The Authority Company

Joe speaks with Evan Morgenstein, a trailblazer in the world of influencer marketing and talent management. Evan is the founder and CEO of The Digital Renegades and CelebExperts, two companies that have revolutionized the way businesses market themselves through social media influencers. In this episode, Evan will share his insights on the latest trends in the industry, highlighting the new and innovative ways that entrepreneurs are leveraging social media to build their brands. Whether you're an aspiring entrepreneur or a seasoned business veteran, you're sure to come away with valuable insights and strategies for success.

Conventional paths can lead to unconventional success. Joe's guest on this episode of the Forbes Books Podcast, Ross Pomerantz, took the standard road to success—Stanford MBA, big tech sales job. But he found far more opportunity sharing the hilarious reality of that career on social media than following the usual route. As his alter ego 'Corporate Bro,' Ross pokes fun at office life and corporate culture. That led to building a massive following, becoming an unlikely business guru, and now, a tech investor. Ross shares how to find opportunities in unexpected places, why humor and authenticity are powerful business tools, and how sales aren't as uncool as you think. If you want inspiration to forge your own unconventional path to success, this conversation is for you.

In this episode of the Forbes Books podcast, Joe chats with Liv Schreiber, a serial entrepreneur and social media sensation who is making friendship cool again. Liv tells us how she started her own social media agency, Brand Caffeine, at just 23 years old, and how she helps celebrities and startups launch and grow their brands with content, ads and strategy. She also shares how she created Hot and Social events, a unique concept that brings together like-minded professionals who show up solo and leave as friends. Liv is a social marketing dynamo with nearly 200,000 followers on Instagram and TikTok, where she showcases her passion for fashion, beauty, lifestyle and positivity. Join us as we learn from Liv’s entrepreneurial journey, her insights on social media marketing and branding, her tips on creating memorable events that foster connections and community. This is an episode you don’t want to miss!

If you’re a sports fan, you probably know Darren Rovell as the journalist who broke some of the biggest stories in sports business, from the rise of Gatorade to the deal that brought Kobe Bryant to BodyArmor. He’s also a social media influencer who has over 2 million Twitter followers who follow his insights and analysis on sports business trends. But did you know that Darren is also an investor and an entrepreneur who recently launched his own product: KickStand Cocktails, a ready-to-drink beverage that combines vodka and fruit juice with a bit of kick. On the podcast, Darren tells Joe how he turned his passion for sports and business into a successful venture that is shaking up the canned cocktail market. They also talk about Darren’s career journey, his insights into the sports business world, and his tips for aspiring entrepreneurs. We’ll also learn more about KickStand Cocktails, how it stands out from the competition, and what’s next for the brand. This is a podcast for anyone who loves sports, business, and spicy drinks. Don’t miss this chance to learn from one of the most influential voices in the sports business!

Do you want to learn how to make a positive difference in the world through business? Then you don’t want to miss this episode of the Forbes Books podcast, where we talk to Yusuf Amdani, a remarkable entrepreneur and philanthropist who has transformed lives and communities in some of the most challenging regions of the world. Yusuf is the author of World of Opportunity, a book that reveals his secrets for creating successful and sustainable businesses that can generate prosperity, protect the planet, and empower people. In this episode, Yusuf tells us his amazing story of how he started his business journey in Pakistan and moved to Honduras, where he saw a world of opportunity to invest in businesses that can create positive change. He also shares his insights on how business leaders can embrace social responsibility, environmental stewardship, and innovation in their ventures. This is an inspiring and uplifting conversation that will motivate you to think big and act with purpose. Tune in now and discover how you can create a world of opportunity for yourself and others.🌎

The world of recruitment and talent management was turned upside down during the pandemic. And now that more and more companies are trying to bridge the gap between the ways of doings things prior to 2020 to the way things are done now, it’s time to rethink finding, hiring, and retaining talent. This week, Joe is joined by John Mitchell, the President and CEO of the global electronics industry's trade organization, IPC, and the author of the new book, Fire Your Hiring Habits (Forbes Books, Spring 2023).

Joe sits down with Priscilla Loomis, an Olympian, former professional track and field athlete, entrepreneur, and speaker. Priscilla shares her incredible journey and insights into the Olympic Mindset, a winning mindset that helps individuals overcome obstacles and achieve their goals. Drawing on her own experiences as a 3X Hall of Fame Inductee, 2X Female Athlete of the Year, and World Class medalist, she explains the principles that have helped her succeed both in sports and in business.

Trevor Farnes, the CEO & co-founder of MTN OPS, an energy and nutritional product company with an emphasis on the outdoor industry, joins Joe on today's episode. Trevor stands out from other people because of his unshakable commitment to changing the world for the better. To address the problem of hunger in disadvantaged homes in Malawi, Africa, and Utah, the United States, Trevor, and his wife Jenna launched Operation Conquer Hunger. We'll go into detail about his mission to end hunger, the revolutionary goods and motivating community that MTN OPS provides, as well as the lessons he's discovered along the way. Don't pass up this thought-provoking discussion with Trevor Farnes.

This week, Joe’s guest embodies the spirit of perseverance, determination, and success. T. Dallas Smith is the founder of one of the largest Black-owned commercial real estate firms in the country, and his story is one that will leave you in awe. Through his journey, he's faced countless obstacles and challenges but never let them hold him back. Now, he's on a mission to change the status quo and create a more equitable future for Black professionals in the industry. In his new book, "In the Black: Changing the Dominant Narrative in the Commercial Real Estate Industry," T. Dallas Smith shares his experience and lays the foundation for the next generation. Join us as we sit down with T. Dallas Smith and hear how he broke down barriers and made a lasting impact on the world. This is a conversation about making a difference and changing the world, one industry at a time. Don't miss this powerful and inspiring episode.

In this episode, Joe explores the intersection of traditional publishing and cutting-edge augmented reality technology. Join us as he speaks with artist and entrepreneur, Meredith Ochoa, about her journey of using art as a tool for healing and inspiring others. While reading books has been a staple for centuries, Meredith has found a way to revolutionize the traditional reading experience. By integrating augmented reality technology into her work, she has created an immersive experience that takes readers on a journey beyond the printed page. Meredith's journey as an artist and entrepreneur has been filled with challenges, particularly in her struggle with health issues. However, instead of letting this hold her back, she used her experiences as inspiration for her art. In this podcast, we delve into Meredith's creative process and explore how she has been able to combine books with cutting-edge AR technology. We also discuss the importance of having the courage to pursue your dreams, even in the face of adversity.