Innovation in Compliance with Tom Fox

Our illustrious guest on this week’s show is Jeffrey Hayzlett, the founder and CEO of C-Suite Network. He chats with host Tom Fox about his podcast network and what he sees as the future of podcasting.The Evolution of C-Suite RadioJeffrey has had a very successful career in the corporate world: he has bought and sold over 250 businesses, completed $25 billion in transactions, was the Chief Marketing Officer for Eastman Kodak, a Fortune 10 Company. He was also a judge on the Celebrity Apprentice for 3 years, working with Mark Burnett and Donald Trump. He shares how he transitioned from his own Prime Time TV show into podcasting, eventually starting C-Suite Radio, which is now the world’s largest business podcast network.C-Suite Network as a Trusted SourceThe C-Suite Network includes C-Suite Radio, TV, Book Club and several other clubs and councils. Jeffrey wants listeners to know that they are getting an authoritative source: the network offers a breadth of knowledge as well as diversity of thought. Just like a bartender who knows what you like and has it waiting when you come in, the goal of the C-Suite Network is to serve its audience. We anticipate your needs, Jeffrey says, and aim to be there when you're ready for it, in the way you want to have it, whether through books, podcasts, tv, or conferences.A Broad Spectrum of SolutionsTom remarks that he likes the C-Suite Radio Network because you can listen to and incorporate a broad spectrum of solutions into your practice. Jeffrey comments about the caliber of guests and the knowledge they bring to the shows. With over 5,000 shows per year, the C-Suite Network has a plethora of content which gives readers lots of choices to find solutions or opportunities. A listener can search for information by genre, or any other taxonomy.The Market Development of PodcastingPodcasting has seen major market growth in part because of the proliferation of devices. It is easier and more convenient to listen than to see. People love the ability to consume knowledge wherever they are. The marketplace has picked up on this and the valuation on podcast networks has risen, so much so that they are now trading at 100x revenue. Podcast growth is much higher than video growth.C-Suite ConferenceThe C-Suite Network hosts over 60 meetings per year. Recently they had a full week of meetings, including the Capital Summit on the second day, when they rented out a former Catholic Church which is now a meeting venue, and passed the collection plates. Over half a billion dollars in funding was given out in the room. The Future of PodcastingJeffrey envisions that there will be more podcasts, availability will be easier especially with connected home devices such as Alexa and Google Home, and that more advertising will be done on shows in the future. ResourcesC-Suite NetworkJeffrey Hayzlett on LinkedIn

On today’s episode of the Innovation in Compliance Podcast with host Tom Fox, we get to meet Neha Gupta, chief executive officer at True Office Learning who shares the importance of effective training within an organization. Tom first met Neha at a presentation where she was speaking on innovative compliance techniques for training and what he got was a much broader appreciation of behavioral science around compliance programs. From Business to ComplianceTom asks Neha how she worked her way up to the CEO chair. Neha explains how life is 50% serendipity and 50% plans that never quite turn out that way. She started her career in business, thinking of herself to be « not a lawyer by trade, a data science geek and engineer. For her, ethics and compliance are meaningful because she finds it amazing how infrequently business conversations are included in compliance. At Citygroup, she was in charge of their institutional technology and responsible for ethics and compliance along with employee engagement functions that she reported to the board. When she started work at True Office, she realized that it was possible to have a two-way-dialogue with people using technology and even predict how they will think and behave in certain situations. She took over the organization two years ago. Mapping Human Behavior Tom asks Neha how a training company is uniquely suited to map behavior, and why it can be a powerful tool that will allow an ethical organization to remain dedicated to integrity. Neha says our behavior is driven by the things we learn along the way. She adds that the reason why training is effective for mapping human behavior is that there are very few things in your organization that touch people at every level. It is a unique opportunity to have a captive audience, once a year where everybody interacts, but so many organizations approach training in an “empty-handed-one-way-I’m-just-gonna-push-out-information” manner instead of taking time to know how different teams within the organization would handle different situations. She says the best way to run a training is to use a simulation technique, to see how each person would act in different crisis situations. Utilizing Data Generated Through TrainingNeha believes you have to have both the training experience (regular HR training) and the data training (artificial intelligence used after training) as a continuous cycle in your workplace, because humans often forget what they have learned, but with technology, one can easily be sent reminders or nudges about said training. That is when the power of technology comes in, by using artificial intelligence to find each employee’s weakness and send them nudges about actions to take to strengthen those weaknesses. She calls this ´Adaptive Compliance Training’, which you can learn more about here.Tom has seen many examples of what Neha has shared, and believes that many of the strategies she talks about should be implemented by all HR departments to strengthen their training.

