

Butternomics the Business of Culture
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Butternomics: The Business of Culture takes a deep dive into the intersection of business and culture, showing how brands, entrepreneurs, and tastemakers use culture level up. Join serial entrepreneur, thought leader, and CEO of Butter.ATL, Brandon Butler (@mrsuperbran), as he brings you exclusive interviews, trends, insights, and more. Whether you're an aspiring entrepreneur or a seasoned pro, Butternomics is for you.
Episodes
Mentioned books

Mar 17, 2026 • 40min
How Mali Wilson Went From Behind the Board to Behind the Mic
On this episode of Butternomics, Brandon Butler sits down with Mali Wilson, a music industry veteran who spent 15 years running Tree Sound Studios in Atlanta, one of the most iconic recording spaces in hip hop history. Lil Wayne was loyal to that building for over a decade. Drake, J. Cole, Big Sean, Wiz Khalifa, 2 Chainz — they all came through her doors, many of them before the world even knew their names. Mali took over a studio that was $300,000 in debt and turned it into the room where some of the biggest records in rap got made. In this conversation, Mali opens up about what she learned watching superstars build and lose careers up close, why she walked away from a deal with Clive Davis when the industry was collapsing, and what it really takes to earn respect as a woman operating in rooms full of men who weren't always ready to make space. She talks about launching Earth Girl, a movement that has reached over 4,000 young women through camps, mentorship, and real music industry education, placing nearly 200 songs on networks like Paramount and A&E. And she gets into the deeply personal story behind her debut album "Retro in Real Time," co-written with her husband Eric, aka The Black Banker, a project born out of falling in love for the first time after a lifetime of putting everyone else's music before her own. Mali recorded on Aretha Franklin's mic and Al Green's mic in Memphis, and she's not playing small. This is what it looks like when someone who spent their whole career building for others finally decides to build for themselves.See omnystudio.com/listener for privacy information.

Mar 10, 2026 • 48min
What Nobody Told You About How Art Builds Culture And Wealth with Onaje Henderson
On this episode of Butternomics, Brandon Butler sits down with Onaje Henderson, co-owner of Zucot Gallery, one of the largest Black owned art galleries in the Southeast. Onaje grew up watching his father, a Tuskegee trained engineer turned full-time painter, create in the family garage every single day. That upbringing sparked a 15 year mission to build a space where Black art, Black artists, and Black collectors are not just welcome but centered. In this conversation, Onaje breaks down how art quietly functions as a wealth building tool through the secondary auction market, why our community keeps missing that opportunity, and what it actually looks like to take ownership of our own cultural narrative. He gets into how Zucot was built to feel welcoming instead of intimidating, why someone outside our culture should never be the one determining the value of our art, and what it means to support Black art with your actual dollars not just your words. Culture costs. This episode is about understanding why that investment matters more right now than ever.See omnystudio.com/listener for privacy information.

Mar 3, 2026 • 48min
How Atlanta Is Building the Blueprint for the Future of the South with Courtney English
On this episode of Butternomics, Brandon Butler sits down with Courtney English, Chief of Staff and Chief Policy Officer for the City of Atlanta under Mayor Andre Dickens. Courtney is a born-and-raised Atlanta native, a product of Southwest Atlanta, Douglas High School, and Morehouse College, who got elected to the Atlanta Board of Education at just 24 years old, became the youngest board chair in the district's history at 28, and has spent his entire career fighting to make Atlanta work for the people who built it. In this conversation, Courtney pulls back the curtain on what it actually looks like to run the agenda for one of the fastest growing cities in America. He breaks down how Atlanta has driven violent crime down by over 34 percent, how the city is building 20,000 units of affordable housing by 2030, and how the Neighborhood Reinvestment Initiative is putting real resources into communities that have been overlooked for too long. He also gets into what the FIFA World Cup means for small business owners right now and how Showcase Atlanta is making sure the people who grew up here are positioned to win.See omnystudio.com/listener for privacy information.

Feb 25, 2026 • 50min
The Truth About Owning a Restaurant Nobody Tells You with Tasha Belle
This episode of Butternomics, hosted by Brandon Butler, sits down with Tasha Belle Cyril, founder of J'ouvert Caribbean Kitchen and Bar and co-founder of Apartment 4B, a hospitality entrepreneur and service strategist with over 15 years of experience building restaurants across Atlanta, New York City, Jamaica and Saint Lucia. Tasha gets real about what it actually takes to survive in the restaurant industry, from managing razor-thin margins and training staff to maintaining standards when customers push back. She breaks down why most people who want to open a restaurant probably shouldn't, what Atlanta gets right (and wrong) when it comes to dining culture, and why the best restaurants are built on service, strategy and identity rather than trends like hookah and grass walls. Tasha also shares the story behind The Family Table, her monthly initiative providing hot meals to families experiencing food insecurity out of J'ouvert, and explains why giving back is inseparable from her mission as a restaurateur. Whether you're dreaming of opening your own spot or just love eating at one, this conversation will change how you think about the business behind the plate.See omnystudio.com/listener for privacy information.

