The Authority Company

Joe welcomes Shelly Henderson, co-founder of Henderson Properties, to discuss her journey from stay-at-home mom to successful real estate entrepreneur alongside her husband Phil. Together, they grew Henderson Properties from a home office into a company managing over 750 rental properties across 180 communities. Shelly provides candid insights into the unexpected ups and downs of starting a business while raising a young family, as chronicled in her book "Starting From Scratch." She recounts how their entrepreneurial path began after friends asked them to manage rental homes during job relocations. The conversation covers the importance of teaching financial literacy from an early age to build generational wealth through homeownership. Shelly stresses instilling the values of hard work, budgeting, and delaying gratification in younger generations. She also shares wisdom on navigating today's turbulent housing market amid high interest rates while preparing for the cyclical nature of real estate. Throughout the interview, Shelly emphasizes the influential role that one pivotal opportunity can have in catalyzing an entrepreneurial journey. Her story exemplifies how embracing an unexpected open door, even amid chaotic life circumstances, can unlock unforeseen potential for business success. Shelly's experiences will inspire listeners to stay resilient and recognize when their own "sliding door" moments arise.

In this episode, Joe chats with Steven Pope, the founder of "My Amazon Guy," an agency helping brands sell on Amazon's platform. Steven shares his entrepreneurial journey and the problem his company solves: simplifying the process of listing and selling products on Amazon. He reveals secrets and strategies for scaling sales on Amazon, including how he helped one company achieve $80,000 in monthly sales within 90 days. Steven provides candid insights into the complexities of Amazon selling while offering practical advice for launching successful products on the platform.

In this episode, Joe sits down with Stan Gwizdak, CEO of the Kormac Group management consulting firm and author of the bestselling book "Karmic Selling: Earning Business by Earning Trust." Stan shares his unconventional path to selling, which began at age 8 by going door-to-door peddling seeds to earn money for a BB gun. Despite his early entrepreneurial knack, Stan initially resisted a career in sales, instead pursuing engineering and corporate operations roles. It took a life-altering car accident in 2004 for Stan to finally embrace his calling as a consultant, helping businesses drive transformational change. He opened up about the pivotal moment that made him ditch traditional manipulative sales tactics in favor of an authentic "seek to help, not sell" approach. The two explore Stan's philosophy that we are all "selling" in life, whether to spouses, kids, customers, or employers. He provides insights from "Karmic Selling" on building trust, delivering value first, and overcoming the fear of saying "no" to the wrong opportunities. Throughout the conversation, Stan emphasizes the power of staying true to one's authentic self rather than cloaking intentions behind empty sales tactics. His inspiring story shows how "giving away" value and putting people over profits can paradoxically lead to even greater business success.

Join Joe as he sits down with Justin and Lauren Owens, co-owners of Manzo Piedmontese, to discuss their unique beef label sourced from an ancient Italian cattle breed. Discover how these "magic cows" produce remarkably lean yet incredibly tender beef without marbling, making it a hit among celebrity chefs and professional athletes. Hear the fascinating backstory of how Justin's family has been involved with Piedmontese cattle for generations, and Lauren's journey adapting from city life to the modern ranching lifestyle. Learn about the premium pricing and direct-to-consumer model for their high-end beef products. And get insights into how they are educating consumers on properly cooking and enjoying this one-of-a-kind meat.

In this episode, Joe is joined by Ally Batenhorst, a star volleyball player who has taken advantage of the new NCAA rules allowing student-athletes to profit from their name, image, and likeness (NIL). Ally discusses her journey from being a talented youth player in Texas to committing to playing volleyball at the University of Nebraska. Ally shares what it was like to arrive on campus during the height of the COVID-19 pandemic and deal with restrictions while also preparing for her first collegiate season. The conversation covers how Ally has navigated making sponsorship deals, creating content, gaining a massive following on TikTok, and balancing being an influencer while also being a full-time student-athlete. She provides insights into how female student-athletes have benefited from NIL, making money in unprecedented ways. Ally also talks about her recent decision to transfer to USC for her final season of eligibility, seeing it as a chance to pursue broadcasting opportunities in Los Angeles. Throughout the chat, she conveys her appreciation for young fans who look up to her as a role model in the growing world of professional collegiate athletics.

