CEO School with Suneera Madhani

In today's episode, you'll hear from Meera Kothand, a decorated email marketing specialist and 3X Amazon Best-selling author, based in Singapore. You'll learn what top trends we’re going to see in digital marketing in today’s landscape. Meera explains that even though cost of running ads may seem extortionate right now but, you need to shift your mindset and consider what you’re selling your product for and what return you’ll make. Conversion matters more than cost!  Meera shares her foolproof conversion system she uses with her own business and clients. You'll also learn how content pillars are important for informing the copy you write and the products you launch. Tune in to hear: What does the future look like for traditional forms of marketing and is it still viable, or is digital the only way forward? How can you still participate in the digital network on a limited budget? Connect with Meera: IG: https://www.instagram.com/meerakothand/ Free Email Course: https://www.meerakothand.com/email-lists-newbies/https://www.meerakothand.com/ This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co/theclub Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. If you've enjoyed today's episode, please leave us a five star rating telling us what you enjoy the most.

In this episode, you'll hear: Why you are not alone in business and you do not need to do things on your own. Building a team is very intentional and requires a proper strategy that takes into consideration scaling your business. (2:27) How are you actually training and developing your team member and measuring their success? Suneera shares what you need to consider before making your first - or next, hire. (5:12) Struggling to hire a VA? The problem might be you. Make sure you upfront about the tasks, clearly outline your expectations and have a solid standard operating procedure (SOP) in place. (9:21) Why you should do a time audit to determine what to delegate so you can hire someone who can handle the most critical tasks, not every single task. (12:10) How you can measure the core values of your company and compare them to the new hire to best determine if they are a proper value fit. (18:18) The importance of the onboarding process and how it is crucial to ensuring employment success and accountability. (21:41) Suneera explains why putting in the effort gives you the best ROI when it comes to sourcing and securing talent. She shares some examples of her own experience with hiring and where they are now/ (23:42) This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co/theclub Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. If you've enjoyed today's episode, please leave us a five star rating telling us what you enjoy the most.

In today's episode, you'll hear from Jaclyn DiGregorio, life coach, motivational speaker and best-selling author. Jaclyn shares what inspired her to become a motivational speaker and what her journey has been like so far after starting her own business in her dorm room at just 21 years old. You'll learn why failing is the best thing you can do for yourself and your business and how it is what allows you to learn everything you need to know to succeed. Jaclyn explains why she thinks the myth of motivation is an issue when it comes to being or wanting to be an entrepreneur and how accountability is what is actually the biggest driver for success. Resources mentioned: One Thing by Gary Keller https://www.amazon.ca/ONE-Thing-Surprisingly-Extraordinary-Results/dp/1885167776 Connect with Jaclyn: IG: @jaclyn__gallo Website: https://www.jaclyndigregorio.com/ This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co/theclub Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. If you've enjoyed today's episode, please leave us a five star rating telling us what you enjoy the most.

In this episode you’ll hear: The importance of saying ‘no’ so you can make room in your day to day and avoid overwhelm and burnout (5:27) How getting organized and taking control of your schedule can help you be more productive and ensure you are accomplishing what’s most important (11:26) Why you need to focus on quality over quantity in all areas of your life: work, home, family and friends (21:28) This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co/theclub Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. If you've enjoyed today's episode, please leave us a five star rating telling us what you enjoy the most.

In this episode you’ll hear: An interview with Erica Keswin, a highly sought-after workplace strategist, consultant and coach with 25 years of hands-on experience and the author of two Wall Street Journal bestselling books. Erica shares what it means to be a workplace strategist, why it’s important to develop a proper company culture, and how this impacts employees and their performances (2:21) What aligning your values looks like in a company, and how women can design workplaces that are good for people and for the world. (6:31) What is a ritual, what are the impact of rituals and how can you create rituals organically? Erica explains how a ritual goes beyond its practical purpose. She shares some anecdotes of clients’ rituals in the workplace and what rituals can look like in your personal life! (13:36) Suneera shares her favourite Stax ritual - “Last Day Namaste” and how it started as a small team ritual and expanded to the whole company. Erica details why rituals such as Last Day Namaste are integral to company culture and allows for businesses to retain employees because of the 3 P’s (Psychological Safety, Purpose and Performance) (20:11) Where do you start and what frameworks should you begin to implement in order to build your defined culture from the bottom up? Erica shares her tips to help you head in the right direction including looking at your top 10 list, what your onboarding process looks like and finding ways to make your values come to life (28:54) Connect with Erica: IG: @ericakeswin Website: https://ericakeswin.com/ This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co/theclub Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. If you've enjoyed today's episode, please leave us a five star rating telling us what you enjoy the most.