On this week’s episode of the Innovation in Compliance Podcast, our host TomFox, the Compliance Evangelist, has the pleasure of speaking with Erik Rind, founder and CEO of ImagineBC. Erik has a background in Russian history and started his career by working as a management consultant (After turning down the CIA, true story.) After 9 years, however, he had to make a huge decision - stay on the consulting track and lose his home, or stick around and see what would happen. He finally decided to stick around and started a second career as an entrepreneur in Human and Talent Management. After more than 2 decades in that field, he moved on to founding ImagineBC.What is ImagineBC All About?In a nutshell, their main goal is to teach people to get back control of their personal data, and more importantly, and to start making money with it - all powered by blockchain. Erik says at ImagineBC, they don’t believe that people should be giving away their intellectual property for nothing, and have developed an innovative new platform to make it happen. How Does it Work?This is a revolutionary idea, and Tom asks Erik to share a few case studies about how the company works:1. The YouTube Expert in Online Gaming.YouTubers have to work really hard to build their content and get it out there. Even a YouTube user that has millions of views per month only makes about 17k per year. To get to and maintain that level of audience and compensation, they have to work about 55 hours a week. ImagineBC is changing this model by letting a content creator put their videos on their platform, charging users of the platform to see it - but giving users a fast and easy way to ‘earn’ the money by selling their time, attention or personal information - all in the app. This is a more equal distribution of resources, and for popular content, considerably more lucrative for creators. 2. Real Estate GaryNext, let’s look at the example of a house flipper, Gary, who spends thousands of dollars on  Google advertising and isn’t getting the quality leads he was hoping for. Instead, he could use ImagineBC’s interface to get much better results. Because the ecosystem is balanced, every time a potential lead takes an action that helps Gary qualify them as potential customers, Gary pays them through ImagineBC. He can narrow down his leads list with people opting in to engage with him more deeply for a nominal fee, ending with a paid sales call opportunity. There are dozens or hundreds of different ways this platform can be used, all predicated on the idea that your time, attention and information have a monetary value that you should be compensated for.Creating New OpportunitiesAnother principle of ImagineBC is that this more equitable distribution of money is a needed move for the world. It will create new jobs, and it will empower people to generate income from creative endeavors while compensating the people who are making it possible. Tom points out that this can really fuel the gig economy, and Erik shares how he believes that it is technology’s responsibility to always create new opportunities. He acknowledges that while not everyone is a creator, everyone has time - and time is value, meaning that people can consider the value of their time to be their intellectual property.Resources Imaginebc.net

On today’s episode of the Innovation in Compliance Podcast, our host Tom Fox has the pleasure of speaking with Alex Zlatin. Alex is the author of “Responsible Dental Ownership: Balancing Ethics and Business Through Purpose”, a book about how small business owners should think through the purchase of a technology upgrade.Upgrading: is it a Must? Alex explains how a lot of technologies such as Office Suite or even Windows are coming to the end of their lives, and so many companies are starting to look into upgrading their software to the next new thing. Alex points out that although such an upgrade can be beneficial, business owners have to ask themselves: is it an absolute must? Does it fit within the company’s budget? Is there a specific deadline the company needs to meet for every software to be upgraded? He adds that it is important to evaluate all of the options and weigh the pros and cons of which software upgrade to go with.Balancing Ethics and Business Through PurposeT om goes deeper into some points found in Alex’s book, and asks, what are the necessary tools for operating a successful practice? Coming from a business background, Alex shares how a lot of his experience actually revolves around the dental world: a lot of dentists have so much experience in their profession, but they don’t have the experience in the business aspects of their practice - HR, being a landlord, and customer service to name a few. Alex also points out that as a corporate leader, you have to find your company’s purpose and then, make your entire business revolve around that purpose once you do.An Open Letter to the Industry Alex explains how every week, he and his marketing team have a brainstorming meeting, and during one of these meetings, they had the idea to share their values with the world via a letter, or as he puts it, “scream out who they are, what they represent and why they do what they do.” He adds that the reason they decided to do it was to build trust with their clients. In order to build a relationship you have to show vulnerability, and that’s what they tried to do.Resources Alex Zlatin Responsible Dental Ownership: Balancing Ethics and Business Through Purpose