In this episode, Joe sits down with David Kramer, President of the leading global talent, entertainment, sports, and advisory company, United Talent Agency (UTA). David shares his remarkable journey from starting in the UTA mailroom in 1992 to rising through the ranks to become President, offering inspiring insights on perseverance, hard work, and never losing sight of your ambitions. David provides a fascinating inside look at the dramatic evolution of the entertainment industry over the past 30 years that he has witnessed firsthand, from the rise of streaming to the blurring of lines between different verticals like film, TV, publishing, podcasting, and more. He discusses the key to longevity and continuous growth in any career: being innovative, entrepreneurial, and embracing change rather than being set in your ways. David shares his strategies for representing top talent and advising clients to maximize opportunities in today's rapidly shifting media landscape. He also weighs in on the streaming wars, industry consolidation, the importance of great intellectual property, and his outlook on the future of entertainment. It's an inspiring conversation filled with wisdom for anyone seeking career longevity and success in any field.

This week Joe discusses the Science of Happiness with guest Stephanie Harrison, a well-being expert whose new book, NEW HAPPY debunks society's myths about happiness. Stephanie reveals the counterintuitive secrets to true fulfillment, providing a step-by-step guide with insightful artwork to unwinding "Old Happy" mindsets and using your unique gifts to improve your life and the world. Her practical and inspiring blend of art and science offers a proven path to a happier life.

Joe welcomes Greg Rohl to the podcast. Greg has over 30 years of experience successfully marketing luxury products in a traditionally commodity-driven industry. Greg is now a coach and educator, helping professionals develop compelling storytelling abilities to connect the value of their premium offerings to customers' unmet needs. An expert in fighting commoditization, Greg co-authored the book "The Corporateneur Plan" along with his father Ken and Pamela Danziger. The book provides an actionable roadmap for aspiring entrepreneurs, drawing lessons from Ken's journey to building a successful luxury home business. In the conversation, Greg discusses his approach to marketing high-end products by crafting distinctive and persuasive narratives that resonate with customers' desires. He shares insights from "The Corporateneur Plan" on making the transition from a corporate career to entrepreneurship. The episode offers valuable advice for business leaders seeking to differentiate their brands, overcome commoditization, and achieve entrepreneurial success by following the proven "rules of the road" outlined in the book.

Today, Joe Pardavila talks with Sharon Heaton, founder of sbLiftOff, a firm serving commercial and government contracting companies, and author of the book "LIFT OFF: 12 Things to Know Before You Sell Your Company." The discussion centers around the topic of what happens after entrepreneurs have built, scaled, and grown their businesses—the process of successfully selling their company. Sharon, known as a leading advocate for small businesses, shares her expertise gained from years of experience guiding owners through mergers and acquisitions. Her book provides a roadmap to prepare business owners for the pitfalls and trade-offs involved in the sales process. The conversation covers how owners can emotionally and mentally prepare themselves for this major transition, as well as negotiation strategies to get the best deal when selling. As a respected voice on entrepreneurship, investment, and the importance of small businesses to the American economy, Sharon offers invaluable insights for any owner looking to eventually monetize and pass on their successful venture.

This week, Joe welcomes Feyzi Fatehi, a visionary and Silicon Valley luminary whose impact reverberates through the tech landscape. Recipient of the esteemed CODiE Lifetime Achievement Award in 2019, Feyzi serves as Chairman and CEO of Corent Technology, driving the forefront of tech disruption with automated SaaS enablement, poised to transform industries as we know them. With a wealth of experience in technology innovation, entrepreneurship, and intrapreneurship, Feyzi's influence extends far beyond the boardroom, as evidenced by his groundbreaking book "Democratizing SaaS.” In this episode, Joe and Feyzi delve into the remarkable journey of a young immigrant ascending to prominence in Silicon Valley, the transformative power of software as a service, and the pivotal moment when a message from Steve Jobs ignited Feyzi's entrepreneurial spirit. Tune in for an insightful discussion that promises to inspire and enlighten.