

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business
Chandler Bolt, Founder of selfpublishing.com
Learn how to write, publish and market a book that changes lives. Every week, I interview your favorite authors - the most successful authors on the planet - to see how they write & launch their books and to learn how they use books to grow their business. I’m your host, Chandler Bolt - CEO of selfpublishing.com and the host of the 7 Figure Principles Podcast. New episode every week!If you’re ready to turn your story into a published book, apply to work with our team here:: http://selfpublishing.com/work-with-us
Episodes
Mentioned books

Oct 2, 2024 • 42min
SPS 279 From Disney Photographer to Inspirational Leader: Harnessing Positivity with Jess Ekstrom
Ever wondered how a simple act of kindness can spark a movement? Join us as we welcome the inspiring Jess Ekstrom, entrepreneur and author, who shares her journey from a Disney World photographer to an impactful motivational speaker. Jess's story begins with a heartfelt experience at the Make-A-Wish Foundation, where she witnessed the power of storytelling through a young girl named Renee. This pivotal moment fueled Jess's passion for helping children with cancer, leading her to establish Headbands of Hope, a business that thrives on spreading joy through small, meaningful actions.Discover how Jess turns every challenge into an opportunity by embracing the power of optimism and action. By shifting her approach to public speaking, Jess has moved from seeking the spotlight to becoming a lighthouse of inspiration, guiding audiences to new insights and perspectives. Her approach to storytelling is not just about entertainment; it's a transformative tool that can reshape lives and drive positive change. With her book, "Chasing the Bright Side," Jess encourages others to harness positivity and turn their dreams into reality.Our conversation doesn't stop there. Jess shares her insights into the evolving landscape of book publishing and the strategic advantages of self-publishing. We explore the art of scaling speaking engagements, from leveraging referral networks to crafting compelling marketing materials. As we celebrate upcoming collaborations, Jess reminds us of the power of teamwork and shared goals, leaving us with practical tips and a renewed appreciation for the stories we all carry within us. Tune in for an episode brimming with inspiration and actionable insights.Here are some links that might come in handy:Apply for a free book consultationRegister for our free on-demand trainingMust-watch episodes:SPS 044: Using A Free + Shipping Book Funnel with Anik SingalSPS 115: Using Atomic Habits To Write & Publish A Book with James ClearSPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary ChapmanSPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Sep 25, 2024 • 32min
SPS 278 Building a Business Empire: From Wine Enthusiast to Marketing Maverick with Gary Vee
Ever wondered how a wine enthusiast could transform into a global business mogul? Join us as Gary Vee, the trailblazing entrepreneur and marketing genius, shares his incredible journey from the "wine guy" to a powerhouse in the business world. Discover the pivotal role his book "Crush it" played in this transformation and learn why integrating book publishing with social media is a game-changer. Gary’s expertise in spotting trends and adopting emerging platforms promises a treasure trove of insights for anyone looking to stay ahead in the ever-evolving marketing landscape.Managing successful ventures is no easy feat, but Gary makes it sound almost effortless. Dive into his unique leadership style at VaynerX, where he balances roles across VaynerMedia, The Sasha Group, and more. Learn how Gary prioritizes personal happiness over financial gain, ensuring that each business under his umbrella receives the attention it needs. His passion for fostering deep relationships within his organizations and maintaining his roots at Wine Library offer a masterclass in balancing professional and personal commitments.For those aiming to scale their businesses to new heights, Gary’s strategies are invaluable. Discover why having a reliable right-hand person and a tenacious attitude are essential for growth. Gary shares his wisdom on the importance of patience, innovation, and mastering organic social media to scale from millions to even greater financial success. He also emphasizes the importance of focusing on your supporters rather than skeptics, drawing from his own experiences to inspire resilience and conviction. Tune in for practical advice and timeless insights from one of the most influential voices in business today.Here are some links that might come in handy:Apply for a free book consultationRegister for our free on-demand trainingMust-watch episodes:SPS 044: Using A Free + Shipping Book Funnel with Anik SingalSPS 115: Using Atomic Habits To Write & Publish A Book with James ClearSPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary ChapmanSPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Sep 19, 2024 • 50min
SPS 277: Speaker 201 Masterclass: Building An 8 Figure Speaking Business with Josh Shipp
