Business of Architecture Podcast

Today we welcome Scott Valentine to the Business of Architecture show. Scott is the founder of Valé Architects, based in Brisbane, Australia. I brought Scott on the show because of the way that he's doing content marketing in his practice. His practice is a blend of traditional architectural services and online content and courses focused on the Hospitality niche. In this episode, you'll discover how Scott has modeled the strategies of the marketing and branding world in his architecture firm to create a new innovative model of the architectural practice. ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!

How to get your architecture firm to run independent of you: the ArchitectCEO Daily Update. As a small architecture firm owner, you're a bottleneck in your firm. How do you unchain yourself from the day-to-day operations of the firm so you can focus on the things that are the best use of your time and focus, instead of the administrative minutiae that sap your energy and leave you drained at the end of the day? Watch today's ArchitectCEO Daily update to discover one key for getting your firm to run independent of you. To discover how to structure your firm so you aren't the bottleneck, click here to register for my next free online training on building your Dream Practice: http://architectresources.org/n8hw Carpe diem. Enoch

Today I welcome Kevin Collins back to the show. Kevin Collins is the Underwriting Manager for the Professional Liability program at Victor O. Schinnerer & Company, one of the largest providers of professional liability insurance for architects and engineers. We discuss 3 things to consider from an insurance perspective when a firm is going through an ownership transition. ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!

Sprayed by the pool vacuum - the ArchitectCEO Daily update. Hey architect nation! Today's parable is: sprayed by the pool vacuum. So the other day I was walking out by the pool in my backyard. The pool has an automatic vacuum that cleans up debris that falls into the pool. On the end of this vacuum is a hose that sweeps back and forth across the bottom of the pool to stir up debris so the vacuum and pool filer can clean the water and keep the pool sparkling blue. Well, it was a beautiful, cool morning here in central California, and as I walked by the edge of the pool, the hose on the end of the vacuum comes out of the water and sprays me from head to toe! My first reaction was to get pissed and throw a couple of mental expletives. Then I realized the truth of the situation. Here I was in a free, democratic country with a full belly and clothes on my back. I have a pool and live in California. I remembered that I can control some things, I can influence some things, and I have absolutely no control over most things. The only things I can control are the things inside of me - my thoughts, feelings, emotions and actions. As I stood there on the side of the pool, I felt gratitude for this lesson that the pool vacuum had given me. This is similar to life. Often it feels like we are just going along enjoying a beautiful day when, whamo! Something comes out of left field and knocks us down. At that point, the only thing we can do is choose how we react to that situation. It's the same in the game of running an architecture firm. All you can control is the actions you take in your firm, not the result. If you want to learn what actions you need to take to build your DREAM Practice, register for my next free online presentation on 3 Keys to Design Your Perfect Job, Your Perfect Clients and Your Perfect Firm: http://architectresources.org/8in2 Carpe diem. Enoch Bartlett Sears

One of the top challenges of small firm architects is the feast and famine cycle of the building industry. The #1 question I get from architecture firm owners is, "how do I get consistent clients?" This is the topic of today's ArchitectCEO Update. Watch it and let me know what you think. If you're looking for a roadmap to consistent clients in your firm, I invite you to register for my next free online presentation on building your Dream Practice:http://architectresources.org/9negs6

Today we celebrate Independence Day here in the United States of America. Let's talk about architectural freedom ...

Today I answer a viewer question. "Enoch, what is the roadmap for marketing a small architecture firm?" – Tom Great question Tom. I get asked this frequently, because if work isn't coming into a firm, the firm doesn't eat. And a lot of firms out there are struggling to get the food they want to eat. There are three systems that make up the roadmap to marketing a small architecture firm. A system to create attention, interest and desire around the services that your firm provides from your ideal clients A system to convert those relationships into work A system to follow up and nurture relationships that may turn into work later If you want a shortcut to developing these marketing systems for your firm, consider applying to the DREAM Practice Accelerator. The DREAM Practice accelerator helps architecture firm owners build their dream practice, a practice that is dependable, rewarding, provides an exceptional experience for themselves and their team, is autonomous (can function without them there) and mission driven (a clear purpose). Click here to discover more about the DREAM Practice Accelerator.

How to win more of the RIGHT architecture projects: the ArchitectCEO Daily Update. I live in California's Great Central Valley – a huge agricultural region that runs the entire length of California. The farmers around here produce billions of dollars of produce every year. As I was driving around recently, I looked over the endless orchards and thought about the difference between farming and hunting as it relates to business development for architects. A farmer prepares the ground, plants the seed and gives that seed what it needs to grow and produce fruit. After a time, the farmer harvests the produce of that effort. The hunter on the other hand has a tougher job. The hunter travels to a location where the target game is found and must find the prey. Waiting for word-of-mouth is like farming. After doing good work over time, past clients refer you. This process is slow but steady, and these referrals usually turn out to be good clients. However, there are scenarios where simply waiting for word-of-mouth (farming) doesn't work. Farming takes time. If you're getting hungry right now, it's time to hunt. To discover how to do hunting that actually works, attend my next free online architect Masterclass: http://architectresources.org/bshd7ya Carpe diem Enoch Bartlett Sears

Hello Architect Nation! This morning, as usual, I went to the Crossfit gym where I work out with my wife and 6 - 7 other people. Our coach was explaining today's workout, when suddenly he was interrupted by the deafening noise of the gas-powered blower the yard maintenance guy was using outside. The Crossfit gym where I exercise is housed in a metal building. Both of the rolling doors were up to let in the cool morning air. Coach Devin crossed his arms with a smile, "Guess I'll have to wait until yard guy is done." Eventually the noise from the blower died down as the yard guy walked away. Coach Devin continued to explain the workout and I had a successful session sweating, grunting and in general torturing myself. This experience with the noisy yard blower got me thinking - how often are we interrupted by figurative yard blowers throughout our day? An unexpected phone call or an email sends me on a wild goose chase of being reactionary instead of pro-active. What I'd have you consider today is this - where in your firm are you being distracted by the noisy blowers instead of focusing on the strategic moves that will put your firm on a solid and successful foundation for the future? Where do you need to shut down the outside noise and focus on what matters? Have you identified what matters? The number one thing you can do to help your architecture firm in the future is to build a solid foundation now. The DREAM Practice Accelerator is a program for architecture firm owners who want to build their dream firm - a firm that is in-demand and highly sought after because of the great work that you do. To discover how to create your bullet-proof firm, click here and register for my next 60-minute DREAM Practice training. Carpe diem. Enoch Bartlett Sears

Have you ever done something you regret? Of course not, right? I did - just two days ago when I blew up at my wife for doing me a needed favor. As I stood there, looking at my wife with tears in her eyes, I felt horrible for being such a royal jerk to the most wonderful lady in my life, my beautiful queen. I learned an important lesson that day. Hear the whole story in today's ArchitectCEO daily update: You Made Your Bed - Now Sleep In It.