Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

I Hear Everything
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Oct 19, 2021 • 17min

Future of digital, Voice, & Fraggles Search -- Cindy Krum // MobileMoxie

Cindy Krum, Founder and CEO of MobileMoxie, discusses mobile SEO and changes in the 2020s. Since the pandemic, the use of voice search has increased a whole lot. And that means that SEO is also gearing up to evolve once again. Today, Cindy talks about the future of mobile search, including voice and fraggle search. Show NotesConnect With: Cindy Krum: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 18, 2021 • 16min

Mobile & Technical SEO -- Cindy Krum // MobileMoxie

Founder and CEO of MobileMoxie, Cindy Krum, talks about mobile SEO and changes in the 2020s. AMP was introduced years ago, but it was only in 2021 that Google switched to mobile-first indexing. But what does that really mean for SEOs? Today, Cindy discusses some of the changes in mobile marketing and technical SEO in the 2020s. Show NotesConnect With: Cindy Krum: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 15, 2021 • 11min

Optimizing How-to Content -- Boris Wartenberg // Searchmetrics

SEO specialist at Searchmetrics, Boris Wartenberg, talks about how to build ‘how-to’ content to help your audience master new skills. Some of your content might be evergreen and some may need an update every now and again. But deciding when and how to optimize is key. So today, Boris shares how you can optimize ‘how-to’ content. Show NotesConnect With: Boris Wartenberg: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 14, 2021 • 8min

Determining What Type Of content is best for your audience -- Boris Wartenberg // Searchmetrics

SEO specialist at Searchmetrics, Boris Wartenberg, explains how you can build ‘how-to’ content to help your audience master new skills. It’s all in the data when you want to figure out your ‘how-to’ content. But how do you get your hands on these valuable data and insights? Today, Boris talks about the use of data and making sure you’re finding the right ‘how-to’ content. Show NotesConnect With: Boris Wartenberg: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 13, 2021 • 9min

How How-To Differs Between Industries. Investing Content Is Not The Same As Rock Climbing Content -- Boris Wartenberg // Searchmetrics

SEO specialist at Searchmetrics, Boris Wartenberg, explains how you can build ‘how-to’ content to help your audience master new skills. You want to educate and inform your customer with your ‘how-to’ content. But different industries will call for different formats. Today, Boris talks about how ‘how-to’ content differs among industries. Show NotesConnect With: Boris Wartenberg: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 12, 2021 • 12min

Types Of How-To Content: Videos, Text, Images, etc. -- Boris Wartenberg // Searchmetrics

Boris Wartenberg, SEO specialist at Searchmetrics, discusses how you can build ‘how-to’ content to help your audience master new skills. Content comes in many different formats. And sometimes a single content idea can be displayed in multiple formats to reach different types of people. Today, Boris talks about the different types of ‘how-to’ content. Show NotesConnect With: Boris Wartenberg: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 11, 2021 • 12min

What Is How-To Content And Why It's Valuable From An SEO Perspective -- Boris Wartenberg // Searchmetrics

Boris Wartenberg, SEO specialist at Searchmetrics, talks about building ‘how-to’ content to help your audience master new skills. The best type of content eases your customers’ pain points. And ‘how-to’ queries are the most popular searches in Google. So today, Boris explains what is ‘how-to’ content and why it’s valuable to your SEO. Show NotesConnect With: Boris Wartenberg: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 8, 2021 • 15min

Tile Testing Your Way Out Of Trouble

Jordan Koene, SEO strategist and advisor to Searchmetrics, discusses how you can survive Google’s title updates. It’s been on everyone’s lips since Google started changing titles. But is there really a way for you to create the perfect title that Google won’t change? Today, Jordan talks about title testing your way out of trouble. Show NotesConnect With: Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 7, 2021 • 15min

Google's Suggestion For Your eComm Site

Jordan Koene, SEO strategist and advisor to Searchmetrics, gets into what’s new in the world of Google and eCommerce. Google released a guideline for eCommerce sites. And while the information is not new, it’s left people wondering what it really means for the future. Today, Jordan talks about Google’s suggestions for your eCommerce site. Show NotesConnect With: Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 6, 2021 • 13min

How Does Social Media Impact SEO? -- Dmitry Dragilev // JustReachOut.io

Dmitry Dragilev, founder of JustReachOut.io and CriminallyProlific.com shares his PR expert’s guide to building. Social media is a great tool for exposure and building awareness. So does that mean it has a place in SEO? Today, Dmitry talks about whether or not social media impacts your SEO. Show NotesConnect With: Dmitry Dragile: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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