The Resilient Recruiter

Recruitment Coach Mark Whitby
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Sep 6, 2022 • 1h 5min

How a Former Music Teacher Created Her Dream Life as a Top-Producing Recruiter, with Cathy Stewart, Ep #142

One of the core competencies of successful recruiters is influence. When Cathy Stewart became a recruiter 15 years ago, recruiting seemed like a perfect fit based on her ability to build trust and influence others. In this episode, Cathy reveals her exact approach to influencing people which has enabled her to become a top biller.  Recruiting is actually Cathy’s third career. Prior to becoming a recruiter, she started out as a music teacher before going on to achieve great success in direct home selling, building a multi-million dollar organization.   Cathy Stewart is the Vice President of the Senior Living Division with Jeff Harris and Associates. Since she began her recruiting career in 2008, Cathy has been a consistent top biller and she became a Pinnacle Society Member in 2018. Episode Outline and Highlights [2:43] How Cathy went from music teacher to top-producing recruiter. [6:31] Exploring the Senior Living niche. [08:37] Cathy’s greatest accomplishment as a recruiter [11:38] The ‘doctor’ mindset in recruiting. [14:10] How to maintain a positive mindset. [24:06] How to master the art of becoming an influencer and trust builder. [38:17] Cathy’s comparison of contingent vs retained. [47:46] Client development and not putting all your eggs in one basket. [57:10] Work-life balance and creating your dream life. The Keys to Success in Recruitment Cathy is an achiever. Since she began her recruiting career in 2008 she has been the lead recruiter and top biller in the office her entire recruiting career and she became a Pinnacle Society Member in 2018. But what would she consider her proudest accomplishment as a recruiter?  “I don’t see myself as a super special awesome person. I just think that I am really good at the basics,” is how Cathy describes it. Here are the key things that she believes have contributed to her success: Mindset Influencing Skills Building Trust Work-life Balance and Creating Your Own Dream Life Creating and Maintaining a Positive Mindset A positive mindset is not something you will get from someone else. You must create and maintain it within yourself. Cathy shares this from a recruiter’s perspective: it is about being passionate about your selected niche. It is about having a solid foundation of ‘Why’. Her love for seniors really motivates her to consistently do her best in her chosen niche which is senior living. She also added, “Being able to stay positive is really about gratitude. You can’t feel anxiety and negativity if you feel gratitude.” Honing Your Influencing Skills and Building Trust Cathy believes that influence is her “superpower.” How does she do it? As a DISC profiler, Cathy applies her knowledge and understanding of personalities when communicating with her stakeholders. An important key is having conscious self-awareness about both your own personality profile and the other party’s. This plays a huge role when influencing and building trust.  Her sales background trained her to hone this approach when dealing with hiring managers, and interviewing candidates. She explains in detail how she incorporates these influencing skills in the recruitment process. Our Sponsors This podcast is proudly sponsored by i-intro and Recruitment Entrepreneur.   i-intro® is an end-to-end retained recruitment platform. Their technology and methodology allow recruiters to differentiate themselves from the competition, win more retained business, bigger fees and increase their billings. Their software combined with world-class training enables you to transition from transactional, contingency recruiter to consultative, retained recruiter. Instead of being perceived as a “me too” vendor, you’ll be positioned as a “me only” solutions provider. Be sure to mention Mark Whitby or The Resilient Recruiter. Book your free, no-obligation consultation here: www.recruitmentcoach.com/retained   Recruitment Entrepreneur is the world’s leading Private Equity firm specializing in the international recruitment industry. If you’ve dreamed of starting, scaling and selling your recruitment business, this is your chance. James Caan and his team at Recruitment Entrepreneur are actively seeking ambitious recruiters who they can invest in. They provide everything you need to grow a successful recruitment business including: funding, financial expertise, coaching and mentoring, operational strategy, backoffice support, marketing and talent attraction solutions. Be sure to mention Mark Whitby or The Resilient Recruiter. Start a conversation here: https://www.recruitmentcoach.com/vc Cathy Stewart Bio and Contact Info  Cathy Stewart is a national leader in the senior living recruiting industry. From clinical to sales and marketing to operations leadership roles at both site and corporate levels, Cathy has spent nearly 15 years producing top talent for senior living organizations nationally. A native of Greensboro, NC, she began her recruiting career in 2008 with Jeff Harris and Associates and has been the lead recruiter and top biller in the office her entire recruiting career. At the heart of what she does lies her commitment to serving seniors and finding candidates who share that same mission. Despite starting a new career just as the economy was collapsing in 2008, because of their specialized niche in healthcare, JHA not only weathered the recession, but grew as more than 50% of firms across the nation closed their doors. Cathy began to build a team of researchers and recruiters in 2014, allowing her to deliver top talent with unmatched speed and accuracy to her clients in both retained and contingent search. Her commitment to her clients is evident in her determination to identify quality candidates quickly and efficiently.  Her team consistently averages between $800K and $1M in annual billings.  In November of 2018, Cathy was formally asked to join The Pinnacle Society, the premium consortium of industry-leading recruiters in North America. Cathy on LinkedIn Jeff Harris and Associates website link Jeff Harris and Associates on Facebook People and Resources Mentioned Pinnacle Society website link Jordan Rayboy on LinkedIn Grit: The Power of Passion and Perseverance by Angela Duckworth Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach Related Podcast You Might Enjoy TRR#133 How this Top Producing Recruiter is Putting Health, Fitness and Family First, with Jordan Rayboy Subscribe to The Resilient Recruiter
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Sep 2, 2022 • 19min

Recruiter Mistakes #3: Relying on LinkedIn as Your Primary Source of Candidates with Mark Whitby and Leanne Sara Jones Hunt, Ep #141

