Listing Bits

The Listing Bits Podcast is now available on your favorite podcast player! Overview Greg Robertson sits down with Brett Humphrey, founder of Joynt, to discuss a new approach to housing affordability through co-ownership. Brett shares his background as a longtime software developer and entrepreneur, including selling a consulting business to Accenture before launching Joynt. The conversation explores how shared home ownership could help address affordability challenges by allowing multiple buyers to jointly purchase and manage property, along with the technical and legal infrastructure required to make that process safe and practical. Key Takeaways Founder background: Brett Humphrey spent decades as a software engineer and consultant before launching Joynt, an idea he had been considering since the early 2000s. Affordability challenge: The core problem Joynt aims to address is housing affordability, particularly in expensive markets like Southern California. Co-ownership model: Joynt enables multiple parties to co-own a home, providing tools and frameworks to handle ownership structure, responsibilities, and ongoing management. Making co-ownership practical: The platform focuses on reducing the complexity and risk of shared ownership by providing software tools and structured agreements. Shift in industry thinking: The discussion highlights the need for the real estate industry to think beyond traditional home purchases and consider alternative ownership models. Timing and market conditions: Rising home prices and affordability pressures make shared ownership models increasingly relevant. Links Joynt – https://joynt.com Brett Humphrey – brett@joynt.com General inquiries – hello@joynt.com Sponsors Aligned Showings — MLS-owned showing software built to simplify scheduling, improve communication, and keep MLS data where it belongs. Giant Steps Job Board – Built for organized real estate and PropTech, not generic tech bros and recruiters who don't know what an MLS is. Production and editing services by: Sunbound Studios

The Listing Bits Podcast is now available on your favorite podcast player! Overview In this episode of Listing Bits, Greg Robertson sits down with Marcus Brown, founder of MLS Pipeline. Marcus shares his path from real estate agent to solo software founder, discussing how frustrations with lead generation, CMAs, and manual marketing workflows led him to build a Canva-based MLS data integration. The conversation covers MLS sales cycles, member-benefit products, and why automation and design flexibility matter for agents today. Key Takeaways Marcus Brown transitioned from working auctions and traditional real estate sales into building real estate software. Partial "home value" leads often converted better than fully submitted leads when followed up with hand-delivered CMAs. MLS Pipeline connects MLS data directly into Canva, eliminating copy/paste and manual data entry. The product is designed as an MLS member benefit rather than a direct-to-agent SaaS. MetroList is the first MLS to officially launch MLS Pipeline on its dashboard. Links Contact Marcus Brown: marcus@mlspipeline.com Phone: 208-340-9600 Sponsors Aligned Showings — MLS-owned showing software built to simplify scheduling, improve communication, and keep MLS data where it belongs. Giant Steps Job Board – Built for organized real estate and PropTech, not generic tech bros and recruiters who don't know what an MLS is. Production and editing services by: Sunbound Studios

The Listing Bits Podcast is now available on your favorite podcast player! Overview Greg Robertson sits down with Julie Drazen, founder of Editora, to talk about her background in film and commercial editing and how that experience led to building a fast, opinionated video-editing platform for real estate agents. Julie explains how Editora uses AI as a behind-the-scenes tool (not a replacement for craft), why simplicity and taste matter in listing videos, and how the product is designed to save agents time while keeping branding consistent across brokerages. Key Takeaways Julie's career in commercial editing and documentary filmmaking shaped Editora's focus on storytelling, pacing, and taste. Editora automates listing videos from professional photos, handling shot selection, order, scripts, and voiceover with AI assistance. The platform prioritizes simplicity: fewer choices, consistent branding, and no flashy transitions or gimmicks. Agents can create videos quickly on desktop or mobile, including status updates like "just listed," "under contract," and "sold." Pricing tiers launch February 1, with a free first listing video and scalable options for solo agents, teams, and brokerages. Links Editora AppStore Link Julie's LinkedIn Contact Julie: julie@editora.ai Sponsors Aligned Showings — MLS-owned showing software built to simplify scheduling, improve communication, and keep MLS data where it belongs. Giant Steps Job Board – Built for organized real estate and PropTech, not generic tech bros and recruiters who don't know what an MLS is. Production and editing services by: Sunbound Studios

