Tom Bowden-Green
Senior lecturer in marketing at Bristol Business School and co-author of the book Marketing and Psychology, contributing academic expertise on behavioural theories applied to marketing.
Best podcasts with Tom Bowden-Green
Ranked by the Snipd community
55 snips
Feb 16, 2026 • 27min
When you can’t stop seeing the thing you’ve just discovered
Luan (Luanne) Wise, marketing consultant and trainer, and Tom Bowden-Green, marketing lecturer, explain why a suddenly noticeable tune or trend feels like it’s everywhere. They explore the frequency illusion, projection and empathy gaps, herd behaviour, the uptrend effect, and how names and pronouns change engagement. Short, curious and full of behavioural quirks.
38 snips
Feb 2, 2026 • 24min
Real-world examples of cognitive biases
Tom Bowden-Green, senior marketing lecturer and co-author of Marketing and Psychology, joins to unpack seven everyday cognitive biases. He explains illusory superiority, Dunning-Kruger effects, the bias blind spot, false uniqueness in branding, illusion of validity, the pratfall effect, and misattribution of arousal. Short, sharp examples bring theory into real-world marketing contexts.
