Tom Lewis
Advertising performance partner and co-founder of Metastat who works with creators and e-commerce brands to replace guesswork with data; known for being Stephen Bartlett’s paid media partner and for scaling creator-led products and campaigns.
Best podcasts with Tom Lewis
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Apr 1, 2026 • 1h 30min
Meet The Marketing Genius Behind Steven Bartlett
Tom Lewis, advertising performance partner and co-founder of Metastat who scales creator-led brands with data. He explains using paid ads to test thumbnails, titles, hooks and product ideas for under £100. Short controlled experiments, hook-retain-convert frameworks, and when paid should catalyse—not replace—organic growth are the main focuses.