Ready to unlock the secrets of building an eight-figure speaking business? Join us as we sit down with Josh Shipp, an inspiring former at-risk foster kid turned celebrated youth advocate and speaker. With his incredible journey from adversity to success, Josh shares his expert insights on everything from booking speaking gigs and refining your presentation skills to scaling your business to monumental heights. You'll hear about his career milestones, including viral video success and major media appearances, and learn why some common myths, like the necessity of media kits, might not hold you back as much as you think.Ever wondered what makes a demo video truly stand out? We'll guide you through the process of crafting the perfect demo video, spotlighting its crucial structure and elements. Discover why a strong introduction with a credibility montage, showcasing your best content, and authoritative testimonials are essential. Plus, we'll provide valuable advice on creating a compelling speech with a clear, impactful message, perfect for authors and speakers aiming to book more gigs and refine their presentations. This episode is packed with practical tools to help you elevate your speaking business.Scaling your speaking business is no small feat, but Josh breaks it down with advanced strategies for securing referrals, rebooking engagements, and engaging with decision-makers effectively. Learn the importance of audience reactions, client feedback, and post-event surveys in measuring success and maximizing opportunities. We'll also discuss the benefits of partnering with reputable speaker bureaus and the significance of building an internal team for managing leads. Plus, elevate your speech presentation skills by drawing inspiration from renowned preachers. Tune in for actionable advice and inspiration from Josh Shipp to transform your speaking career.Here are some links that might come in handy:Apply for a free book consultationRegister for our free on-demand trainingMust-watch episodes:SPS 044: Using A Free + Shipping Book Funnel with Anik SingalSPS 115: Using Atomic Habits To Write & Publish A Book with James ClearSPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary ChapmanSPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Sep 15, 2024 • 41min
SPS 276: Building A Writing Empire: From Struggling Entrepreneur To Bestselling Author with Dean Graziozi
Unlock the secrets to turning your writing into a flourishing business with our special guest, Dean Graziosi, a seasoned entrepreneur and bestselling author. Dean reveals invaluable insights on how to harness your personal experiences and passions to create transformative content, including books, courses, and workshops. He underscores the essential elements of belief, perseverance, and strategic mentorship, all while juggling multiple companies, family life, and his collaboration with Tony Robbins at Mastermind.com.Dean's journey from a collision shop owner to a successful information products seller is nothing short of inspiring. He shares the pivotal moment that changed his life – discovering Tony Robbins and investing heavily in his dreams despite the financial risks and skepticism from others. This chapter delves into the power of determination, how adversity can help you find your true calling, and the profound impact a mentor can have on your life.If you’ve ever doubted your ability to write a book, Dean’s personal anecdotes will inspire you to push through. From overcoming dyslexia and editor feedback to mastering strategic marketing and building revenue through value ladders, Dean provides a roadmap to success. His story of turning "Millionaire Success Habits" into a revenue-generating powerhouse is a testament to the importance of leveraging your unique voice and experiences. Tune in to learn how to transform your writing into a thriving business and make a lasting impact with your story.Here are some links that might come in handy:Apply for a free book consultationRegister for our free on-demand trainingMust-watch episodes:SPS 044: Using A Free + Shipping Book Funnel with Anik SingalSPS 115: Using Atomic Habits To Write & Publish A Book with James ClearSPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary ChapmanSPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Sep 5, 2024 • 35min
SPS 275 No Guilt Mom: Publishing A Book & Creating A Business You Love with JoAnn Crohn
Ever wondered how to balance the demands of motherhood with running a successful business? Joanne Krohn, founder of No Guilt Mom, shares her extraordinary journey from starting a mom blog during maternity leave to building a thriving online platform and becoming a published author. Discover how Joanne leveraged her background in behavior and psychology to create meaningful content for parents, and learn about the strategies she used to promote her first book, "Drama-Free Homework," alongside her popular course, Homework 911.Listen as Joanne opens up about the persistence and resilience it takes to grow a business, including overcoming failures and harnessing personal strengths identified through the StrengthsFinder test. Joanne offers invaluable advice on writing for different audiences, stressing the importance of clear, simple communication, especially when engaging with children and parents. She also provides a behind-the-scenes look at the lengthy process of crafting her "No-Guilt Mom" book and the lessons learned along the way.In this conversation, we explore Joanne's transition from a fashion-oriented blog to creating impactful online courses for parents. Learn how she identified and addressed real pain points, leading to the successful launch of products like her Homework 911 course. Joanne shares innovative marketing strategies that helped build a strong membership community, including the annual Happy Mom Summit, which has proven to be a key driver of member acquisition and retention. Tune in for a treasure trove of insights on blending motherhood with entrepreneurial success, and the importance of starting imperfectly but with genuine passion.Here are some links that might come in handy:Apply for a free book consultationRegister for our free on-demand trainingMust-watch episodes:SPS 044: Using A Free + Shipping Book Funnel with Anik SingalSPS 115: Using Atomic Habits To Write & Publish A Book with James ClearSPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary ChapmanSPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Aug 31, 2024 • 38min
