Business of Tech: Daily 10-Minute IT Services Insights

The surge in remote work is reshaping the workplace, with full-time remote workers expected to increase significantly. Chief Information Security Officers face new challenges, relying more on zero-trust security models. AI is making waves in diverse fields, from innovative weather forecasting to virtual companionship. A Virginia Representative even used AI to clone her voice for a speech! Moreover, the push for open-weight generative AI models aims to support small businesses, all while a legal practice launch reflects a growing trend in specialization within IT services.

In the current landscape of AI sentiment analysis, there are challenges faced by organizations in justifying the costs of generative AI projects. While executives expect AI to boost productivity, employees report feeling overwhelmed and experiencing burnout due to increased workloads. This discrepancy between leaders and employees underscores the need for organizations to invest in AI implementation, leverage freelance talent, and rethink productivity metrics to address these issues effectively.The episode also delves into the findings of the 2024 Stack Overflow Developer Survey, revealing a widening gap between the increasing use of AI tools by developers and their trust in the accuracy of these tools. Concerns around misinformation, data attribution, and bias contribute to the lack of trust in AI systems. Despite these concerns, developers do not see AI as a job threat, with JavaScript remaining the most popular programming language and AWS leading in cloud platforms.Furthermore, the discussion touches on the evolving landscape of IT and privacy policy, with a focus on the modernization of the Federal Risk and Authorization Management Program (FedRAMP) and recent court rulings on border searches. The modernization of FedRAMP aims to enhance cloud security authorization processes, driving government-wide digital transformation and IT modernization. Additionally, the court ruling emphasizes the importance of warrants for searches, safeguarding privacy rights protected by the First and Fourth Amendments.Lastly, the episode explores Microsoft's response to the CrowdStrike outage, where 8.5 million PCs were affected by a faulty update. Microsoft is considering restricting third-party access to the Windows kernel to enhance system reliability and security. This incident underscores the importance of software quality and system resilience, prompting discussions around kernel access policies. The episode concludes with a call for technology advancements and a reminder of the significance of software quality in ensuring system reliability. Three things to know today00:00 AI Sentiment Analysis: Addressing the Gaps Between Business Leaders and Employees, Product Use and Trust04:17 FedRAMP Modernization and Court Ruling on Border Searches Highlight Major IT and Privacy Policy Shifts06:15 Microsoft's Security Strategy: Lessons from CrowdStrike Outage and Potential Kernel Access Restrictions  Supported by:  https://movebot.io/mspradio/    💼 All Our SponsorsSupport the vendors who support the show:👉 https://businessof.tech/sponsors/ 🚀 Join Business of Tech PlusGet exclusive access to investigative reports, vendor analysis, leadership briefings, and more.👉 https://businessof.tech/plus 🎧 Subscribe to the Business of TechWant the show on your favorite podcast app or prefer the written versions of each story?📲 https://www.businessof.tech/subscribe 📰 Story Links & SourcesLooking for the links from today’s stories?Every episode script — with full source links — is posted at:🌐 https://www.businessof.tech 🎙 Want to Be a Guest?Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:💬 https://www.podmatch.com/hostdetailpreview/businessoftech 🔗 Follow Business of Tech LinkedIn: https://www.linkedin.com/company/28908079YouTube: https://youtube.com/mspradioBluesky: https://bsky.app/profile/businessof.techInstagram: https://www.instagram.com/mspradioTikTok: https://www.tiktok.com/@businessoftechFacebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

First, an overview of the current state of the U.S. economy, highlighting positive trends such as the expansion of the services sector and a slight pickup in GDP growth for the April-June period. Despite concerns about a high interest rate environment, the economy remains resilient, with jobless claims and durable goods orders aligning with a positive growth outlook.The episode also delves into the projected growth of consumer tech spending in the U.S., with a 1% increase expected this year and a 4.4% growth forecasted for 2025. This growth follows declines in the consumer tech market in previous years due to various economic factors. The focus on small businesses as consumers rather than enterprise businesses is seen as a positive sign for the industry.Kaseya's announcement of the adoption of its Kaseya 365 subscription by over 4,000 MSPs in the first three months since its launch is discussed. The subscription has reportedly led to higher profits and cost savings for MSPs, positioning them as more profitable service providers for small businesses. The episode analyzes the pricing strategy behind the subscription and emphasizes the importance of understanding the messaging around price and margin.The episode concludes with a discussion on the evolving landscape of search engines, highlighting innovations from Google, Microsoft, and OpenAI. Google's strong earnings in Q2 2024, Microsoft's AI-enhanced update to Bing Search, and OpenAI's SearchGPT are all significant developments in the search industry. These advancements signal a disruption in search technology, with potential downstream impacts on marketing strategies for IT services and customers. Three things to know today00:00 Resilient US Economy: Q2 GDP Up, Services Thrive, and Tech Spending Expected to Rebound03:52 Kaseya 365 Subscription Adopted by Over 4,000 MSPs in First Three Months04:58 Search Industry Disruption: Google, Microsoft, and OpenAI Innovate Amid Revenue and Content Access Shifts  Supported by:  https://www.coreview.com/msphttps://mspradio.com/engage/    💼 All Our SponsorsSupport the vendors who support the show:👉 https://businessof.tech/sponsors/ 🚀 Join Business of Tech PlusGet exclusive access to investigative reports, vendor analysis, leadership briefings, and more.👉 https://businessof.tech/plus 🎧 Subscribe to the Business of TechWant the show on your favorite podcast app or prefer the written versions of each story?📲 https://www.businessof.tech/subscribe 📰 Story Links & SourcesLooking for the links from today’s stories?Every episode script — with full source links — is posted at:🌐 https://www.businessof.tech 🎙 Want to Be a Guest?Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:💬 https://www.podmatch.com/hostdetailpreview/businessoftech 🔗 Follow Business of Tech LinkedIn: https://www.linkedin.com/company/28908079YouTube: https://youtube.com/mspradioBluesky: https://bsky.app/profile/businessof.techInstagram: https://www.instagram.com/mspradioTikTok: https://www.tiktok.com/@businessoftechFacebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Srini Koushik, President of Technology and Sustainability at Rackspace, discusses the changing landscape of sustainability and AI in the IT services market. Srini highlights the importance of incorporating sustainability into services in a more holistic manner, considering factors such as climate change, income inequality, and equitable AI implementation. He emphasizes the need for conscious consumer choices and selecting vendors who prioritize sustainability in their operations.The conversation shifts to AI, with Srini outlining Rackspace's approach to responsible AI implementation through the Foundry for AI initiative. He stresses the importance of AI being symbiotic with human beings, secure, and sustainable. Srini explains how Rackspace aims to leverage its expertise in managing production workloads to help customers implement AI solutions that meet these criteria. The discussion delves into the role of partnerships in delivering AI solutions tailored to specific organizational needs.Srini explores the potential for AI to address technical debt in organizations and drive productivity improvements. He underscores the importance of training both AI models and human users to maximize the benefits of AI tools like Microsoft Copilot. Srini envisions a future where AI enhances critical thinking skills and frees up time for individuals to focus on higher-level tasks. The episode concludes with a reflection on the evolving opportunities in the IT services market and the transformative potential of AI for businesses. Supported by:https://www.huntress.com/mspradio/http://skykick.com/mspradio/   💼 All Our SponsorsSupport the vendors who support the show:👉 https://businessof.tech/sponsors/ 🚀 Join Business of Tech PlusGet exclusive access to investigative reports, vendor analysis, leadership briefings, and more.👉 https://businessof.tech/plus 🎧 Subscribe to the Business of TechWant the show on your favorite podcast app or prefer the written versions of each story?📲 https://www.businessof.tech/subscribe 📰 Story Links & SourcesLooking for the links from today’s stories?Every episode script — with full source links — is posted at:🌐 https://www.businessof.tech 🎙 Want to Be a Guest?Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:💬 https://www.podmatch.com/hostdetailpreview/businessoftech 🔗 Follow Business of Tech LinkedIn: https://www.linkedin.com/company/28908079YouTube: https://youtube.com/mspradioBluesky: https://bsky.app/profile/businessof.techInstagram: https://www.instagram.com/mspradioTikTok: https://www.tiktok.com/@businessoftechFacebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Dave Sobel and channel expert Ryan Morris discuss the aftermath of the CrowdStrike incident and the importance of focusing on software quality in the tech industry. They emphasize the need for technology vendors to prioritize reliability, stability, security, and manageability in their products to prevent future outages and vulnerabilities. The conversation highlights the role of MSPs and channel companies in ensuring that the technology they offer is reliable and professionally supported, ultimately benefiting both the vendors and the end-users. Ryan Morris emphasizes the importance of channel partners choosing vendors based on the quality and reliability of their products, rather than just the latest features or pricing. He stresses the need for vendors to take responsibility for the quality of their software and provide effective support to channel partners in case of issues. The discussion also touches on the significance of industry-wide initiatives like the "secure by design" pledge to promote software quality and security across the tech ecosystem. The conversation shifts to the impact of AI on IT careers, with both Dave and Ryan expressing optimism about AI's role in enhancing human capabilities rather than replacing jobs. They discuss the importance of leveraging AI as a tool to make professionals more productive and efficient in their roles. Additionally, Dave clarifies his approach to selecting tools for an MSP business, focusing on compatibility with modern API-driven interfaces and the importance of selecting tools that align with the business's long-term goals. The episode concludes with a preview of an upcoming interview with Srini Koushik of Rackspace, where he discusses Rackspace's AI framework and their focus on responsible AI implementation. The conversation highlights Rackspace's commitment to symbiotic, secure, and sustainable AI solutions, emphasizing the importance of responsible AI practices in the tech industry. Supported by: https://salesbuildr.com/    💼 All Our SponsorsSupport the vendors who support the show:👉 https://businessof.tech/sponsors/ 🚀 Join Business of Tech PlusGet exclusive access to investigative reports, vendor analysis, leadership briefings, and more.👉 https://businessof.tech/plus 🎧 Subscribe to the Business of TechWant the show on your favorite podcast app or prefer the written versions of each story?📲 https://www.businessof.tech/subscribe 📰 Story Links & SourcesLooking for the links from today’s stories?Every episode script — with full source links — is posted at:🌐 https://www.businessof.tech 🎙 Want to Be a Guest?Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:💬 https://www.podmatch.com/hostdetailpreview/businessoftech 🔗 Follow Business of Tech LinkedIn: https://www.linkedin.com/company/28908079YouTube: https://youtube.com/mspradioBluesky: https://bsky.app/profile/businessof.techInstagram: https://www.instagram.com/mspradioTikTok: https://www.tiktok.com/@businessoftechFacebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

We discuss the aftermath of CrowdStrike's software update crash, which cost Fortune 500 companies an estimated $5.4 billion. The update caused widespread disruptions, particularly in the aviation, healthcare, and banking sectors. CrowdStrike is working on improving their testing policies and deployment strategies to prevent similar incidents in the future. The fallout from the crash has led to investigations by the Department of Transportation and calls for congressional hearings.Another highlight of the episode is the revelation that a North Korean threat actor infiltrated a cybersecurity firm by posing as a remote worker using a stolen identity. This incident underscores the importance of robust vetting processes and continuous security monitoring in organizations. The need for enhanced security measures to detect and prevent such attacks is emphasized, as the threat landscape continues to evolve.The episode also delves into the concept of digital twins, virtual likenesses used for research purposes, and their potential applications in various industries. The market for digital twins is expected