

The MadTech Podcast
ExchangeWire
All your MadTech podcasts from ExchangeWire in one feed:
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
Episodes
Mentioned books

Oct 1, 2025 • 2min
MadTech Daily: OpenAI Rolls Out Instant Checkout; $20bn Media Network Launched by Havas & Horizon; Google Settles Trump Ban for $24.5m
In today’s MadTech Daily, we cover OpenAI rolling out Instant Checkout and Sora requiring a copyright opt-out. We also discuss Google settling the Trump Jan. 6 ban case for USD$24.5m and Havas and Horizon launching a USD$20bn media network.

Sep 30, 2025 • 2min
MadTech Daily: Electronic Arts Closes Largest Buyout Ever; FTC Finalises Omnicom–IPG Order With Ad Rules; Anthropic to Triple Global Staff as AI Demand Surges
In today’s MadTech Daily, we cover a record-breaking deal closed by Electronic Arts, the FTC giving final approval to the Omnicom–IPG deal on the condition of certain ad rules as well as Anthropic tripling its global staff as AI demand surges.

Sep 29, 2025 • 2min
MadTech Daily: Meta Launches UK Ad-Free Subscription; Trump Signs TikTok Transfer to US Owners
Today, we look at Meta launching a UK ad-free subscription, Trump signing TikTok’s transfer to US owners, and OpenAI planning an in-house ad tech build.

Sep 26, 2025 • 32min
Dentsu's Ellie McDonough on TikTok, AI Search and the TV Industry
In this episode of the MadTech Podcast, ExchangeWire head of marketing Grainne Reid is joined by CEO Rachel Smith and Ellie McDonough, programmatic director at Dentsu. They discuss how TikTok's US business could be impacted by investment from the Murdochs, how AI search is harming publishers, and UK broadcasters rejecting the idea that they should partner in order to take on the streaming giants. (Since this podcast was recorded, Trump has signed an executive order stating the terms of a deal to transfer TikTok's US business to a US owner. Rupert Murdoch's investment has also been confirmed.)

Sep 26, 2025 • 2min
MadTech Daily: Apple Opposes EU Rules; Google takes Epic Ruling to Supreme Court; Microsoft Partners with OpenAI Rival
In today's MadTech Daily, Dot discusses Apple opposing the EU's regulations, Google taking its Epic case ruling to the Supreme Court, and Microsoft partnering with OpenAI rival, Anthropic.

Sep 25, 2025 • 2min
MadTech Daily: Novacap to Acquire IAS for $1.9bn; Microsoft Prepares to Launch Publisher Content Marketplace
Today's MadTech Daily covers Novacap acquiring IAS for USD$1.9bn, Microsoft plotting an AI marketplace for publishers, and LinkedIn training AI on member profiles. It also discusses Canadian watchdogs concluding TikTok fails on child data protection.

Sep 24, 2025 • 2min
MadTech Daily: Double-Digit Growth Ahead for Digital Ad spend; Alibaba Unveils Multimodal AI; eBay Moves to Buy Tise
In today’s MadTech Daily, we discuss double-digit growth ahead for digital adspend, Alibaba unveiling a multimodal AI, and eBay moving to buy Tise.

Sep 23, 2025 • 3min
MadTech Daily: Murdochs Tipped for TikTok Deal; Ad Giants Shift Climate Stance; Google’s Ad Tech Monopoly Trial Kicks Off
In today’s Madtech Daily, we discuss the Murdochs being tipped for the TikTok deal, ad giants shifting their climate stance, Google’s ad tech monopoly trial kicking off, and Amazon facing a jury over Prime sign-ups.

Sep 22, 2025 • 2min
MadTech Daily: Google Adds Gemini to Chrome as AI Search Threatens Survival of Independent Publishers; UK Broadcaster Bosses Dismiss Merger Speculation
In today’s MadTech Daily, we discuss Google adding Gemini to Chrome and striking a multi-year AI partnership with PayPal, AI search threatening the survival of independent publishers, and UK broadcaster bosses dismissing merger speculation.

Sep 19, 2025 • 23min
FirstPartyCapital’s Rich Ashton on Amazon and Google Misleading Advertisers, Amazon Joining Forces with Netflix, and the Latest Ad Tech M&A
In this MadTech Podcast episode, ExchangeWire editor Aimee Newell Tarín is joined by head of content John Still, and Rich Ashton, managing partner at FirstPartyCapital. They look at the US Federal Trade Commission launching an investigation into whether Amazon and Google misled advertisers, and a new partnership which will bring Netflix’s premium ad inventory to Amazon’s DSP, Amazon Ads. They also discuss the latest M&A activity in the ad tech scene, including Bending Spoons’ acquisition of Vimeo, and Vitruvian Partners buying a majority sake in healthcare DSP DeepIntent.