Where do you find most of your candidates?  If LinkedIn is your primary platform for sourcing and engaging with candidates, this episode is for you. We are not telling you to stop using LinkedIn. But we believe that it’s a mistake to be over-reliant on LinkedIn as your main source of candidates. In this episode, you will hear the downsides of being dependent upon LinkedIn. You’ll also learn what specific steps you can take now to enhance your candidate engagement and increase response rates to your outreach.  Episode Outline and Highlights [00:57] The six pillars of a successful seven-figure recruitment business. [2:22] Clients versus candidates - which do you need more of? [3:31] Why it is essential to track the source of the candidates you place. [5:14] The downsides of being over-reliant on LinkedIn as your primary source of candidates. [6:47] Why using InMails may not be the most effective method of outreach. [8:05] Going further - how to leverage multi-channel communication strategies. [10:04] Isn’t a 12-step candidate recruitment campaign going overboard? [12:36] Benefits of developing a multi-step, multi-channel approach. [13:38] Two more reasons why it’s risky to rely too much on LinkedIn. [15:14] Strategies to increase candidate response. [17:02] Simple steps you can take to put this into action. The Downsides of Being Over-Reliant on LinkedIn LinkedIn is actually the number one source of candidates for the majority of recruiters out there. But there are downsides to being over-reliant on LinkedIn as your primary source of candidates. Some of them are: Your competitors and clients are searching on LinkedIn too.  Candidates are inundated with messages on LinkedIn.  Not every candidate is active on LinkedIn. Also, you have to remember that you do not own the data on LinkedIn. The data belongs to LinkedIn and they could at any time just cut you off. They can restrict your account and remove the facility. All the time you have invested in curating that network can be taken away. So we always recommend that you extract data from LinkedIn and build your own database. Then your ATS will become your number one source of candidates in the future. Going Further and Leveraging Multi-Channel Strategies We are not saying to stop using LinkedIn. We just want you to go much further when it comes to your candidate outreach and activities. Your goal should be to have a sophisticated, multi-touch, multi-channel recruiting campaign in place - one that leverages automation technology. In this episode, we will be giving examples of strategies you can use to increase candidate response and engagement. The Benefits of Implementing a Multi-Touch, Multi-Channel Recruitment Campaign Do not leave money on the table. You owe it to yourself and your candidates to make them aware of the opportunity on offer.  As a recruiter, increasing your response rates translates to more placements and profits. Plus it enables you to have a positive impact on more lives.  Here are some of the benefits of utilizing multi-channel strategies: Increase in response to your candidate outreach. Increase the number of quality candidates that you can present. It will shorten the time to fill positions. Save time in leveraging tools and automation. Have a sense of control over your candidate pipeline. Our Sponsors This podcast is proudly sponsored by i-intro and Recruitment Entrepreneur.   i-intro® is an end-to-end retained recruitment platform. Their technology and methodology allow recruiters to differentiate themselves from the competition, win more retained business, bigger fees, and increase their billings. Their software combined with world-class training enables you to transition from transactional, contingency recruiter to consultative, retained recruiter. Instead of being perceived as a “me too” vendor, you’ll be positioned as a “me only” solutions provider. Be sure to mention Mark Whitby or The Resilient Recruiter. Book your free, no-obligation consultation here: www.recruitmentcoach.com/retained   Recruitment Entrepreneur is the world’s leading Private Equity firm specializing in the international recruitment industry. If you’ve dreamed of starting, scaling, and selling your recruitment business, this is your chance. James Caan and his team at Recruitment Entrepreneur are actively seeking ambitious recruiters in who they can invest. They provide everything you need to grow a successful recruitment business including funding, financial expertise, coaching and mentoring, operational strategy, back office support, marketing, and talent attraction solutions. Be sure to mention Mark Whitby or The Resilient Recruiter. Start a conversation here: https://www.recruitmentcoach.com/vc   People and Resources Mentioned Download the Job Order Scorecard here Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach Related Podcast You Might Enjoy TRR#70 How to Boost Candidate Engagement and Win the Next War for Talent, with Alan Cutter   Subscribe to The Resilient Recruiter  
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Aug 31, 2022 • 53min

How Building Better Relationships Drives Growth for Irish Staffing Company, with Andy Mackin, Ep #140

What’s the secret to scaling a staffing company internationally? According to my special guest Andy Mackin, relationships are a key driver of business growth. In this episode, you will hear how Andy transitioned from serving with the Irish Navy for 21 years to becoming an EY Entrepreneur of the Year finalist. He shares his story of rapidly expanding his staffing company from six employees to 200 in less than 8 years.  At Mackin Talent, their number one value is “Relationships Matter.” Listen to Andy explain exactly how they invest time and resources to build stronger client relationships. He reveals how they’ve embedded this core value into their systems and procedures from the way they sell to the way they deliver their service. Andy is the CEO of Mackin Group, which encompasses Mackin EHS & Mackin Talent. They’re an award-winning business services company headquartered in Ireland and operating globally with 200 team members in 12 countries. Episode Outline and Highlights [3:47] Discussion on Andy’s process for posting original content on LinkedIn. [7:08] Andy’s reading challenge and book recommendations. [11:09] Why Andy started a health and safety consulting firm after leaving the navy and how that led to building a staffing agency. [23:04] Great life lessons that Andy shares from working as a server/waiter. [27:25] Breaking down the stages - growing from 6 people to 200. [33:38] The business value of building relationships and treating everyone the way you want to be treated.   [42:10] How to engage and build relationships with clients with a hybrid setup. [48:55] Andy’s strategies for building business roles and framework. [50:30] Biggest challenges when scaling a business rapidly. [53:56] Andy shares his biggest learning experience from 2014 up to now. Life Lessons From Working as a Waiter Andy’s story is interesting and colorful indeed - before setting up his own consultancy business, he served in the Irish Navy for 21 years. After retiring from the Navy, he set up his own health and safety business which led to him setting up a talent and staffing agency. What struck me is when Andy shared his stint as a server or waiter before joining the navy. He described it as his best 10 and a half months experience in life. For him, the life lessons he learned and the experience of dealing with people are invaluable. It became a foundational step in his journey that he attributes to his success in the recruitment space. Andy shares: “It is all about people. People that you deal with, life is all about people. I think recruitment is a pretty solid industry where it is all about people. How you get on with people, how you react to people, how you react to candidates, how you react to clients… it has served me well.” How Relationship Building Was the Key to Scaling the Business One of the keys to the growth of Mackin Talent is they partner with multi-national corporations and support them in rolling out sizeable EHS (Environment, Health and Safety) projects. As a small business, how do they win these major accounts? According to Andy, it’s simple - relationships. Corporations are made up of people. He can form a relationship with one person in a company, land small opportunities, and expand from there. Eventually this leads to larger and larger opportunities. Of course, it is expected that they can deliver, which they do.  To further strengthen their business relationship, they ensure that an onsite engagement specialist is present with their clients free of charge. This investment ensures that the project runs smoothly, resulting in less worries for their clients, and more repeat business for Mackin Talent. This practice enables them to embed themselves within their clients, and deliver excellent service.  Their guiding principle is to treat other people how you want to be treated. The Importance of Meeting Clients Face-to-Face How much relationship building are you doing remotely versus in person? This is the same question I asked Andy during this interview. Since the pandemic, a lot of business owners are conducting the majority of their meetings virtually. But how critical is face-to-face relationship building when you are looking to scale your business? For Andy, they still allocate at least 65% in-person relationship building but are on the track of further increasing it to 75%. He spends thousands of dollars quarterly just to meet with employees and clients in person - the creativity and collaboration are just different when done in person. It is nice to speak with people regularly via Zoom, but meeting them in person levels up the relationship. Our Sponsors This podcast is proudly sponsored by i-intro and Recruitment Entrepreneur. i-intro® is an end-to-end retained recruitment platform. Their technology and methodology allow recruiters to differentiate themselves from the competition, win more retained business, bigger fees and increase their billings. Their software combined with world-class training enables you to transition from transactional, contingency recruiter to consultative, retained recruiter. Instead of being perceived as a “me too” vendor, you’ll be positioned as a “me only” solutions provider. Be sure to mention Mark Whitby or The Resilient Recruiter. Book your free, no-obligation consultation here: www.recruitmentcoach.com/retained   Recruitment Entrepreneur is the world’s leading Private Equity firm specializing in the international recruitment industry. If you’ve dreamed of starting, scaling and selling your recruitment business, this is your chance. James Caan and his team at Recruitment Entrepreneur are actively seeking ambitious recruiters who they can invest in. They provide everything you need to grow a successful recruitment business including: funding, financial expertise, coaching and mentoring, operational strategy, backoffice support, marketing and talent attraction solutions. Be sure to mention Mark Whitby or The Resilient Recruiter. Start a conversation here: https://www.recruitmentcoach.com/vc   Andy Mackin Bio and Contact Info  Andy originally hails from Dundalk,Co Louth, in Ireland. The eldest of eight, Parents Roy and Roseleen.   Andy joined the Irish Naval Service at 18 in 1985 and has been in Cork since. He served for 21 years as a member of the Irish Naval Service and, during this time, qualified as an electrician. It was here that he gained his initial experience with risk management and developed his appreciation of Environmental Health and Safety. Andy retired from service in 2006 as Petty Officer. Andy holds a Diploma in Health and Safety from University College Cork  a Certificate in Training and Education from NUI Galway, and has over twenty years experience in the field of Environmental Health and Safety.  As CEO of Mackin Group he has responsibility for the day to day operations of both organisations, Mackin EHS & Mackin Talent and also works with varied clients across all sectors in Ireland, UK, Europe, Asia and the US. A positive mindset and personal development are key factors in my life to help declutter the constant noise from around the world. Andy on LinkedIn Mackin Talent website link Mackin Talent on Facebook People and Resources Mentioned Morgan Cummins on LinkedIn The Compound Effect, by Darren Hardy Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach Subscribe to The Resilient Recruiter
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Aug 26, 2022 • 55min