When you think about personal injury lawyers, is the first thing that comes to mind “what great advertising they have”? No? What about “the guys that work with these people must have an amazing company culture”? Also no? Well, today’s guest on the Innovation in Compliance Podcast has some insights that might just change your mind about that. Arnie Malham is a serial entrepreneur with a knack for solving problems - he and Tom discuss what mindset has to do with company culture, and what any of that has to do with personal injury lawyers. A Happy FiringWhen Arnie was the new guy working at an advertising agency, he kept getting all of the legal accounts dumped on his desk - no one else wanted them! He talks about how his interest in working with these kinds of professionals ended up getting him fired from the agency. That turned out to be a blessing in disguise because he formed his own advertising agency, focusing solely on working with personal injury lawyers. Working closely with these individuals gave him insight into the specific needs and expectations they have for their support vendors, and when Arnie saw a gap in the market, he decided to fill it and formed an entirely new company to provide after-business-hours intake support for personal injury law firms.Personal Injury Lawyers, Really?Tom and Arnie discuss the less-than-sterling reputation that personal injury lawyers have both in and outside of the legal world, and how that impacted Arnie’s ability to find and recruit talent to his firm. He needed to create a company culture so strong, so clear and so supportive, that it would overcome the negative perception most people had about the clients. He talks about some of the surprising and interesting ways he was able to do that. Sometimes, people DO cheer for the lawyers - and that’s what he wanted his team to be able to do. Mindset and Company CultureTom mentions how difficult many new entrepreneurs find it to scale up their organizations - as teams and organizations grow, culture can be watered down. Arnie talks about how over many years of growing his business, making plenty of mistakes along the way, he learned what was required to create strong company cultures not just in his own organization, but for other companies as well. “You can smell culture when you walk in the door” is the foundation of this strategy. Culture permeates a company, and it stems from the leadership of that company. If a leader delegates or abdicates culture, Arnie believes there won’t be one. Leaders must adopt the mindset of the culture they want, model it, and integrate it with the values of the company. He explains how this works, and shares an example of how he was able to keep his own company’s culture strong over several years, and a great deal of leadership turnover. Resources: Worth Doing Wrong - learn more about Arnie’s company, and get a copy of his book!

Today’s guest on the Innovation in Compliance Podcast is Eduardo Campos – an expert in cybersecurity. He spent 25 years advising clients as large and illustrious as Microsoft and Bell Canada – and his focus was always on the human factor of cybersecurity, which is more critical than technology, policy or any other element. Why is it So Hard for People To Understand?He shares how it’s important to make the end-users of technology understand what your goals are – you have to avoid jargon and acronyms or no one is really going to understand what the goals of a cybersecurity program are. Tom mentions that often, tech professionals are speaking way over the heads of people listening to them, and asks Eduardo why that’s so often the case. Eduardo talks about the technical nature of the profession, and a lack of emphasis on communication, and practice talking to people who aren’t deeply involved in the different tools, terms and concepts being used. He always focuses on the importance of clear communication and makes it a part of every project he takes on. The Importance of Communication Skills.Communication around cybersecurity needs to go two ways. The person implementing the program and the people who will be using it are both sharing valuable information. Tom believes that the training in communication skills in compliance starts when new people are being hired, rather than training them after the fact, and Eduardo talks about the similarities in the cybersecurity industry. Communication is a critical part of the job that needs to be done, and that has to factor into hiring. When communication in a big cybersecurity project goes awry, it isn’t always the fault of the professionals implementing it. Communication is a skill companies need to hire and train for. Eduardo talks about the specific communication skills people need to have. Is it Always Human Error?Tom talks about how often security breaches are attributed to human error and wonders why hackers are so successful at breaching professional defenses. Eduardo reminds us that criminals have plenty of time to make plans and find new ways to get what they want. Cybersecurity professionals and program managers don’t. People in organizations, individuals who are likely to be targeted, are up against a very sophisticated threat – coming from email, social media, websites… and those high-risk individuals aren’t always being prepared adequately to recognize and avoid threats. Eduardo shares how this happens, and why. Embedded-KnowledgeEduardo’s business is called Embedded-Knowledge Inc, and it starts with the concept that all of the knowledge needed to solve a problem lives within the system. The key idea is that Eduardo and his team have developed a strategy for his clients to step back and look for a root cause of cybersecurity issues, rather than just reacting. He uses strategies like design thinking, and business model generation to create innovative solutions. A focus on people, how they think and how they behave is what makes Embedded-Knowledge unique in the industry. Resources: Go to E E Campos to download a free chapter of Eduardo’s book, get a free assessment, and join the newsletter! 