SPS 274 7 Figure Social Media, Getting On TV, And Building An Empire with James Tahhan (aka. Chef James)
What if you could turn a passion for cooking into a multifaceted career that spans television, social media, and entrepreneurship? Join us as we chat with the extraordinary James Tehan, better known as Chef James, who shares his journey from telemarketing and cell phone repair to becoming a celebrated TV chef and thriving entrepreneur. Learn how his natural gift for public speaking directed him to culinary school and TV stardom, and how he leveraged vision boards and a keen business acumen to build an influential personal brand.Chef James takes us back to the early days of social media, recounting the pivotal moment in 2009 when a photographer advised him to join Twitter. Despite initial skepticism from his more established co-hosts, Chef James dedicated time to cultivating a loyal audience, a decision that has paid off with nearly 3 million followers today. We explore his innovative strategies for growing his social media presence and how these tactics transitioned into monetizing his brand, eventually leading to the creation of his own media agency, Create Media Agency.Managing multiple business ventures is no small feat, especially with ADHD. Chef James opens up about the importance of passion, the critical role of a strong team, and the need for efficient time management. He shares entrepreneurial tips, including collaborating with other companies for unbeatable deals and understanding cash flow. Get a sneak peek into his forthcoming book that encapsulates his journey from overcoming language barriers and ADHD to achieving his dreams. This episode is packed with valuable insights for anyone looking to transform their passion into a successful, multifaceted career.Here are some links that might come in handy:Apply for a free book consultationRegister for our free on-demand trainingMust-watch episodes:SPS 044: Using A Free + Shipping Book Funnel with Anik SingalSPS 115: Using Atomic Habits To Write & Publish A Book with James ClearSPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary ChapmanSPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Aug 22, 2024 • 45min
SPS 273 Unlocking Positivity: Self-Publishing, Gratitude & Competitive Edge with Jon Gordon
Prepare to be inspired by the incredible John Gordon as we bring you highlights from Author Advantage Live. Imagine transforming your life through the power of positivity—John's journey as a renowned leadership author, speaker, and consultant offers invaluable lessons on how to do just that. We share a personal story that showcases John's character and generosity, setting the stage for his insights on the unparalleled advantages of self-publishing. John candidly discusses how the freedom, speed, and financial benefits of self-publishing can empower you to share your unique story with the world.Discover the life-changing impact of living with purpose and positivity. A pivotal moment of self-reflection led to a dedication to writing and speaking, shifting the focus from personal success to helping others. This shift resulted in profound happiness and the creation of a weekly newsletter that grew into a platform with over 500,000 engaged readers. Through the perseverance needed to publish "The Energy Bus" despite numerous rejections, John underscores the critical role of maintaining a positive outlook—showing how it provides a competitive edge in both personal and professional arenas.Feel the power of competition and the transformative effects of gratitude and resilience. Personal anecdotes illustrate how competition fuels improvement and how mindset shifts can lead to remarkable changes, as seen in the story of my wife's athletic transformation. John shares wisdom from his book "The One Truth" and emphasizes the benefits of gratitude walks on well-being. As we wrap up, we celebrate Chandler's recent marriage and anticipate a spirited mixed doubles rematch on the pickleball court, closing the episode with camaraderie and well-wishes. Don't miss this uplifting conversation with John Gordon, packed with insights and inspiration.Here are some links that might come in handy:Apply for a free book consultationRegister for our free on-demand trainingMust-watch episodes:SPS 044: Using A Free + Shipping Book Funnel with Anik SingalSPS 115: Using Atomic Habits To Write & Publish A Book with James ClearSPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary ChapmanSPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Aug 15, 2024 • 48min
SPS 272 Extreme Revenue Growth From $1M to $25M+ (selfpublishing.com Case Study) with Victor Cheng