How to Grow a Wildly Successful Executive Search Practice, with Somer Hackley, Ep #139

To build a thriving executive search practice, you need to be good at winning new business. However, my special guest Somer Hackley realized early in her recruiting career that traditional approaches to business development didn’t work for her. Instead, Somer developed her own way of landing retained searches. Her approach has proven to be highly effective, enabling her to become a top producer at two of the world’s biggest retained executive search firms.  Her strategy involves, as Somer puts it, “doing BD by not doing BD.” I was intrigued by the apparent contradiction. Somer explains that while she doesn’t perform pure business development activities, “everything I do is BD.” In this interview, Somer reveals her top three ways of winning work. Somer has been in recruiting for 20 years, the last 14 in executive search. In 2020 she launched her own firm called Distinguished Search. Having worked for some of the biggest executive search firms in the world, she wanted to work with fewer clients and offer more personalized service. Somer is the author of the new book, Search in Plain Sight - Demystifying Executive Search which was published in June. Episode Outline and Highlights [1:22] Becoming a published author and a mother in the same month!  [4:03] How Somer got started in recruiting 20 years ago - we discuss the constant pressure to achieve targets. [8:26] The challenge of launching her own firm in 2020 during a pandemic [14:00] Business development by not doing business development.  [19:19] Somer’s approach to recruiting / how she pitches roles. [24:34] Somer’s video series: Two Distinguished Minutes.  [33:30] How to establish trust with people quickly. [41:30] How Somer approaches the scenario of candidates getting multiple offers. [45:45] How to prep your clients prior to the interview. [51:10] Discussion on Somer’s new book, Search in Plain Sight: Demystifying Executive Search BD by Not Doing BD “I do BD, you can either say a hundred percent all the time or zero percent all the time, depending on how you are looking at it.” For Somer, business development traditionally was transactional - connecting to the higher-ups of potential clients and setting appointments. This formal approach did not work for Somer as she describes her communication style to be more casual.  When Somer went on her own, her mindset was “I work with people” – she doesn’t think of them in terms of clients vs candidates. She never contacts executives with the sole intent of getting business.  “I just reach out to people and I think every time I am talking to a person, this could be a client in 3 months, it could be a client in 5 years. So, how do I position this conversation so that when that role opens, they think of me for that?” Somer shared her approach to segmenting her clients into three buckets: “Candidates that I place, and now they're hiring.” “Candidates that I didn’t place, and now they're hiring.” “HR execs, internal recruiters that have moved companies and have brought me along in the relationship.” For Somer, business development is really simple. She focuses on the human connection and ensuring her processes work for her candidates. She finds that when her candidates have a hiring need, she’s the first recruiter they turn to – even if she didn’t place them. Video Content Idea: Two Distinguished Minutes Creating video content and posting consistently to different platforms such as LinkedIn is the easiest type of content marketing you can do. It does not cost anything - all it takes is for you to start and eventually more ideas will come for your content. This is exactly what Somer has been doing consistently with her videos - Two Distinguished Minutes.  The idea came up when she watched Simon Sinek’s TED Talk about starting with WHY. She approached leaders in her network with a compelling idea.  Will you record a video interview with me and answer the question, “Why do you do what you do?” It’s a topic that senior leaders were enthusiastic about, and because her videos are only two-minutes long, even the busiest executives could make time for it. I’ve studied and practiced content marketing for 20 years - before it was even called content marketing.  So I enjoyed discussing how Somer comes up with her content ideas.  I hope it will inspire you to start creating your own original content and positioning yourself as an authority in your market niche.  Search in Plain Sight: Demystifying Executive Search Somer is the author of the new book, Search in Plain Sight - Demystifying Executive Search which was published in June. In this book, Somer shares a candid view of the world of executive search. I have read this book and it is fantastic!  I am also honored to be interviewed by Somer and be in the few pages of the book (Chapters 6 and 14). I really recommend reading this book - it was really extensively researched with so many case studies and indeed a must-read for executive recruiters. Our Sponsors This podcast is proudly sponsored by i-intro and Recruitment Entrepreneur. i-intro® is an end-to-end retained recruitment platform. Their technology and methodology allow recruiters to differentiate themselves from the competition, win more retained business, bigger fees and increase their billings. Their software combined with world-class training enables you to transition from transactional, contingency recruiter to consultative, retained recruiter. Instead of being perceived as a “me too” vendor, you’ll be positioned as a “me only” solutions provider. Be sure to mention Mark Whitby or The Resilient Recruiter. Book your free, no-obligation consultation here: www.recruitmentcoach.com/retained Recruitment Entrepreneur is the world’s leading Private Equity firm specializing in the international recruitment industry. If you’ve dreamed of starting, scaling and selling your recruitment business, this is your chance. James Caan and his team at Recruitment Entrepreneur are actively seeking ambitious recruiters who they can invest in. They provide everything you need to grow a successful recruitment business including: funding, financial expertise, coaching and mentoring, operational strategy, backoffice support, marketing and talent attraction solutions. Be sure to mention Mark Whitby or The Resilient Recruiter. Start a conversation here: https://www.recruitmentcoach.cm/vc Somer Hackley Bio and Contact Info  Somer Hackley received her degree in economics from Tufts University in 2002. She has been in recruiting for twenty years, including the last thirteen years in executive search. She spent six years at the seventh-largest global retained search firm, and later ran the North America Digital, Technology, and Commerce Practice at a leading boutique. In 2020 she started her own brand, Distinguished Search, inspired to launch a firm aligned with her core values: working with fewer clients and offering more personalized services. She has placed executives in companies from Fortune 100 to startups, with a focus on technology and digital positions. The need for transparency in executive search led to her debut book, Search in Plain Sight. Somer on LinkedIn Distinguished Search website link People and Resources Mentioned Search in Plain Sight: Demystifying Executive Search on Amazon Two Distinguished Minutes on YouTube Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach   Subscribe to The Resilient Recruiter  
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Aug 22, 2022 • 16min

Recruiter Mistakes #2: Working with the Wrong Clients with Mark Whitby and Leanne Sara Jones Hunt, Ep #138

If you’re like many recruiters we speak to, you’re extremely busy right now with more job orders than you can handle. However, are you working with the right clients? Many recruiters delude themselves by thinking they’re “too busy” to do business development when in reality they’re working on low-probability searches. So they end up doing a lot of work you don’t get paid for.  Another common scenario is recruiters who rely on repeat business from the same legacy clients. Sure you’ve got a good relationship, but have you gotten into a comfort zone with them? When was the last time you reviewed your terms of business with your existing clients?  Or asked them for a retainer? Perhaps you’re reluctant to rock the boat because you get a lot of business from them. If you can identify with either of these scenarios, pay close attention. In this episode, Leanne and I will share tips on how to increase your billings by working with your ideal clients - the ones who are willing to work with you exclusively at higher fees, and who treat you as a trusted advisor and true partners.  This is the second of a series of episodes where Leanne and I will share insights that we have gained from working with hundreds of successful recruitment business owners.   Episode Outline and Highlights [3:00] Increase your billings by auditing your existing clients. [4:12] Indicators that you are working with the right clients. [5:27] The benefits of grading your jobs using a Job Order Scorecard. [8:11] Common limiting beliefs that stop recruiters from reviewing their terms of business with existing clients.  [10:52] Actual examples and success stories of recruiters who raised their standards in terms of how they work with new and existing clients. [12:07] Won’t you lose clients if you increase your rates?  [13:07] Three simple actions you can take to re-evaluate your client relationship. Audit Your Existing Client with the Job Order Scorecard   When was the last time you audited your clients and measured the quality of jobs you are working on to make sure you are investing your time wisely? One of the first exercises we do with our new clients is to get them to do an audit on their existing clients and actually grade their jobs. Failing to do so can mean that you end up working with the wrong clients in ways that are not effective or efficient.  A useful exercise is to look at your job-to-placement ratio. In this call, you will hear a scientific approach to using a diagnostic tool we call the Job Order Scorecard. This tool was designed to audit your existing live job - looking at measurable factors and criteria to work from when starting new partnerships or when analyzing your current clients.  Some of the factors being looked at are: How fillable is the job? How accessible is the hiring manager? Is the role actually within your niche? How good is the rate? How solid are the agreement and the terms? If you want to steal our Job Order Scorecard you can download it here: http://www.recruitmentcoach.com/scorecard  Challenge Your Self-Limiting Beliefs  The idea of grading your jobs can lead to better outcomes for both you and your client. However, the fear of change and some limiting beliefs may stop us from taking the leap of faith to switching from contingent to the retained model, for example. Another thing we hear a lot is  “In my market, it is very price sensitive, there is no way our clients will pay a higher fee.” If you hear yourself saying this, it may be a sign that there are underlying limiting beliefs that we may need to challenge. We want you to go out of your comfort zone and look at it from a different perspective. The success stories of our coaching group members should nudge you to overcome the fear of asking for higher fees and more commitment.   Three Simple Actions You Can Take Now If there are key takeaways from this episode, it is taking action now and doing the simple steps below: Go to http://www.recruitmentcoach.com/scorecard and download the scorecard. Do the exercise and audit - give a score to each of the roles you are working on so you can measure them up against one another. Re-prioritize your time and energy based on that score. Our Sponsors This podcast is proudly sponsored by i-intro and Recruitment Entrepreneur. i-intro® is an end-to-end retained recruitment platform. Their technology and methodology allow recruiters to differentiate themselves from the competition, win more retained business, bigger fees, and increase their billings. Their software combined with world-class training enables you to transition from transactional, contingency recruiter to consultative, retained recruiter. Instead of being perceived as a “me too” vendor, you’ll be positioned as a “me only” solutions provider. Be sure to mention Mark Whitby or The Resilient Recruiter. Book your free, no-obligation consultation here: www.recruitmentcoach.com/retained   Recruitment Entrepreneur is the world’s leading Private Equity firm specializing in the international recruitment industry. If you’ve dreamed of starting, scaling, and selling your recruitment business, this is your chance. James Caan and his team at Recruitment Entrepreneur are actively seeking ambitious recruiters in who they can invest. They provide everything you need to grow a successful recruitment business including funding, financial expertise, coaching and mentoring, operational strategy, back office support, marketing, and talent attraction solutions. Be sure to mention Mark Whitby or The Resilient Recruiter. Start a conversation here: https://www.recruitmentcoach.com/vc People and Resources Mentioned Download the Job Order Scorecard here Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach   Subscribe to The Resilient Recruiter  
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Aug 18, 2022 • 1h 5min

The Marathon of Recruitment Business Success and How to Double Revenue in One Year, with Helen Plumridge, Ep # 137

My next guest, Helen Plumridge, doubled her revenue last year and is on course to double again this year. But she didn’t achieve success overnight - it’s been more of a marathon than a sprint. Over a 20 year career, Helen’s experienced her share of setbacks and disappointments including the failure of her first recruitment business startup. Other areas of huge learning include choosing the right business model, hiring the right people and growing into leadership. Plus, the usual challenges of balancing business, fitness goals and family life. In this episode, you will hear Helen’s story of resilience and how she grew her recruitment business with the right combination of motivation, strategy, team, and partners. She discusses her partnership with Recruitment Entrepreneur and shares the key factors that contributed to doubling her revenue in the last year. Helen is the founder of King Recruit and King Executive, a partnership-led recruitment and search industry working with high-growth, small and medium sized companies in the South-West of England. Episode Outline and Highlights [1:10] Why Helen’s first recruitment business didn’t succeed and what she learned from that experience.  [5:08] Looking back at her career, what would Helen have done differently? [7:18] Why Helen launched King Recruit after taking a break to have kids. [12:50] How Helen won a large account which helped grow their business drastically. [16:40] How to articulate your candidate’s ROI to potential clients. [30:00] Helen’s insights on scaling her team. [34:37] King Recruit’s business model, why and how they partnered with Recruitment Entrepreneur. [41:37] How King Recruit doubled their turnover last year.   [47:07] Managing and motivating your team / the “build a business within the business” approach. [51:05] Helen reveals some hiring learning from the past and what their hiring process looks like today. [59:04] The pros and cons of hiring experienced recruiters. [1:02:00] Helen shares her adventure when she ran the Great Wall of China marathon. Articulating the ROI of Hiring Your Candidate One of Helen’s incredible success stories is how they won a large account when they were just starting as a small business. On her 40th birthday, they signed up a fast-growing client with whom they ultimately placed over 200 people. You will hear from Helen how they won that account - including how they got their foot in the door. Helen revealed best practices for marketing your hot candidates and how to articulate the potential return-on-investment when presenting them to clients. The following takeaways were elaborated in our discussion: Wordsmithing. Use compelling subject lines when introducing your candidate. Identifying and communicating the quantifiable achievements of your candidate. Putting forth the value and result they can provide for the company. Bob Marshall’s FAB presentation (Featur, Accomplishment, Benefit) How They Doubled Revenue Last Year Another key highlight of this interview is how they doubled their turnover last year and are on the way to again double their turnover this year, after partnering with Recruitment Entrepreneur. What were the key factors that led to this momentum? “Setting that bar higher,” is how it was described by Helen.  It involves understanding the P&L (Profit and Loss) in more detail, looking at performance per head, and being more strategic by using real-time data. Setting the bar higher and believing that it is achievable is what moves Helen’s team. By joining the Recruitment Entrepreneur platform, Helen also found that it is far more achievable to reach the next level.  A Culture of Building a Business Within a Business Helen also fosters a culture of hiring highly motivated people and giving them the freedom to run their desk in their way. This culture of ‘building a business within a business does not in any way compromise the King Recruiting’s way of doing things. As Helen explained, “It is not without systems and processes and vision.”  Helen is not a fan of micro-managing. They empower their recruiters in business development, marketing, and client approach so long as it is aligned with King Recruiting’s way of working. This is also one of the reasons why they are more inclined to hire seasoned and mature recruiters - on which we discussed the pros and cons in this call. Our Sponsors This podcast is proudly sponsored by i-intro and Recruitment Entrepreneur. i-intro® is an end-to-end retained recruitment platform. Their technology and methodology allow recruiters to differentiate themselves from the competition, win more retained business, bigger fees and increase their billings. Their software combined with world-class training enables you to transition from transactional, contingency recruiter to consultative, retained recruiter. Instead of being perceived as a “me too” vendor, you’ll be positioned as a “me only” solutions provider. Be sure to mention Mark Whitby or The Resilient Recruiter. Book your free, no-obligation consultation here: www.recruitmentcoach.com/retained   Recruitment Entrepreneur is the world’s leading Private Equity firm specializing in the international recruitment industry. If you’ve dreamed of starting, scaling and selling your recruitment business, this is your chance. James Caan and his team at Recruitment Entrepreneur are actively seeking ambitious recruiters who they can invest in. They provide everything you need to grow a successful recruitment business including: funding, financial expertise, coaching and mentoring, operational strategy, backoffice support, marketing and talent attraction solutions. Be sure to mention Mark Whitby or The Resilient Recruiter. Start a conversation here: https://www.recruitmentcoach.com/vc Helen Plumridge and Contact Info  Helen Plumridge, Founder, and Owner of King Recruit and King Executive. We're a partnership-led recruitment and search agency working with high-growth SMEs in the South West. I've enjoyed a 20-year career in recruitment, I started my business 5 years ago and last year, partnered with Recruitment Entrepreneur - to grow, scale and exit my business - in the next 5 years.  Helen on LinkedIn  King Recruit website link People and Resources Mentioned Lisa Dixon on Linkedin James Caan on LinkedIn Abid Hamid on LinkedIn Doug Bugie on LinkedIn Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach Related Podcast You Might Enjoy TRR#124 How to Recession-Proof Your Recruitment Business While Accelerating Growth, with Abid Hamid TRR#68 How to Develop a Managed Service Programme (MSP) and Recruitment Process Outsourcing (RPO) Service, with Lisa Dixon TRR#69 Recruitment Legends: Leadership and Life Lessons From 40 Years in the Global Recruiting Industry, with Doug Bugie TRR#81 James Caan on the 10 Characteristics of Highly Successful Recruitment Entrepreneurs   Subscribe to The Resilient Recruiter  
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Aug 11, 2022 • 17min

Recruiter Mistakes #1: Relying on Repeat Business and Referrals with Mark Whitby and Leanne Sara Jones Hunt

