more information.
Nov 3, 2022 • 14min
Post-Pandemic Marketing: How Brands Are Navigating Ads as Consumers Look for Fun
Cait Lamberton, Wharton Professor of Marketing, joins Wharton Business Daily to discuss how the pandemic has impacted celebrations, including Halloween, and her research on "carnivalesque." Hosted on Acast. See acast.com/privacy for more information.
Nov 1, 2022 • 18min
Transforming Rent Payments: Why One Company is Offering Rewards & the Opportunity to Build Credit
Ankur Jain, CEO of Bilt, joins Wharton Business Daily to discuss why there's no bigger spend category than rent, and how his company offers consumers an incremental value in return of their rent payments. Hosted on Acast. See acast.com/privacy for more information.
Oct 27, 2022 • 20min
OPEC Plus Coalition's Oil Reduction Output Will Not Impact Oil Supply to World
Joseph Westphal, Senior Global Fellow of Wharton's Lauder Institute and former U.S. Ambassador to the Kingdom of Saudi Arabia, joins Wharton Business Daily to talk about OPEC Plus Coalition's move to slash oil production. Hosted on Acast. See acast.com/privacy for more information.