What if you could skyrocket your business growth simply by writing a book? Join us as we uncover the transformative power of authorship in the business world with Victor Chang, a former McKinsey & Company strategist turned best-selling author. Victor shares his insights on how his books like "Extreme Revenue Growth" and "Case Interview Secrets" have not only established his credibility but also attracted high-profile consulting opportunities. Discover the unique strategies he employed to balance his professional success with personal fulfillment, particularly during the early years of his children's lives.Explore the three pillars of successful decision-making: luck, intuition, and analysis. Victor sheds light on how his methodological approach, backed by his McKinsey training, has consistently yielded high returns. Learn how his book "Case Interview Secrets" filled a critical knowledge gap in the consulting industry, leading to its global success. We also delve into effective business growth strategies, emphasizing the importance of identifying a specific problem, developing a unique solution, and implementing a solid distribution strategy that sets you apart from the competition.Lastly, we tackle the complexities of managing explosive business growth, using real-world examples and case studies to illustrate key challenges and solutions. Victor provides a comprehensive analysis of scaling selfpublishing.com and other businesses from $13 million to $25 million and beyond. We discuss the roles of key leaders, innovative approaches, and the importance of early investments for long-term success. Tune in to gain actionable insights on scaling your business, maintaining operational efficiency, and achieving significant revenue milestones straight from an industry expert.Here are some links that might come in handy:Apply for a free book consultationRegister for our free on-demand trainingMust-watch episodes:SPS 044: Using A Free + Shipping Book Funnel with Anik SingalSPS 115: Using Atomic Habits To Write & Publish A Book with James ClearSPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary ChapmanSPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Aug 7, 2024 • 36min
SPS 271 Lessons Learned From Traditional Publishing & Editing 150+ Books with Kelly Notaras
Ever wondered which publishing route is right for your book? Join us as we chat with Kelly Notaris, the visionary founder of KN Literary Arts, who breaks down the paths of self-publishing, traditional publishing, and hybrid publishing. Whether you're an aspiring author or a seasoned writer, Kelly's insights will reveal how each option can elevate your status as a thought leader and help you effectively market your book in today's competitive landscape.Kelly shares the behind-the-scenes magic of book editing, from content to copy editing, emphasizing its critical role in both traditional and self-publishing. We'll discuss the tangible benefits of professional editing and how it can make the difference between a good book and a bestseller. Learn about the advantages of traditional publishing—like professional sales teams and cover designs—and discover how self-published authors can catch the eye of traditional publishers by proving their book's marketability.Finally, we explore the transformative power of ghostwriting and the potential of AI in the publishing world. Kelly's personal experiences highlight how even moderate successes can pivot an author's career toward greater opportunities. We also touch on leveraging a published book to grow your business, establish expertise, and attract clients. Get ready for a comprehensive guide to navigating the world of publishing and maximizing your book's potential!Here are some links that might come in handy:Apply for a free book consultationRegister for our free on-demand trainingMust-watch episodes:SPS 044: Using A Free + Shipping Book Funnel with Anik SingalSPS 115: Using Atomic Habits To Write & Publish A Book with James ClearSPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary ChapmanSPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Jul 25, 2024 • 38min
SPS 270: Adapt To AI, Or Die. Why (& How) To Use AI In Your Business And Books with Julia McCoy
What if you could revolutionize your business by harnessing the power of AI? Join us for an enlightening conversation with Julia McCoy, a trailblazing ten-time author and founder of Content Hacker, as she shares her incredible journey from selling her writing agency in 2021 to becoming a visionary in the AI-driven content creation landscape. Julia provides unique insights into how AI tools like ChatGPT have disrupted the industry and underscores the necessity of adapting to these technologies to remain competitive. Discover real-world examples of businesses that have successfully integrated AI to scale their operations, like Editor Ninja, and learn why now is the time to embrace AI in your business strategy.We dive deep into the world of AI-driven content marketing, discussing the specific strengths and limitations of large language models such as ChatGPT, Claude, and Gemini. Learn how to optimize your content marketing efforts by selecting the right AI tool for each task, from organizing spreadsheets with ChatGPT to utilizing Content at Scale for generating SEO-optimized blog posts. We also explore innovative tools like Opus Clips and AI image generators that can streamline the creation of high-quality, original content, significantly boosting web traffic and engagement.Turning to business efficiency and idea generation, we uncover the transformative potential of AI tools in enhancing productivity and creativity. Discover how automation can convert long-form videos into perfect short clips and how the Captions app's AI Edit feature can add sophisticated effects to your videos. Julia also shares the innovative process of co-writing a book with AI, blending human creativity with AI's efficiency. Tune in to learn about the upcoming training session on leveraging AI in content creation and marketing, and gain practical tips for integrating AI while maintaining your brand's integrity and human touch.Here are some links that might come in handy:Apply for a free book consultationRegister for our free on-demand trainingMust-watch episodes:SPS 044: Using A Free + Shipping Book Funnel with Anik SingalSPS 115: Using Atomic Habits To Write & Publish A Book with James ClearSPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary ChapmanSPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki


