Business of Architecture Podcast

Today we welcome Ian Motley to the show. Ian is a proposal writing and negotiation expert for the architecture industry. Formerly, he worked for Fosters Partners advising on proposal and negotiation strategies. Now he runs Blue Turtle Consulting with his partner Alexandra Howieson. Blue Turtle provides training and consulting services to the AEC industry. You may have seen their popular proposal-writing workshop advertised in the United States, Australia, New Zealand or the UK. I attended several years ago, and I'll say it should be mandatory training for all Business of Architecture listeners. In today's episode, you'll discover 5 critical proposal mistakes and how to avoid them. ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Soundcloud: https://soundcloud.com/enochsears Twitter: https://twitter.com/BusinessofArch ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!

Today I speak with Dan Stine, bestselling author of 12 books including the #1 Revit academic training textbook. In today's episode, you'll discover an interesting career path within the architecture industry. Dan is the BIM Administrator at LHB, a 250-person, multi-disciplinary firm with 4 offices. ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Soundcloud: https://soundcloud.com/enochsears Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!

Today we welcome back architect Nick Tsontakis to the show. Nick runs a successful residential architectural practice in Scottsdale, Arizona. His impressive work is frequently published in local and national media. In today's episode, you'll discover: The surprising method Nick has discovered for reaching his ideal clients How collaborating with your competitors can help you grow your practice How to get your work published ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Soundcloud: https://soundcloud.com/enochsears Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!

Get the 4-part architect profit map video at http://www.freearchitectgift.com. Today we welcome architect Nick Tsontakis to the show. Nick Tsontakis runs a successful and highly awarded residential architecture practice in Scottsdale, Arizona. In today's episode, you'll discover: How Nick wins his impressive, high caliber projects The one thing Nick says architects need to do, that they almost never do The strategy Nick used to grow his practice when he was unknown and had no referrals Tips for getting your work published and seen by your ideal clients How to go from ho-hum to award-winning projects ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Soundcloud: https://soundcloud.com/enochsears Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!

Today's interview is a behind-the-scenes conversation with a firm owner graduate of the Architecture Firm Freedom Formula program I run with Scott Beebe. Scott and I started the Freedom Formula program several years ago because I heard from so many small firm owners that they were overwhelmed with the day-to-day of running the practice and they wanted to get freedom back into their life again. In the program, Scott and I work with firm owners to implement systems and frameworks so they can free up their time and lay the foundation for an impactful and profitable practice. In this conversation, I speak with Jefferson Schierbeek, an architect who has run a successful practice in Southern California with his partner Susan Addison for over 25 years. He's no newcomer to business either. In the past, he founded and ran a CAD outsourcing service with a partner, a business which still operates to this day. In this episode, we have a candid conversation about why Jefferson joined the program and what he wanted to get out of it. We talk about the steps he is taking to get his firm to the next level. I think you'll find Jefferson's story extremely valuable as you work to build your ideal practice. In today's episode you'll discover: How to set a vision that inspires you to set and meet goals How Jefferson took his business to the next level by revisiting and strengthening the foundation of his practice ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Soundcloud: https://soundcloud.com/enochsears Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!

Today we welcome Erin Morris to the show. Erin Morris is the president of Erin Morris Architect, a design-focused firm based in Newport Beach, California. In today's episode, you'll discover: The two main things that helped Erin go from overwhelmed operator to empowered owner How to build a business around your life, not the other way around How Erin went from wanting to walk away from her firm, to having a profitable, impactful practice that gives her freedom and creative fulfillment ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Soundcloud: https://soundcloud.com/enochsears Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!

Although they won numerous awards and were doing good work, architect Rodney Robles realized something was missing in his firm. After ignoring the business aspect of his firm for the first 7 years, he immersed himself on how to run a great practice, which has made a great difference on his practice, his work, and his life. Rodney Robles is the founder of the architecture firm Factor:Recurso, based in Monterrey, Mexico. I was introduced to Rodney by Rion Willard who runs the Business of Architecture in the UK. The firm won numerous awards and is frequently featured in the media, being recognized as an emerging talent in 2010. Rodney runs a great Instagram channel, so that's where we start today's conversation. In today's episode, you'll discover: Tips for using Instagram successfully as an architect Rodney's 2 favorite business books Why Rodney pivoted after 7 years to focus on the business side of his practice What he would tell his younger self about running a successful business How to take a strategic approaching to build your business If you haven't already, get free instant access to the 4-part architecture firm profit map video by going to "freearchitectgift.com". Enter your best email address on that page and you'll get instant access. ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Soundcloud: https://soundcloud.com/enochsears Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!

Today is an interview with Michelle Fenton, the founder of Khora Architecture based out of Vancouver, British Columbia. Michelle is a graduate of the Architecture Firm Freedom Formula program I run with Scott Beebe. In today's episode, you'll discover: The steps Michelle has taken to get a head start in starting her new architecture firm How Michelle went from working 18 hour days and working weekends to having her weekends free How to build a firm that can live without you The exercise that Michelle went through that revolutionized her concept of what it means to be a firm owner ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Soundcloud: https://soundcloud.com/enochsears Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!

On today's episode, you'll hear an excerpt from the group coaching call I run every week with architecture and design firm owners around the world. In this call, a South-Africa based architect asks how she can use the additional information she has in a Building Information Model to provide greater value to a client, and greater compensation for her services. On this episode you'll discover: Why you should be selling value (not architecture) How to sell value to your clients How to up-sell additional services ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Soundcloud: https://soundcloud.com/enochsears Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!

In today's episode of the Business of Architecture podcast, you'll get a sneak peek behind the scenes of the Mastermind group I run with Richard Petrie and Eric Bobrow. A Mastermind group is a small group of individuals who meet regularly to brainstorm and think tank about a particular subject. This Mastermind focuses on helping group members win higher quality projects through strategic marketing. The group meets weekly online, and we run 2 live meet-ups per year where we all get together in person. In episodes 255 and 256 I talked more about the Mastermind - I suggest you go there to hear more about what goes on in these closed-door meetings. Everything that takes place in our mastermind meeting is held confidential by those participating; however, I felt you would get a lot of value out of this conversation so I got permission from the people involved to share this with you. On this Mastermind call, you'll hear Caryn Paradis, who runs a high-end interior design firm in Connecticut, talk about identifying her ideal client avatar. Creating an avatar is where you describe the qualities of your fictional, ideal client so you can better target, recognize and attract that kind of person to your practice. When developing an ideal client avatar for your practice, most people make the mistake of focusing only on the demographics of their ideal client -- for instance income range, age, gender, where they live, etc. These things are important, but more important are the psychographics of your ideal clients. A psychographic profile describes not only what someone is, but what someone likes and what someone believes. For instance, being conservative or liberal leaning would be a psychographic. In this conversation, in addition to Caryn, you'll also hear marketing coach Richard Petrie and architect, Peter Twohy who facilitates these meetings. Peter was a guest on the show back in Episode 92. In today's episode, you'll discover: The key to attracting the kinds of clients you actually want to work with Why having a mission and purpose is essential if you want to create an enduring business How to identify your personal mission, which author Simon Sinek calls your "why" Before we go on, however, I wanted to remind you, If you haven't already, to get free instant access to the 4-part architecture firm profit map video that's free for podcast listeners by going to "freearchitectgift.com". Enter your best email address on that page and you'll get instant access. I also want to thank iTunes user TheatreDNA who says: I can't recommend the Business of Architecture podcast enough. Enoch has provided not just architects but really anyone working in or on a professional services firm an invaluable resource for creating a successful, forward-thinking, sustainable firm. Do yourself, your firm, or your employees a favor and take the time to listen! Thanks, TheatreDNA. If you get value from this show, please leave a review so you can help others find the show. And with that, let's get on with the show: ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Soundcloud: https://soundcloud.com/enochsears Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!