Susan Toft
Founder of LaundryLady.com, a mobile laundry service that scaled from a one-woman side hustle to an international business with multimillion-dollar revenue and hundreds of contractors.
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Feb 26, 2026 • 44min
725: How One Mom’s Laundry Side Hustle Turned into an $12M Business
Susan Toft, founder of LaundryLady.com, turned a new-mom pain point into a global mobile laundry business. She talks about starting solo with van pickups, hiring contractors and building booking tech, landing a $1M Shark Tank investment, and expanding into new countries. Short, practical stories about scaling service operations and creating a recurring local business.
