Toby Espinosa
Vice President of Ads at DoorDash, instrumental in building DoorDash's retail/commerce media business and focused on measurement and local-national media alignment.
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Feb 24, 2026 • 22min
DoorDash's Toby Espinosa on Commerce Media That Connects National Dollars to Local Demand
Toby Espinosa, VP of Ads at DoorDash, who helped build DoorDash's retail media business. He discusses connecting local merchant demand with national ad budgets. He explores why standardized measurement matters. He talks about aligning trade and media dollars and how AI and integrations lower data costs and boost targeting.