In today's episode, you'll hear from Lauren Messiah, stylist, author, educator and digital influencer who has coached over 5,000 clients globally through her online courses. Suneera and Lauren discuss what it’s like to be women in a male-dominated business, having to deal with assumptions of being a woman in the corporate world, and how often times we are at a disadvantage perception wise because most people will assume we are an assistant or not in the highest position of power. You'll hear why you need to show up for the job you want - how you dress impacts the way people perceive your commitment to a job and even your qualifications. Lauren shares how dressing up and showing up in a presentable manner is so important for your mindset and your success. You'll learn Lauren's approach to creating a signature style and how you can find yours. Lauren shares her favorite tips for curating your own signature style and how to shop sustainably. Connect with Lauren: IG: @laurenmessiah Youtube: https://www.youtube.com/channel/UC-B4Ec_YqNreCpmmpARAUXQ Website: https://laurenmessiah.com  This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co/theclub Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. If you've enjoyed today's episode, please leave us a five star rating telling us what you enjoy the most.

On today’s Wine Down Wednesday, Suneera continues the conversation on burnout and why we need to evaluate how we spend our time. You'll hear why we should be evaluating why we are feeling burned out in the first place and what we have on our plate that makes us so busy. Suneera asks the question, are we busy and truly focused on the things that align with us and our values or are we directing energy to things that do not serve us? Suneera shares why it’s better to be focused rather than busy, and feel fulfilled in those areas. This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co/theclub Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. If you've enjoyed today's episode, please leave us a five star rating telling us what you enjoy the most.

In today's episode, you'll hear from Kyara Gray, co-founder with her husband, Khalil Uqdah, of Charm City Buyers, a multi-seven figure real estate development firm specializing in Baltimore properties. Kyara shares how her journey to being a multi-seven figure businesswoman started and how to build generational wealth through real estate. Listen in as Kyara walks us through the very first investment property, why it was important and how you can do the same. Kyara explains how you need to get creative to access funds, and reevaluate your relationship with money and determine how best to leverage it.  She shares how you can start building a large investment portfolio if you are new to real estate investing, and how you can factor in generational wealth into your long term property investments. Finally, Kyara shares her thoughts on the real estate market right now, and where to go if you’re looking to purchase your first rental income property. Connect with Kyara: Instagram: @charmcitybuyers This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co/theclub Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. If you've enjoyed today's episode, please leave us a five star rating telling us what you enjoy the most. 

On today’s Wine Down Wednesday, Suneera shares shares her experience with burnout and what we can do to prevent it. You'll hear how meditation and journaling are ways to proactively approach burnout and can help us refocus and recenter, and the importance of getting outdoors and taking a few moments to go out for a walk and break away from screen time. Suneera directs us to not put pressure on yourself to have elaborate self care routines- you can have mini routines that center on mindfulness instead. Burnout is a chronic illness. Notice when things are too much and take the time to step back and take a few things off your plate Join Suneera for the free Million Dollar CEO System masterclass happening September 22 and 23. Spots are limited. Learn more and save your seat here: https://info.theceoschool.co/september-masterclass Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. If you've enjoyed today's episode, please leave us a five star rating telling us what you enjoy the most.

In this special bonus episode, Suneera shares seven lessons she has learned the past year and how you can apply them to your own life and business. Join Suneera for the free Million Dollar CEO System masterclass happening September 22 and 23. Spots are limited. Learn more and save your seat here: https://info.theceoschool.co/september-masterclass Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. If you've enjoyed today's episode, please leave us a five star rating telling us what you enjoy the most.