The Listing Bits Podcast is now available on your favorite podcast player! Overview Greg Robertson sits down with Joe Kazzoun, CEO of Remine, for a wide-ranging conversation on real estate technology, forms, MLS dynamics, and Remine's path forward under new ownership. Joe walks through his career across brokerage tech, transaction management, and proptech, then digs into lessons learned from Instanet, Lone Wolf, Dotloop/Zillow, and his return to Remine. The discussion focuses on software bloat, member benefits vs. direct sales, and how Remine is simplifying its product strategy to regain stability and growth. Key Takeaways Joe Kazzoun's career arc spans brokerage tech, transaction management, and proptech leadership, shaping his pragmatic view of software in organized real estate. The forms and transaction management market became fragmented due to MLSs seeking control over technology choices rather than relying solely on association member benefits. Dotloop's success highlighted the power of direct-to-agent sales, strong customer support, and simplicity over feature overload. Software bloat—especially in MLS environments driven by committee decisions—often hurts usability more than it helps adoption. Remine struggled under MLS ownership due to governance complexity and delayed cost-cutting, leading to a public sale process. Remine's acquisition by Place (Ben Kinney & Chris Suarez) stabilized the company, reduced redundancy, and moved it toward break-even. Going forward, Remine is focusing on clarity: prospecting, public record/tax data, simple MLS search, and Docs+—not trying to be everything at once. Remine is re-positioning its tax and public records tools as a standalone value for MLSs, alongside continued sales to MLSs, associations, and directly to agents and teams. Links: LinkedIn Email: jkazoon@remine.com Sponsors Trackxi – Real Estate's #1 Deal Tracking Software Giant Steps Job Board – Where ORE gets hired Production and editing services by: Sunbound Studios

The Listing Bits Podcast is now available on your favorite podcast player! Overview Greg sits down with returning guest Annie Ives, CEO of CLAW/The MLS™, to discuss major industry changes following NAR policy shifts, the rise of MLS-only memberships, exclusive-listing strategies, and the rapid growth of CLAW's in-house technology products including Vesta Plus, Checkmate, Showing software, and MarketSnap. Annie also shares insights on managing a high-end market, delivering strong customer service, and the future role of MLSs in a shifting industry. Key Takeaways NAR's policy changes are already increasing MLS-only membership interest, especially in California's Thompson state environment. Annie expects MLS-only membership to rise from ~15% to potentially 25–30% as agents look to cut costs. Associations may face pressure to restate their value proposition as non-dues revenue becomes increasingly important. CLAW is launching a new listing status: MLS Exclusive — allowing listings to remain off-market-facing while still visible to MLS members. MLS Exclusive listings accrue no DOM and no public price-change history while in that status. CLAW continues to grow its in-house technology stack, including: Vesta Plus MLS platform Checkmate compliance software (now used by ~200k agents) Showing software MarketSnap analytics Annie credits their success to customization, rapid iteration, and client-driven feature development. She predicts MLSs will increasingly become technology companies, especially as revenue from dues becomes less stable. Future industry direction remains uncertain, but Annie emphasizes persistence, adaptability, and building strong teams as core to longevity. Links: Vesta Plus – Request a demo Sponsors Trackxi – Real Estate's #1 Deal Tracking Software Giant Steps Job Board – Where ORE gets hired Production and editing services by: Sunbound Studios