Feb 10, 2026 • 45min
How Commercial Real Estate Builds Long-Term Wealth with Omar Ali
On this episode of Butternomics, our host, Brandon Butler, sits down with Omar Ali to break down how commercial real estate actually creates long term wealth. Omar shares the mindset shift most people miss when they think about property, including why patience, scale, and structure matter more than quick wins. They talk through capital access, government programs, and the quiet mechanics behind deals that last for generations. This conversation goes beyond buying buildings and gets into how wealth is built, protected, and passed down over time. If you want a clearer picture of how real estate works at the highest level, this episode delivers it.See omnystudio.com/listener for privacy information.

Feb 3, 2026 • 58min
How Aristotle Investments Left The Army as a Millionaire at 24
Most people leave the military with a thank you and a handshake. Aristole left with a million dollars. On this episode on Butternomics hosted by Brandon Butler, we sit down with Aristole Investments, the Atlanta-raised financial educator who went from cutting hair in the barracks to teaching thousands of soldiers how to build wealth through the stock market. At 18, he joined the Army with no plan B. By 24, he walked out a millionaire. Now he's building an 8-figure legacy center in East Point and dropping gems on how Atlanta can own its own economic power.See omnystudio.com/listener for privacy information.

Jan 27, 2026 • 58min
How Greg Mike Built A Global Creative Empire From A 500 Square Foot Room
On this episode of Butternomics, host Brandon Butler sits down with Greg Mike—the artist who turned painted soda cans into a global brand and a 500 square foot studio into ABV Gallery, one of Atlanta's most influential creative houses. Greg Mike's signature character, Larry Loudmouth, is everywhere from the Beltline to the Swiss Alps. But his story isn't about overnight success. It's about starting with nothing, using what you have, and building something that lasts.See omnystudio.com/listener for privacy information.

Oct 7, 2025 • 52min
The Business Behind the Beat with Nitti Beatz
On this episode of Butternomics, our host, Brandon Butler, sits down with the one and only Nitti Beatz, a foundational figure in Atlanta's music scene. Nitti takes us back to his roots, from his gospel radio upbringing with his mother to learning seven instruments by ear. He recounts the early days of Atlanta hip-hop, being inspired by local legends like Mr. Cool, and his big break producing tracks for 8-Ball. Nitti pulls back the curtain on the creation of the multi-platinum hit "It's Goin' Down" for Young Joc, sharing the creative process and the lessons learned about the industry. This conversation is packed with insights on the importance of music quality, branding, mentorship from figures like Jermaine Dupri and Diddy, and his passion for developing the next generation of artists. See omnystudio.com/listener for privacy information.

Oct 2, 2025 • 31min
How Angela Watts Built Atlanta Fashion Week
On this episode of Butternomics, we’re kicking it with Angela Watts, the visionary behind Atlanta Fashion Week. Angela saw the potential for ATL to be more than just a hub for music and culture—she knew it could be a global fashion hotspot too. So, she built a platform that highlights everything from streetwear to high fashion. Fast forward over a decade, and Atlanta Fashion Week is pulling in designers, brands, and fashion lovers from around the world. Tap in as Angela breaks down how she turned her vision into one of ATL’s biggest fashion events, what it really takes to make it in the fashion game, and where she sees the future of Atlanta’s fashion scene heading.See omnystudio.com/listener for privacy information.

Sep 30, 2025 • 50min
The Playbook for Boring Businesses That Print Money with Randy Hazelton
On this episode of Butternomics, our host, Brandon Butler, dives into the franchise hustle with Randy Hazelton, CEO of H&H Hospitality. Randy reveals how he went from flipping real estate to running Shake Shacks, Buffalo Wild Wings, and Sweetwater Brewhouses in major airports. He breaks down the difference between building concepts from scratch versus leveraging franchises, and why the latter can be a shortcut to success. This conversation is packed with insights on funding, private equity, and the overlooked opportunities in boring businesses.See omnystudio.com/listener for privacy information.