to grow significantly, with healthcare driving its growth. Additionally, the discussion touches on the importance of strategic AI integration and scenario planning to prepare for the future of AI technology.Lastly, the episode explores the challenges faced by the shared responsibility model in cloud computing security. As sophisticated threats and automated attacks strain the traditional model, cloud providers are urged to take on more responsibility to protect their customers. The need for industry-wide improvements in security practices and the importance of incorporating AI into strategic planning processes are highlighted throughout the episode. Three things to know today00:00 CrowdStrike's Crash Costs Billions: Aviation Disruptions, Congressional Hearings, and New Testing Policies05:51 Identity Theft and AI: How a North Korean Hacker Infiltrated a Cybersecurity Firm06:39 Strategic AI Integration: Digital Twins, Scenario Planning, and Evolving Cloud Security Models for Future Success  Supported by:  https://trinitycyber.com/msp4/    💼 All Our SponsorsSupport the vendors who support the show:👉 https://businessof.tech/sponsors/ 🚀 Join Business of Tech PlusGet exclusive access to investigative reports, vendor analysis, leadership briefings, and more.👉 https://businessof.tech/plus 🎧 Subscribe to the Business of TechWant the show on your favorite podcast app or prefer the written versions of each story?📲 https://www.businessof.tech/subscribe 📰 Story Links & SourcesLooking for the links from today’s stories?Every episode script — with full source links — is posted at:🌐 https://www.businessof.tech 🎙 Want to Be a Guest?Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:💬 https://www.podmatch.com/hostdetailpreview/businessoftech 🔗 Follow Business of Tech LinkedIn: https://www.linkedin.com/company/28908079YouTube: https://youtube.com/mspradioBluesky: https://bsky.app/profile/businessof.techInstagram: https://www.instagram.com/mspradioTikTok: https://www.tiktok.com/@businessoftechFacebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The episode begins with a discussion on a vulnerability in Microsoft's Windows Hello for Business authentication model, which has been found to be susceptible to downgrade attacks. Microsoft has released a fix for this issue to enhance security measures. Additionally, the episode highlights AT&T's decision to pay a ransom to prevent the exposure of stolen call records, shedding light on the prevalent trend of companies paying ransoms after cyber attacks.The episode also delves into Switzerland's groundbreaking law, mandating the use of open-source software in the public sector to promote transparency and security. Furthermore, the Cybersecurity and Infrastructure Security Agency (CISA) has published a playbook for resilience planning in critical infrastructure, emphasizing the importance of enhancing security measures and minimizing the impact of cyber attacks. The episode also discusses leadership changes at CISA, with Brandon Wales stepping down as the executive director and Bridget Bean set to take over in August.In the realm of technology, Google's reversal of its plan to drop support for third-party cookies in Chrome is highlighted, with the introduction of the Privacy Sandbox as an alternative. The episode also explores advancements in AI technology, such as OpenAI's Instruction Hierarchy technique to prevent AI models from being misled and Meta's release of LLAMA 3.1, an open-source AI model with significant parameters. The discussion touches on the growing adoption of generative AI in businesses and the importance of addressing bias and fairness in AI models.Concluding the episode, Dave Sobel emphasizes the significance of strategic decision-making in cybersecurity, advising against paying ransoms and advocating for unique approaches like Switzerland's open-source mandate. The episode underscores the evolving landscape of technology and the need for businesses to adapt to changing trends and security measures. Three things to know today00:00 Cybersecurity in Focus: Windows Hello Fix, AT&T Ransom, Swiss Open-Source Law, and CISA Leadership Changes04:51 Google Reverses Third-Party Cookie Phase-Out: What It Means05:45 OpenAI and Meta's Latest Advances: Instruction Hierarchy, Llama 3.1, and the Business Implications  Supported by:  https://huntress.com/mspradio/https://timezest.com/mspradio/    💼 All Our SponsorsSupport the vendors who support the show:👉 https://businessof.tech/sponsors/ 🚀 Join Business of Tech PlusGet exclusive access to investigative reports, vendor analysis, leadership briefings, and more.