

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
I Hear Everything
Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.
Episodes
Mentioned books

Jan 8, 2019 • 15min
2019 SEO Predictions: Long Form Content Refactoring
In the second episode of 2019 SEO Predictions Week Jordan and Ben tackle what's likely to happen with long form content refactoring. Jordan Koene is the CEO of Searchmetrics Inc. Show NotesConnect With: Jordan Koene: Website // LinkedInBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 7, 2019 • 15min
2019 SEO Predictions: Algorithm - Integrated Search & External Signals
Listen in as Jordan and Ben kickoff the new year with our 2019 SEO Predictions Week as they review how Google is likely to adjust its search Algorithm to reflect the growing importance integrated search and external signals. Show NotesConnect With: Jordan Koene: Website // LinkedInBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 2, 2019 • 30min
Planning for SEOs: Content Planning & Execution
Listen in for the third episode of Search Planning Strategy Month as Ben and Jeff Preston walk us through Jeff's content planning process developed during more than a decade at Disney. Jeff Preston, is the Director of SEO at Realtor.com. Show Notes Connect With: Jeff Preston: Website // LinkedIn Benjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 26, 2018 • 27min
Planning for SEOs: Career Management & Team Development
Listen in for the second episode of Search Planning Strategy Month as Ben and John Shehata walk us through John's SEO planning process and how he integrates both his businesses and team development requirements together to deliver an effective strategy year after year. John Shehata, is the Vice President of Audience Development and SEO at Conde Nast. Show NotesConnect With: John Shehata: Website // LinkedInBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 19, 2018 • 20min
Planning for SEO's: Setting Goals & Achieving Alignment
Listen now for the first episode of Search Planning Strategy Month as Jordan and Ben take a deep dive into what you need to do to put together a cohesive and effective SEO strategy for 2019. In this episode we explore goal setting and driving for internal alignment. Jordan Koene is the CEO of Searchmetrics, Inc. Show Notes Connect With: Jordan Koene: Website // LinkedInBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 14, 2018 • 18min
Google Update Week No. 5: How to Stay Prepared for Google Updates
Google Update Week No. 5: How to stay prepared for Google Updates In the fifth and final episode focused on the latest round of Google Search Algorithm updates, Jordan provides a task list of measures you can take to be better prepared when the next update invariably comes. Connect With: Jordan Koene: Website // LinkedInBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 13, 2018 • 21min
Google Update Week No. 4: The Impact on Mobile and Voice Search
Google Update Week No. 4: The impact on Mobile and Voice Search In the fourth of five episodes, focused on the latest round of Google Search Algorithm updates, Jordan and Ben dig into the impact the recent Google Algorithm changes are having on Mobile and Voice Search. Connect With: Jordan Koene: Website // LinkedInBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 12, 2018 • 18min
Google Update Week - No.3 - Site Migrations, Indexing, Crawls & Schema
Google Update Week No. 3: Site Migrations, Indexing, Crawls & Schema In the third of five episodes, focused on the latest round of Google Search Algorithm updates, Jordan and Ben discuss how the changes will impact site migrations, the impact on indexing, the importance of schema and using crawls to stay ahead of problems. Connect With: Jordan Koene: Website // LinkedInBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 11, 2018 • 15min
Google Update Week - No.2 - Site Speed More Important Than Content?
Google Update Week No. 2: Is Site Speed More Important Than Content? In the second of five episodes, focused on the latest round of Google Search Algorithm updates, Jordan and Ben compare and contrast the importance of technical site performance and content quality in view of the recent changes to Google's Search Algorithm. Connect With: Jordan Koene: Website // LinkedInBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 10, 2018 • 15min
Google Update Week - No.1 - Debating the Latest Google Updates
Google Update No. 1: Where & When to Start Holiday Planning In the first of five episodes, focused on the latest round of Google Search Algorithm updates, Jordan and Ben dig into and debate the impact of the changes pushed on November 30th of 2018. Show NotesConnect With: Jordan Koene: Website // LinkedInBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