“I don’t need more clients, I need more candidates.” “I don’t have time for business developments because I have several roles already and I don’t have the bandwidth or capacity for any more clients.”  Does this sound familiar? Are you relying too much on repeat business and referrals to the point that you may neglect your marketing and business development? In this episode, my co-host and colleague Leanne and I will tackle the trap of too much reliance on repeat business and referrals and forgetting we must never stop developing new business. We will share insights and strategies on how to avoid this trap and actual examples of our Inner Circle coaching group members who were able to adapt these strategies successfully. This is a first of a series of episodes where Leanne and I will share insights that we have gained from working with hundreds of successful recruitment business owners. We are going to start with a series about the biggest mistakes we see that recruitment business owners are making. Episode Outline and Highlights  [2:04] Red flags and alarm bells tell that you are relying too much on repeat business and referrals. [4:20] Why proactive is better than reactive. Lessons I learned from the 2008 Great Recession. [6:08] You can never have too many clients. Strategies to apply if you feel that you are too busy to get more clients. [8:26] How our member, Alexis, was able to successfully establish a business development machine. [10:08] Strategies on utilizing business development time via different channels. [12:34] Simple actions to kickstart your business development. [15:00] Final thoughts for this episode and what to look forward to on our next episode. Never Neglect Your Business Development This was an experience I had when I started my business in 2001. I was hustling, doing client visits, and working on my business development. That is when I got too busy and comfortable relying on a handful of clients. The Great Recession of 2008 came, and I lost 3 out of 4 key clients I had. I vowed that this is something I was never going to let happen again. If you realize you are also in this trap of complacence, keep in mind that being proactive is better than being reactive. Never forego your business development - if your recruitment business is a bicycle, the two wheels that should be continuously running at the same speed to gain traction are your candidate and client development. You Can Never Have Too Many Clients Do you feel that you already have too many clients and that you should only be focusing on getting candidates more than getting new clients? If that is the case, you have to reassess. One takeaway you should get from this episode is that you can never have too many clients. Employ practical strategies such as client re-assessment, employing offshore VAs, and other techniques to continue the business development side without compromising the quality of business provided to your existing clients. Simple Actions to Kickstart Your Business Development If you feel that your business development has taken a backseat, what are some things you can do to kickstart it? Here are some tips: Set a minimum of 1 hour per day non-negotiable time in your calendar Try something new (different channels, cadence, platforms)  Revisit and refine your sales process Our Sponsors This podcast is proudly sponsored by i-intro and Recruitment Entrepreneur. i-intro® is an end-to-end retained recruitment platform. Their technology and methodology allow recruiters to differentiate themselves from the competition, win more retained business, bigger fees, and increase their billings. Their software combined with world-class training enables you to transition from transactional, contingency recruiter to consultative, retained recruiter. Instead of being perceived as a “me too” vendor, you’ll be positioned as a “me only” solutions provider. Be sure to mention Mark Whitby or The Resilient Recruiter. Book your free, no-obligation consultation here: www.recruitmentcoach.com/retained   Recruitment Entrepreneur is the world’s leading Private Equity firm specializing in the international recruitment industry. If you’ve dreamed of starting, scaling and selling your recruitment business, this is your chance. James Caan and his team at Recruitment Entrepreneur are actively seeking ambitious recruiters who they can invest in. They provide everything you need to grow a successful recruitment business including: funding, financial expertise, coaching and mentoring, operational strategy, backoffice support, marketing and talent attraction solutions. Be sure to mention Mark Whitby or The Resilient Recruiter. Start a conversation here: https://www.recruitmentcoach.com/vc People and Resources Mentioned August 15 2022 Webinar: 6 Pillars of a 7-figure Recruitment Business Register for FREE here. Alexis Alvarez on LinkedIn Watch Alexis’ game-changer video via this link Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach   Subscribe to The Resilient Recruiter  
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Aug 9, 2022 • 53min

Recruitment Agency Growth: How to Scale From Startup to £10M in 10 Years, with Ed Steer, Ep #135

Imagine growing your recruitment business from zero to 10,000,000 in net fee income in just 10 years! That growth trajectory is highly unusual in recruitment. Yet Sphere Digital has achieved it. I was keen to uncover the key factors that enabled them to scale the business successfully so I interviewed Sphere co-founder, Ed Steer  What I learned is that they always had the mindset and intention to scale, so they set up the company for growth from the very start. Over the past decade, they’ve managed to build a high-performing team of 70 employees but it wasn’t a walk in the park! Ed generously shared the things that worked, such as a real focus on training and creating career pathways for their people to be promoted internally.  He also revealed the growing pains, mistakes and hard lessons they learned - especially as scaling rapidly can present a multitude of challenges.  Ed is the CEO of Sphere Digital Recruitment, a multi-award-winning agency specialising in recruiting marketing, sales, analytics, product & creative talent in the UK, Europe and North America. Winner of Best Small Company in the UK and London at Best Company Awards 2022, Sphere works with clients like Amazon, TikTok, Facebook and a whole host of house hold brands and innovative tech start-ups. Episode Outline and Highlights [2:35] How Sphere was conceptualized and started with growth in mind. [16:36] Transitioning from a billing manager to becoming a business manager - hear the enablers that made it happen for Ed. [25:34] Trust and enablement - practices and development plans for associates, consultants, directors, and beyond. [32:50] Challenges in managing a large team during rapid growth - Ed reveals some of the growing pains and learnings they had to go through. [37:30] Launching in North America - what made it successful for Sphere? [45:07] What are Ed’s biggest learnings for the past 10 years? [48:49] Discussion on the benefits of hosting events and building communities. Organically Growing the Leadership Team with Trust and Enablement Starting with two founders in 2012 in a small office in London, they now have more than 70 key employees covering not only the UK but also the US market. We discussed the milestones leading up to this growth as we all key success factors that enabled Ed to effectively transition from a billing manager to a business owner.   One outstanding takeaway I appreciate from this part of the interview is how they are growing leaders organically. To retain great talents and put clear developmental plans for their employees, internal growth is in place. You will hear how trust and enablement are practiced within their firm. Ed also shared about PROGRESS - a development plan for associates, consultants, directors, and beyond.  Rapid Growth Has Its Challenges  Just like with other organizations rapidly scaling, there will always be growing pains. This is the same for Sphere Recruitment as shared by Ed. Elaborating on some things that went wrong, Ed said, “Lots of junior managers hiring lots of junior people probably too fast.” He also added, “Maybe expanding the headcount when we didn’t have the job flow to support it.” To summarize, he felt that they were successful in growing but business but did not have the experience or the know-how to make it as good as they were when they were just 10 people. What did they do to turn it around? Getting back to basics is the key. Focusing on their principles and repeating what makes them successful - business development and training. The Formula to Success When Expanding to New Territories Despite being pushed back because of the pandemic, Sphere Digital have recently expanded into the United States with an office in New York City. By allowing a senior member from the main office to facilitate the growth and manage the business in the US, they were able to retain the culture and values to the new office. This interesting approach is the same playbook I’ve observed with companies expanding into different regions and becoming successful in doing so: Having a client base in the new territory and sending someone from the main office to ‘evangelize’ the culture, processes, and way of working.  Our Sponsors This podcast is proudly sponsored by i-intro and Recruitment Entrepreneur.   i-intro® is an end-to-end retained recruitment platform. Their technology and methodology allow recruiters to differentiate themselves from the competition, win more retained business, bigger fees and increase their billings. Their software combined with world-class training enables you to transition from transactional, contingency recruiter to consultative, retained recruiter. Instead of being perceived as a “me too” vendor, you’ll be positioned as a “me only” solutions provider. Be sure to mention Mark Whitby or The Resilient Recruiter. Book your free, no-obligation consultation here: www.recruitmentcoach.com/retained   Recruitment Entrepreneur is the world’s leading Private Equity firm specializing in the international recruitment industry. If you’ve dreamed of starting, scaling and selling your recruitment business, this is your chance. James Caan and his team at Recruitment Entrepreneur are actively seeking ambitious recruiters who they can invest in. They provide everything you need to grow a successful recruitment business including: funding, financial expertise, coaching and mentoring, operational strategy, backoffice support, marketing and talent attraction solutions. Be sure to mention Mark Whitby or The Resilient Recruiter. Start a conversation here: https://www.recruitmentcoach.com/vc   Ed Steer Bio and Contact Info  Ed is the CEO and Co-Founder of Sphere Digital Recruitment, a multi-award-winning Digital Media, Marketing, and Technology firm with offices in London and New York. Before starting Sphere, Ed worked with PFJ - from a consultant position to being an Associate Director in seven years.  Ed and his wife also enjoy volunteering with Fun in Action for Children, where they work as "befrienders" and mentors since May 2013. They spend one day a week (a Saturday or Sunday) spending time with a brilliant and talented person who needed some additional support, away from challenging home life. Ed on LinkedIn  Sphere Digital Recruitment Website link Sphere Digital on Twitter Sphere Digital on Instagram Sphere Digital on Facebook People and Resources Mentioned  Nick Eaves on LinkedIn Ann Swain on LinkedIn Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach Related Podcast You Might Enjoy TRR#119  How to Achieve an Amazing Customer Experience for Both Clients and Candidates, with Nick Eaves TRR#90 How to Build a World-Class Talent Development Program, with Ann Swain   Subscribe to The Resilient Recruiter  
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Aug 1, 2022 • 1h 1min

How to Triple Your Billings in 12 Months by Improving Systems and Processes, with Karen Lloyd, Ep #134

“Everybody struggles. Building a business is really hard.” “But I’m going to keep listening to these podcasts and I’m going to keep pushing with my business… There’s no silver bullet, there’s no magic recipe, there’s no pill. You just need to keep going and going and going and eventually you get there.” These are the wise words of my next podcast guest, and valued client, Karen Lloyd. In October 2020, Karen set herself the goal of transforming her recruitment business and coming on The Resilient Recruiter podcast to tell her story.  Well, she has achieved her goal and more. In the last 12 months, she has increased her billings by 300% through her relentless commitment to making small improvements to every aspect of her business, making her systems and processes more efficient and most importantly by never giving up. In this episode, you will be inspired by Karen’s humility and resilience as she’s bounced back from multiple setbacks and regained her confidence.  Karen is the Managing Director of Armstrong Lloyd, a leading recruitment firm in the technology marketing space. Karen specializes in helping CMOs and marketing directors within technology companies to grow their teams and exceed their targets.  Episode Outline and Highlights [1:14] Karen’s story of resilience and how she was inspired by the Resilient Recruiter Podcast. [4:20] How Karen started her recruitment career at age 21 and initially felt like a failure. [10:54] The steps Karen took to triple her billings in 12 months, and doubled her best ever year from pre-covid times! [18:34] What Karen’s learned from co-founding her first recruitment business at the age of 24 and scaling to a team of 20 people.  [24:15] The huge setback that knocked Karen’s confidence, but ultimately led to Karen to launch her second recruitment business, Armstrong Lloyd, in 2014. [30:45] The turning point in her life and the parallels between running / personal fitness and running a recruitment business. [35:35] Karen reveals the biggest challenges she faced when growing her business. [35:20] Changes Karen made to her recruitment business to accelerate growth. [46:04] How Karen leverages content marketing and automated campaigns to get new clients. [50:55] Transitioning from contingency recruitment to a retained model. [54:55] Deciding whether to stay on your own or grow a firm. Starting a Recruitment Business at a Young Age and Growing to a Team of 20 “This is something I have learned for myself at a young age. Don’t doubt yourself. Just try it, just do it, and see what happens.” This mindset equipped Karen with the determination to start her business with another person at the young age of 24. It was a challenging feat on its own – given that a transition from being a full-time employee to a business owner can sometimes be daunting.  But they managed to grow their firm to a team of 20. “It was an incredible journey and I have learned absolutely so much,” says Karen. She was involved in the major decision-making, marketing, hiring and launching new divisions from scratch. In this interview, Karen shares her insights and main learnings from this transition. Bouncing Back from Setbacks Karen also shared a time in her career ten years ago when her confidence took a knock. This was when she left the company she co-founded and had spent 14 years of her life building. It was heart-wrenching for Karen to walk away, but looking back she now knows it was the right thing to do. What helped her overcome an experienced that was hard? For Karen, it is learning to ask for help. Karen started seeking support from a coach. This was an eye-opening experience and a game changer for her. Any roadblock she experiences, may it be related to her personal life, her personal fitness or her business, she finds getting help from a coach is one of the best courses of action.  “The coaching part has been a phenomenal change,” is how she puts it. How to Run Effective Virtual Team Meetings We also talked about the changes that Karen implemented in her team to further accelerate their growth. One of the things that were discussed is running powerful online meetings with her team. Here are the takeaways from what Karen shared: Stop being too task-focused. Include time for ‘chit-chat’. Get feedback from your team members via informal conversations. Setting a timeline with a clear agenda. Have every person speak (sharing something going on with wins, challenges and updates). Our Sponsors This podcast is proudly sponsored by i-intro and Recruitment Entrepreneur. i-intro® is an end-to-end retained recruitment platform. Their technology and methodology allow recruiters to differentiate themselves from the competition, win more retained business, bigger fees and increase their billings. Their software combined with world-class training enables you to transition from transactional, contingency recruiter to consultative, retained recruiter. Instead of being perceived as a “me too” vendor, you’ll be positioned as a “me only” solutions provider. Be sure to mention Mark Whitby or The Resilient Recruiter. Book your free, no-obligation consultation here: www.recruitmentcoach.com/retained Recruitment Entrepreneur is the world’s leading Private Equity firm specializing in the international recruitment industry. If you’ve dreamed of starting, scaling and selling your recruitment business, this is your chance. James Caan and his team at Recruitment Entrepreneur are actively seeking ambitious recruiters who they can invest in. They provide everything you need to grow a successful recruitment business including: funding, financial expertise, coaching and mentoring, operational strategy, backoffice support, marketing and talent attraction solutions. Be sure to mention Mark Whitby or The Resilient Recruiter. Start a conversation here: https://www.recruitmentcoach.com/vc Karen Lloyd Bio and Contact Info  Karen placed her first candidate in 1996 - someone who she’s still in touch today.  Karen has over 25 years experience in recruitment, with 20 years as a board director and business leader. She co-founded her first recruitment company at age of 24 and scaled it to 20 people. During that time, she started up a variety of new business divisions / brands from scratch. She’s now the founder and Managing Director of Armstrong Lloyd, a leading recruitment firm in the technology marketing space. She’s currently scaling the business and has increased her revenue by 300% in the last 12 months, doubling her previous best ever year.  Karen’s also a valued member of Recruitment Coach Inner Circle coaching program. Karen on LinkedIn Armstrong Lloyd Marketing Recruitment website link People and Resources Mentioned Abid Hamid on LinkedIn Leanne Sara Jones Hunt on LinkedIn Mindset: The New Psychology of Success, by Carol Dweck Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach Related Podcast You Might Enjoy TRR#124 How to Recession-Proof Your Recruitment Business While Accelerating Growth, with Abid Hamid TRR#66 How to Grow Your Recruitment Business by Hiring Top Recruiters, with Leanne Sara Jones Hunt   Subscribe to The Resilient Recruiter  
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Jul 5, 2022 • 52min

How this Top Producing Recruiter is Putting Health, Fitness and Family First, with Jordan Rayboy, Ep #133

Jordan Rayboy is famous within the recruitment industry for billing millions of dollars from his RV. In this interview he reveals that now at age 43 with 3 young kids, he’s no longer interested in accumulation, significance, ego, keeping score or trying to impress people.  Jordan says he’s rebalanced his life to prioritize health, fitness and family. He told me “I try to be the best husband and father I can be, try to be healthy and my work supports the rest of my life, rather than living to work… I’m in a much happier, positive mental place since the last time we talked.” In this episode, Jordan gives his inspiring take on prioritizing what matters. He reveals how he is able to balance his priorities while being laser-focused on managing his recruitment business. We also talked about the importance of having a peer group, and he shared his thoughts on valuing mental health as well as practical tips on planning and productivity. Episode Outline and Highlights [2:52] Jordan describes his daily routine while running a recruiting business from his RV. [13:20] How being intentional enables Jordan to balance his priorities while running a profitable recruitment business. [17:50] Jordan’s “Power Planning” process, how to eliminate distractions and execute your plans.  [25:43] Being laser-focused and why you need to have a scheduled planning time. [30:33] Jordan reveals what he is prioritizing at the moment and why he quit marijuana. [42:25] Insights on current events and his mindset towards recessions. [49:30] Why now is the time to keep learning and growing in your respective niche. The Importance of Being Intentional It has been around 15 months since we’ve heard Jordan in this podcast. He now shares his latest endeavours: having a new baby, focusing on his health, and prioritizing his family. “Being on the road and living the dream with three little kids and two dogs, still doing it 16 years into the adventure,” is how he describes it.  He detailed what his daily routine looks like, and it was interesting to hear how busy yet balanced it is in terms of quality of life. Jordan is able to rank a lot of things to improve personal well-being and family life while doing well in his recruitment business. What is the key to his success? For Jordan, it is all about being intentional.  He schedules his and his family’s health before scheduling phone calls. He knows his sleep is an important component of his health. He puts his sleep in his schedule. He schedules his time with his family first. Doing so, Jordan is in his best shape when it comes to “ground and pound” and is able to manage his business effectively. How to Avoid Distractions and the Myth of Multitasking Jordan is well-versed when it comes to power-planning. But for many of us, having a plan is not enough – the challenge is staying focused and executing our plan. How does Jordan stay on track? Jordan shared two tips: Having Open and Closed hours for both business or personal time.  When somebody calls or texts him while biking, he doesn’t answer. Likewise, when he’s working, no one can disturb him in his air-conditioned trailer/office.    Having a good plan allows you to be the author of your own story. It is about being proactive versus being reactive. Planning ahead and focusing on executing your plan can help out in eliminating time-wasters.   Having a scheduled planning time. Jordan shares that this is the money-maker in the recruitment industry. You will hear him discuss this and why it makes sense.   Focus on the Right Priorities With Jordan’s success in both business and personal life, what are his current priorities? He believes that he is past the accumulation stage. He has changed his priorities and is now more focused on things that allow him to find balance and happiness. Jordan's top priorities these days are more on his health and energy - both physically and mentally.  He has shifted his mindset to focusing on positive things. I asked Jordan about his feelings on a possible recession and he was able to share very practical tips on how to prepare based on having already experienced multiple recessions. Our Sponsors This podcast is proudly sponsored by i-intro and Recruitment Entrepreneur.   i-intro® is an end-to-end retained recruitment platform. Our technology and methodology allow recruiters to differentiate themselves from the competition, win more retained business, bigger fees and increase their billings. Be sure to mention Mark Whitby or The Resilient Recruiter for a 25% discount. Book your free, no-obligation consultation here: www.recruitmentcoach.com/retained Recruitment Entrepreneur is the world’s leading Private Equity firm specializing in the international recruitment industry. If you’ve dreamed of starting up or scaling up and exiting your recruitment business, this is your chance. James Caan and his team at Recruitment Entrepreneur are actively seeking ambitious recruiters who they can invest in. Start a conversation here: https://www.recruitmentcoach.com/vc Jordan Rayboy Bio and Contact Info  Jordan Rayboy has always taken the road less traveled. He began his recruiting career with MRI in 2000, and by 2005 was ranked Top Ten globally out of 5,000 recruiters. The following year, Jordan struck out on his own, forming Rayboy Insider Search – the nation’s leading executive search firm in the cybersecurity, data storage, and data center infrastructure marketplace. He joined the Pinnacle Society in 2009, and has served on their Board of Directors and as Member Education Chair. Being an impatient type-A recruiter, Jordan long ago abandoned the deferred life plan (slave, save, retire). By building an effective virtual team and leveraging technology, Jordan has run his firm for over a decade while traveling full-time in a tour-bus RV with his wife Jeska, their three dogs, and their daughter Ryder. They’ve covered the majority of the U.S. and Canada during their adventure while living their dream every day. Jordan on LinkedIn Jordan on Twitter @jordanrayboy Rayboy Insider Search  website link Rayboy IS on Facebook Rayboy IS on Instagram Rayboy IS on YouTube People and Resources Mentioned Joel Slenning on LinkedIn Mark Phillips on LinkedIn Cathy Stewart on LinkedIn Rich Roll podcast link Atomic Habits by James Clear Indistractible by Nir Eyal The Myth of Multitasking by Dave Crenshaw Rich Dad Poor Dad Robert Kiyosaki Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach Related Podcast You Might Enjoy TRR#46 How to Run a Million Dollar Recruiting Firm From Your RV TRR#53 How to Scale Your Staffing & Recruiting Firm to $16,000,000, With Joel Slenning Subscribe to The Resilient Recruiter

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