👉 https://businessof.tech/plus 🎧 Subscribe to the Business of TechWant the show on your favorite podcast app or prefer the written versions of each story?📲 https://www.businessof.tech/subscribe 📰 Story Links & SourcesLooking for the links from today’s stories?Every episode script — with full source links — is posted at:🌐 https://www.businessof.tech 🎙 Want to Be a Guest?Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:💬 https://www.podmatch.com/hostdetailpreview/businessoftech 🔗 Follow Business of Tech LinkedIn: https://www.linkedin.com/company/28908079YouTube: https://youtube.com/mspradioBluesky: https://bsky.app/profile/businessof.techInstagram: https://www.instagram.com/mspradioTikTok: https://www.tiktok.com/@businessoftechFacebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Global IT spending is projected to surge by 7.5% in 2024, driven by increased demand for data center systems and IT services, particularly generative AI. The growth forecast highlights the sustained demand for managed services and cloud solutions, indicating a shift towards comprehensive IT management solutions offered by MSPs.Secondly, Meta, the parent company of Facebook, is facing a regulatory showdown in the EU as it withholds its new multimodal AI model from European customers due to regulatory uncertainties. This decision reflects a broader trend among U.S. tech giants to withhold products from European markets, raising concerns about data privacy and compliance with GDPR regulations. The move underscores the challenges tech companies face in navigating complex regulatory landscapes across different regions.Thirdly, the podcast delves into the impact of legacy tech upgrades on businesses, with the average company spending $2.9 million on maintaining and upgrading outdated systems. Legacy systems pose challenges for implementing emerging technologies like AI, impacting productivity and hindering innovation. The episode emphasizes the importance of modernization roadmaps and cloud migration strategies to help businesses transition to more agile and scalable IT infrastructures.Lastly, the episode touches on NATO's plans to establish a new cyber defense center in Belgium to protect allied cyberspace operations. This initiative comes in response to the rise in politically motivated cyber attacks since the Russian invasion of Ukraine in 2022, highlighting the growing importance of cybersecurity in the geopolitical landscape. The establishment of the NATO Integrated Cyber Defense Center underscores the evolving nature of cyber warfare and the need for collective resilience and defense strategies in the digital age. Three things to know today 00:00 Global IT Spending to Surge by 7.5% in 2024, Driven by Data Center Systems and IT Services04:19 Meta's Regulatory Showdown: EU Customers Denied Access to New Multimodal AI Model07:25 Legacy Tech Upgrades Costing Businesses Millions, Hindering AI Adoption and Productivity  💼 All Our SponsorsSupport the vendors who support the show:👉 https://businessof.tech/sponsors/ 🚀 Join Business of Tech PlusGet exclusive access to investigative reports, vendor analysis, leadership briefings, and more.👉 https://businessof.tech/plus 🎧 Subscribe to the Business of TechWant the show on your favorite podcast app or prefer the written versions of each story?📲 https://www.businessof.tech/subscribe 📰 Story Links & SourcesLooking for the links from today’s stories?Every episode script — with full source links — is posted at:🌐 https://www.businessof.tech 🎙 Want to Be a Guest?Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:💬 https://www.podmatch.com/hostdetailpreview/businessoftech 🔗 Follow Business of Tech LinkedIn: https://www.linkedin.com/company/28908079YouTube: https://youtube.com/mspradioBluesky: https://bsky.app/profile/businessof.techInstagram: https://www.instagram.com/mspradioTikTok: https://www.tiktok.com/@businessoftechFacebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

CrowdStrike released a software update that caused Windows machines to enter a boot loop, impacting around 8.5 million devices globally. The CEO of CrowdStrike issued an apology for the incident, highlighting the need for software vendors to prioritize quality and minimize flaws in their products. The aftermath of the incident raises questions about the trade-offs between efficiency and reliability in the tech industry. The second incident discussed is the dismissal of most of the Security and Exchange Commission's lawsuit against SolarWinds. The lawsuit accused SolarWinds of concealing security weaknesses before and after a cyberattack linked to Russia. The ruling is seen as a positive development for CISOs