Tracy Birdsall

Managing Director and Head of EMEA & APAC, Merchant Services Sales at J.P. Morgan Payments, specializing in large-scale payments infrastructure, reliability, and global merchant solutions.

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Jan 8, 2026 • 53min

1027. Insights: Lights, camera, transactions! Engineering payments at a global scale with JP Morgan and Netflix

Join Tracy Birdsall, J.P. Morgan's payments expert, and Kristen Morrow-Greven from Netflix as they unveil the secrets behind seamless global payment systems. Tracy dives into the complexity of designing resilient payments infrastructure, while Kristen shares insights on Netflix's challenges with subscriptions and local payment methods. Discover how both leaders leverage technology, AI, and cross-functional teams to enhance user experience. They also explore the future of interactive commerce and the importance of making payments invisible for consumers.

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