This Listing Bits episode is now available on your favorite podcast player! Overview Greg Robertson sits down with industry veteran Amy Gorce of REdistribute to clarify what REdistribute actually does, how it differs from display-focused data platforms, and why MLSs should care about the exploding gray-market use of MLS data. Amy breaks down the institutional-buyer use cases, explains how gray-market pipelines emerged, and outlines why MLS participation directly impacts valuation accuracy, AVMs, risk modeling, and overall market health. Key Takeaways • REdistribute is not a display vendor. Their data is used solely for institutional-grade analytics, AVMs, risk modeling, and portfolio management—never for consumer-facing listing display.  • Owned by MLSs, built for MLSs. The operating agreement limits eligible purchasers and prevents MLSs or brokers from using the data for competitive display products.  • The gray market is real and accelerating. Companies scrape, partner with brokers, or purchase unclear data sources to fuel AVMs and risk tools—often without MLS compensation. REdistribute is actively converting gray-market users.  • AI is making the problem bigger. Scraping tools, automated ingestion, and LLM training pipelines are proliferating. REdistribute is building an MCP server to support AI-specific use cases in a controlled and compliant way.  • Coverage, not demand, is the bottleneck. Institutional buyers are ready, but MLS participation is still below critical mass (~55–60% coverage). More MLSs joining closes the gap and increases revenue potential.  • Economics vary by use case. AVM licensing generates significantly higher value than simple match-and-append use cases—creating real opportunities for meaningful revenue distribution back to MLSs and brokers.  • Joining is simple. MLSs sign a license agreement and can be onboarded in roughly two weeks, with quarterly revenue distributions.  Links • The Market Value of Listing Data—and the Cost of the Grey Market - White Paper Contact Amy Gorce Allison Duggins Sponsors Trackxi - Real Estate's #1 Deal Tracking Software Giant Steps Job Board – Where ORE gets hired Production and editing services by: Sunbound Studios

Overview Greg Robertson sits down with Michael Wurzer, CEO of FBS (Flexmls), right after CMLS 2025 in Toronto. They reflect on the state of the MLS industry, FBS's growth and culture, and how AI, standards, and industry consolidation are shaping the future of organized real estate. Key Takeaways FBS growth & longevity FBS is now the #2 MLS system vendor with near-100% retention. Employee-owned culture drives long-term stability and customer focus. Industry leadership Wurzer has been influential in pushing APIs, RESO standards, and long-term tech adoption. Stresses that standards work is critical and shouldn't be overshadowed by hype around AI. AI & MCP New protocols like MCP let large language models connect directly to MLS APIs. This evolution validates years of investment in standards and API development. Compass/Anywhere merger Private listing networks challenge cooperation but face adoption hurdles. Consolidation could create distractions; agent adoption remains the biggest barrier. CMLS 2025 reflections Strong broker/MLS dialogue, with Craig Cheatham's session a highlight. Local broker engagement remains the most important success metric for MLSs. Source MLS revival Effort to clearly brand MLS-sourced listings and improve analytics transparency. Planned launch at the 2026 RESO/REset conference. Regionalization & data standardization Florida coast example: six MLSs aligned on one entry system, eliminating duplicates. Push for more regional cooperation to solve overlapping market disorder. Vendor vs. MLS-owned tech MLSs entering the vendor space still face the same integration and sustainability challenges. Wurzer argues FBS, as an employee-owned vendor, shares MLS values and long-term commitment. Future concerns & opportunities Biggest worry: MLSs losing focus on standardizing data formats regionally. Supports potential CMLS–RESO merger if it leads to stronger professional staffing and delivery of promised value. Sponsors Trackxi – Real Estate's #1 Deal Tracking Software Giant Steps Job Board – Where ORE gets hired Production and editing services by: Sunbound Studios

Andy Taylor and Greg Fischer, co-founders of RetroRate, bring a wealth of experience in real estate technology. They delve into the significant opportunity that assumable loans present, highlighting that 22-25% of homes may qualify yet are rarely marketed effectively. The duo discusses the challenges agents face in recognizing and promoting these loans and unveil RetroRate's innovative tools, like their Chrome extension, designed to enhance visibility and facilitate transactions. They also address how assumable loans can increase home affordability and assist various buyer types.

Rich LaRue, Designated Broker for HomeSmart Arizona and VP for its Western region, has over 40 years of real estate experience overseeing 12,500 agents. He shares insights on exclusive listings, advocating for a broad market approach while respecting client privacy. Rich discusses the evolution of MLS rules and the potential separation from associations, emphasizing local advocacy's importance. He also encourages patience among vendors, highlighting tools like Raise that help agents demonstrate their value clearly to clients.

Dalip Jaggi, co-founder of Revive, empowers homeowners to maximize property value through renovations and innovative financial solutions. He shares his journey from web development to real estate, revealing challenges in scaling his business and the vital focus on local markets. Dalip discusses Revive’s unique role as a facilitator, distinct from competitors, and highlights their flagship program that funds renovations to enhance sale prices. His insights on entrepreneurship and customer engagement offer valuable lessons for navigating the real estate landscape.