

This Week in Business
The Wharton School
Bringing together top leaders, innovators and renowned faculty from the Wharton School of the University of Pennsylvania discussing topics that matter to consumers and the business world. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books

Apr 26, 2018 • 52min
Disrupting an Industry with Bluemercury Beauty
Marla Beck, CEO and Co-Founder of Bluemercury Inc., joins host Loren Feldman to discuss how her iconic high-growth luxury beauty retail chain is for disrupting the beauty retailing industry with its creative approach to personalized beauty solutions on Mind Your Business. Hosted on Acast. See acast.com/privacy for more information.

Apr 26, 2018 • 26min
Cuba without Castro
For the first time in nearly 60 years, a Castro is no longer Cuba's head of state. Raul Castro, who took the reins from his brother Fidel in 2008, officially stepped down last week making way for Miguel Diaz-Canal. Host Dan Loney speaks with Lillian Guerra, Professor of Cuban & Caribbean History at the University of Florida, Richard Gioioso, Director of Latin American Studies Program at Saint Joseph's University, and Gustavo Arnavat, Senior Adviser for the Center for Strategic and International Studies and a former Obama Administration official who represented the US at the Inter-American Development Bank, to discuss this political change for Cuba on Knowledge@Wharton. Hosted on Acast. See acast.com/privacy for more information.

Apr 25, 2018 • 22min
The Tax Cuts and Jobs Act: Extending Changes to Individual Taxes
Individual tax cuts as outlined in the Tax Cuts and Jobs Act, are set to expire at the end of 2025. The newly released Penn Wharton Budget Model (PWBM) analyses what would happen if they are extended to 2040, projecting over $5 trillion increases in government debt and reductions in GDP during the first 10 years and beyond. Host Dan Loney speaks with Kimberly Burham, Managing Director of Legislation and Special Projects at The PWBM, and Alan Auerbach, Director of the Burch Center for Tax Policy and Public Finance at the University of California Berkeley, to discuss the impact of the tax cuts and the potential impact on the national debt on Knowledge@Wharton. Hosted on Acast. See acast.com/privacy for more information.

Apr 25, 2018 • 27min
Starbucks & Racial Bias
Starbucks is trying to get past the fallout from the arrests of two black men who were waiting for a friend, then arrested, in a Philadelphia location last week. The coffee giant announced it will close eight thousand U.S. stores for racial-bias training for its employees. Host Dan Loney speaks with Stephanie Creary, Management Professor at the Wharton School, Mary Gilly, Senior Associate Dean at the University of California Irvine's Paul Merage School of Business, and Henry Boyd, Marketing Professor at University of Maryland's Robert H. Smith School of Business, to discuss Starbucks' response to this issue and the move to mandate bias training on Knowledge@Wharton. Hosted on Acast. See acast.com/privacy for more information.

Apr 25, 2018 • 20min
Wharton's Americus Reed on the Local Philadelphia Starbucks Scandal
What grade does Wharton Marketing Professor Americus Reed give Starbucks in their brand crisis management strategy? Last week, two African American men were arrested at a local Philadelphia Starbucks on the grounds of trespassing while waiting for a 3rd man to arrive for a business meeting. Starbucks declined to press charges and the men were released, but a national conversation has been ignited over racial discrimination by Starbucks at large. Professor and host Americus Reed dissects the incidents and resulting steps taken by Starbucks to make the situation right on Marketing Matters. Hosted on Acast. See acast.com/privacy for more information.

Apr 24, 2018 • 52min
Founding VSCO
Joel Flory, CEO and Co-Founder of VSCO, joins host Doug Collom to discuss his Oakland-based photography and social network app on Bay Area Ventures. Hosted on Acast. See acast.com/privacy for more information.

Apr 24, 2018 • 22min
Sixers Special: Running an NBA Team with 76ers' Chris Heck
Chris Heck, President of the Philadelphia 76ers, joins host George Perry to discuss his role of overseeing content, marketing and branding, ticket sales and service, sponsorship sales and activation, innovation strategy and business development for the Philadelphia 76ers on The Wharton Sports Business Show. Hosted on Acast. See acast.com/privacy for more information.

Apr 24, 2018 • 23min
Sixers Special: Marketing an NBA Team with 76ers' Katie O'Reilly
Katie O’Reilly, Chief Marketing Officer of the Philadelphia 76ers, joins host Dave Reibstein and guest host Suneal Bedi to discuss marketing strategies for the 76ers on Measured Thoughts. Hosted on Acast. See acast.com/privacy for more information.

Apr 20, 2018 • 22min
Book: Choosing a Good Death After a Long Life
Many of us want to die peacefully alone at home, but since the advent of medical procedures elongating the human life span, our elder population die, often painfully, in cold institutions. Host Dan Loney speaks with retired physician Sam Harrington, who lays out alternative and practical end-of-life steps for older patients’ health care in his new book "At Peace: Choosing a Good Death After a Long Life" on Knowledge@Wharton. Hosted on Acast. See acast.com/privacy for more information.

Apr 20, 2018 • 19min
QB Evaluations for the NFL Draft
Bruce Feldman, Reporter for FOX Sports and Author of "The QB: The Making of Modern Quarterbacks", joins hosts Cade Massey, Eric Bradlow, Shane Jensen, and Adi Wyner to discuss quarterback evaluations of the NFL Draft on Wharton Moneyball. Hosted on Acast. See acast.com/privacy for more information.


