

The MadTech Podcast
ExchangeWire
All your MadTech podcasts from ExchangeWire in one feed:
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
Episodes
Mentioned books

Mar 3, 2026 • 2min
MadTech Daily: UK to Trial Social Media Ban on Under-16s; Google Patent Hints at AI-Generated Landing Pages
Today’s MadTech Daily covers the UK launching a consultation on a social media ban for under-16s, a Google patent hinting at AI-generated landing pages, and Roblox surpassing TikTok in Gen Z shopping growth.

Mar 2, 2026 • 2min
MadTech Daily: Paramount to Take Over Warner Bros as Netflix Drops Bid; Dentsu Names Takeshi Sano Global CEO
Today’s MadTech Daily covers Netflix pulling out of the bidding war for Warner Bros, Dentsu naming Takeshi Sano as global CEO, and HubSpot expanding its media reach with a Starter Story deal.

Feb 27, 2026 • 41min
ExchangeWire on UK Streaming Regulations, Rugby Ads, Walmart & OOH Revenue
In this episode of The MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by COO Lindsay Rowntree and co-founder & advisor Ciaran O’Kane to discuss streaming, retail, and out-of-home.They look into Ofcom's regulation of video-on-demand platforms, backlash over in-game ads on the Six Nations debut, and Walmart’s AI-powered shopping assistant, Sparky.0:00 Introduction1:51 UK streamers face 'enhanced regulation'11:14 Rugby fans riled over in-game ads20:16 Walmart's AI boosts order value31:20 2025 out-of-home revenue

Feb 27, 2026 • 2min
MadTech Daily: WPP Unveils £500m Cost-Cutting Plan in AI-Led Overhaul; ByteDance’s Valuation Jumps to $550bn in Secondary Deal
In today’s MadTech Daily, we cover WPP unveiling a £500m cost-cutting plan in an AI-led overhaul, ByteDance being valued at $550bn in a proposed General Atlantic stake sale, and UK news giants launching a ‘NATO for News’ AI coalition.

Feb 26, 2026 • 2min
MadTech Daily: DoorDash to End Deliveroo Operations in Singapore; ITV Studios Launches Studio 55; Apple Rolls Out Global Age-Verification Tools
In today’s MadTech Daily, we look at DoorDash ending Deliveroo operations in Singapore, ITV Studios launching Studio 55 and opening its content library, as well as Apple rolling out global age-verification tools.

Feb 25, 2026 • 3min
MadTech Daily: UK VOD Services to Face New Ofcom Regulation; Canva Buys Animation and Marketing Startups; OOH Hit Record Revenue in 2025
In today’s MadTech Daily, we cover video-on-demand services facing new Ofcom regulation in the UK, Canva buying animation and marketing startups, and OOH hitting record revenue in 2025.

Feb 24, 2026 • 2min
MadTech Daily: Germany Backs Social Media Curbs for Children; DOJ Probes Netflix’s Power; MPA Sends Cease-and-Desist to ByteDance
In today’s MadTech Daily, we cover Germany backing social media curbs for children, the DOJ probing Netflix’s market power in its Warner deal review, and the Motion Picture Association sending a cease-and-desist letter to ByteDance over Seedance 2.0.

Feb 23, 2026 • 2min
MadTech Daily: eBay Acquires Depop; Amazon Overtakes Walmart in Annual Revenue
On today’s MadTech Daily we look at eBay acquiring Depop for USD$1.2bn, Amazon overtaking Walmart in annual revenue, and Scopely agreeing a $1bn deal for a Turkish game developer.

Feb 20, 2026 • 37min
MadTech Mailbag: ExchangeWire on Media Planning, Agencies, & Policy Moves
In our very first mailbag special, ExchangeWire’s head of marketing Grainne Reid is joined by CEO Rachel Smith and John Still, head of content, to answer our listeners’ biggest questions about ad tech and media.The team put on their media planning hats, debating where they would allocate spend across retail & commerce media, CTV, and out-of-home. They also discuss the strengths of independent agencies versus holdcos, and unpack the legal and regulatory battles shaping the industry, from antitrust trials to social media bans.0:00 Introduction1:27 Kerry asks: Media planning14:01 Steve asks: Agencies26:16 Paul asks: Investigations & policy moves

Feb 20, 2026 • 2min
MadTech Daily: Omnicom Posts $941M Loss; WPP Launches Advertising Intelligence Framework; YouTube Now UK’s Leading Living-Room Screen
On today’s MadTech Daily we cover Omnicom posting a USD$941m Q4 loss following its IPG deal, WPP launching a new advertising intelligence framework, and YouTube becoming the UK’s leading living-room screen, according to a study.


