Uriah Kaiser
Local journalist and founder of Potomac Local News with 16 years operating a hyperlocal news brand; experienced in reporting, building newsletter audiences, running a paywall, and applying AI to scale local coverage.
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Feb 26, 2026 • 45min
From 3,000 to 20,000 Email Subscribers Without Spending a Dollar on Ads
Uriah Kaiser, local journalist and founder of Potomac Local News, built a hyperlocal brand over 16 years. He discusses growing an email list from 3,000 to 20,000 without ads. Topics include paywall timing, using email capture walls, feeding AI with accurate inputs, YouTube channel strategy, and relationship-driven local ad sales.