and IT leaders facing legal scrutiny after cyber attacks, but it also raises concerns about the lack of responsibility assumed by software vendors in such cases. The episode emphasizes the need for software manufacturers to take responsibility for the reliability and security of their products. Two things to know today00:00 We have to talk about Friday’s Crowdstrike incident to discuss where we go from here09:08 Judge dismisses case by SEC against SolarWinds   Supported by:  http://skykick.com/mspradio/https://www.coreview.com/msp  💼 All Our SponsorsSupport the vendors who support the show:👉 https://businessof.tech/sponsors/ 🚀 Join Business of Tech PlusGet exclusive access to investigative reports, vendor analysis, leadership briefings, and more.👉 https://businessof.tech/plus 🎧 Subscribe to the Business of TechWant the show on your favorite podcast app or prefer the written versions of each story?📲 https://www.businessof.tech/subscribe 📰 Story Links & SourcesLooking for the links from today’s stories?Every episode script — with full source links — is posted at:🌐 https://www.businessof.tech 🎙 Want to Be a Guest?Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:💬 https://www.podmatch.com/hostdetailpreview/businessoftech 🔗 Follow Business of Tech LinkedIn: https://www.linkedin.com/company/28908079YouTube: https://youtube.com/mspradioBluesky: https://bsky.app/profile/businessof.techInstagram: https://www.instagram.com/mspradioTikTok: https://www.tiktok.com/@businessoftechFacebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Tyler Hochman, CEO of FORE Enterprise, discusses their AI workforce analytics platform that predicts employee turnover before employees themselves are aware of their intentions to leave. The technology utilizes a combination of external and internal data sources to create predictive models on both aggregate and individual levels. External data sources include census information, demographics, and economic trends, while internal data encompasses employee performance metrics like utilization and schedule adherence.Hochman highlights the importance of data organization and structuring for effective data analytics, emphasizing that manual data structuring can be cost-effective for small-scale operations. However, as organizations grow beyond a certain size, automation becomes more efficient. The discussion also delves into the privacy considerations surrounding employee data collection, with Hochman emphasizing the need to respect employees' existing understanding of performance tracking metrics.The conversation shifts to actionable insights derived from the predictive analytics, with Hochman identifying key factors that indicate employee turnover. For highly utilized employees, burnout, competitor risk, and upward mobility within the organization are significant predictors. In contrast, low-utilized employees may leave due to factors such as team composition, communication issues, and skills mismatch. Hochman stresses the importance of targeted intervention strategies tailored to the specific reasons driving employee turnover.In conclusion, Hochman underscores the value of leveraging AI and machine learning techniques in data analytics pipelines to handle large volumes of data efficiently. By streamlining data acquisition, structuring, and analysis processes, organizations can gain valuable insights to optimize workforce retention strategies. The episode provides practical insights into utilizing data analytics to forecast employee turnover and implement targeted interventions for improved employee retention. Supported by: https://trinitycyber.com/msp4/   💼 All Our SponsorsSupport the vendors who support the show:👉 https://businessof.tech/sponsors/ 🚀 Join Business of Tech PlusGet exclusive access to investigative reports, vendor analysis, leadership briefings, and more.👉 https://businessof.tech/plus 🎧 Subscribe to the Business of TechWant the show on your favorite podcast app or prefer the written versions of each story?📲 https://www.businessof.tech/subscribe 📰 Story Links & SourcesLooking for the links from today’s stories?Every episode script — with full source links — is posted at:🌐 https://www.businessof.tech 🎙 Want to Be a Guest?Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:💬 https://www.podmatch.com/hostdetailpreview/businessoftech 🔗 Follow Business of Tech LinkedIn: https://www.linkedin.com/company/28908079YouTube: https://youtube.com/mspradioBluesky: https://bsky.app/profile/businessof.techInstagram: https://www.instagram.com/mspradioTikTok: https://www.tiktok.com/@businessoftechFacebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.