Tom recently attended Podcast Expo, an event designed for the little, non-corporate podcaster, and one of the vendors he met was Squadcast. Squadcast has an interesting tool to help podcasters, and they’re using it for this episode! This week on Innovation in Compliance, Tom Fox, the Compliance Evangelist talks to Zach Moreno and Rock Felder about how they found an opportunity to make a big difference in a crowded industry. How did Squadcast come to be?Zach Moreno is a technologist who’s interested in seeing what’s possible with technology. Rockwell Felder has an audit CPA background, but he left it to become the other co-founder of Squadcast as well as the CFO. The two high-school friends had been podcast listeners for years, and as they got more and more interested in the industry, they looked around and thought ‘we could do this!’ What they found, when trying to create a science fiction audio-drama, was that there wasn’t a good tool for people to record well together - but remotely. They decided to solve the problem - and that became an opportunity for podcasters to capture studio-quality audio - from anywhere. See What’s PossibleTom asks Zach and Rock how the principle of ‘seeing what’s possible’ influenced their growth as a company. The company looks at new opportunities as chances to ‘prove themselves wrong’ and doing that has let them be very experimental and push the needle in terms of what is possible to do from remote locations. Zach also mentions that the venture capital opinion of the podcast industry led them to bootstrap the company, and really challenge ‘conventional’ wisdom about what was possible. Ongoing ImprovementSquadcast actively seeks out and takes advice from their clients - using feedback to make real changes to their platform. Podcasters are a vocal group of people - and as a company, Squadcast wants to give them what they need and get out of their way. They knew they couldn't fake being all-knowing experts, they needed to listen to and learn from the veteran podcasters. Any opportunity to let people be heard is one they want to take advantage of. Many companies *say* they’re community-focused, but the founders’ lack of experience AS podcasters forced them to really do it. Rock talks about how they like to attend the smaller industry events to get to know the community. What Compliance Professionals Should RememberTom draws a parallel to how important it is in compliance to listen to your people and genuinely respond to what they need, rather than what you think they ought to do, and talks about what a great strategy publicly taking, analyzing and responding to feedback is.  Resources:Squadcast.fm

Moving Up to the BoardToday’s guest on the Innovation in Compliance Podcast is Louise Duffield, from Gated Talent, a company that helps executives connect with executive recruiters globally.Louise has a “diverse” background, including two degrees, sales, huge life experience, and a very interesting journey with Gated Talent. The company needed someone who could strengthen numbers, engage with the community and get the brand message out there. Louise shares how she was able to help them accomplish all of that.Gated TalentGated Talent is a new company that was formed in response to the GDPR and designed to help executives share their information with recruiters privately. Louise talks about why this matters to both the executives and the recruiters. The platform was developed to make it easy for people to explore new opportunities without causing any panic.The Importance of DiversityLouise is a prolific writer and communicator, and Tom asks about several of her recent posts. She talks about the personal inspiration for one of her articles about diversity and inclusion. She believes that differences should be sought after and celebrated in organizations, and provides some clear examples of how diverse, inclusive companies can materially benefit, increasing profitability and improving their culture.Leadership BrandsLeadership brands are associated with individuals who are great leaders, and Louise talks about how they’re created, why they matter and how individuals can choose how to brand themselves as leaders. It goes beyond your resume and includes your soft skills, like collaboration, empathy and teamwork. Louise doesn’t see a lot of executives cultivating their leadership brands – but they should. Emotional intelligence can’t be taught, but if it’s in you, you can develop and improve it and its associated skills.Resources:LinkedIn | Louise.Duffield@gatedtalent.com | Gated Talent

IIC081 - Foundational Data SecurityIn this episode of the Innovation in Compliance Podcast, Tom Fox has a discussion about data security for smaller companies with the president of Choose Networks: Chris Hoose.  Choose Networks is described on its website as Chris Hoose’s youngest child - and that’s something many entrepreneurs can relate to. The idea of family, however, is very important to the culture of Choose Networks. Maintaining that kind of family culture, where you have friends at work, and even in terms of how you think about your clients and vendors is a major priority for Chris - and a key element in how they provide a consistent product to their client. This matters because they really serve as an extension of their clients Staff - the IT department. Small Businesses are TemptingThe biggest reason hacking is an issue for small companies is that they often have access to the databases of much bigger companies. A small business can be a tempting target for a hacker, who thinks of them as an easy way into a much bigger organization. Small companies can demonstrate that their systems are secure, and in compliance with all relevant regulations to communicate to large clients that they’re on top of, and careful about, security. The technical requirements are the easy part - more difficult is behavior, and making sure that teams are adhering to policy. Passwords are Still KeyIt’s important to be careful with your passwords - believe it or not, many people still have to be told not to write them down and stick them to your monitor! Adding 2-factor authentication methods takes security one step further, and can be valuable for organizations who have access to sensitive information. Still - the number one thing to do to prevent cyber threats is to educate their employees about how to be mindful. Storing Information on the CloudCloud storage is everywhere - and it’s great in terms of ease of access, but relying on someone else to protect your data can be risky. On the other hand, they’re often much better at protecting things than you are. Choosing the right provider is important: you don’t want to trade security for convenience.Have you Updated Your OS?Vulnerabilities in operating systems are one of the most common ways for hackers to gain access to sensitive information. Since companies don’t know what the vulnerabilities are when they release an OS, they release security patches as they are discovered. At a certain point, the creators of Operating Systems have to stop producing security patches for their software - and when that happens, it’s open season. Update your OS on a regular basis - and upgrade it when it’s getting too old to protect. When you’re dealing with teams that work remotely, your cloud provider is the most important data security consideration - and another major one is who owns the hardware your team uses. If your employees use their own equipment, you need to make sure you have certain privileges on them - like monitoring any recording, and remote wiping.Resources:ChooseNetworks.com | ChrisHoose.com

Megan Dougherty and Audra Casino have been working with Tom, producing the Innovation in Compliance Podcast for a little over a year now. They’re the co-founders of One Stone Creative, a company offering a variety of services to podcasters - ranging from production, to blog posting, to publishing - and more. Today, they are on the other side of the mic, as Tom’s guests. How did the company start? Megan and Audra introduce One Stone Creative.More About The CompanyFounded just about two years ago, the former colleagues at a Marketing company decided to launch a video production company together. With Audra’s background in commercial radio and Megan in marketing, they ended up finding a great niche in business podcasting!The Benefits of Offering Consultation to Young CompaniesHow do consulting services work and how do help a company?Megan explains how their role is to help the company determine what goals are they trying to achieve, what media type would be best to reach their audience - there’s no one size fits all in multimedia. Audra adds that One Stone Creative helps companies by finding a process and a structure that works for them, leveling up their multimedia - ensuring that not only do their videos look great but that the audio sounds great, too.Getting Through to An AudienceTom mentions one of the biggest challenges a company can face: the struggle of getting their message through to their audience. How do our guests come in for the save? Megan talks about how starting a multimedia project with a specific business goal in mind makes the creation, and the promotion much easier.  This is where One Stone Creative steps in and becomes “the brain” - adding structure to the creative process. She explains how having a structure can actually help creativity, narrowing and pinpointing exactly what it is they are looking for rather than being overly vague in their research and, in doing so, not reaching out to anybody in the end. Lights, Camera...Podcast!Audra walks us through the process of how she and Megan can take a raw audio format and make it blossom into a whole mediatic world - shownotes, written materials, videos, images and more. Being an artist at heart, it comes intuitively to her as to what content should sound like, what the music should sound like, while Megan has a flowing way with words. Both combined, complement one another. Types of projects and clientsMegan explains how they enjoy strategizing with companies, video branding and even offering training on audio capture to create their own media. How does the future of One Stone Creative sound? Promising! Megan shares how one of their projects is to create a Podcast book program that would, in a nutshell, allow experts to generate a year’s worth of podcast content and turn it into a podcast book for their audience.ResourcesOneStoneCreative.net