Steve Piper
Founder and CEO of CyberEdge Group and Editor-in-Chief of Security Buzz, with over 30 years in the tech industry and author of the Cyber Threat Defense Report.
Best podcasts with Steve Piper
Ranked by the Snipd community
Feb 25, 2026 • 40min
How AI Is Influencing Security Buying Decisions: What Marketers Should Know
Steve Piper, founder of CyberEdge Group and editor of Security Buzz, brings 30+ years in tech. He discusses AI-driven spear phishing and deepfake fraud. He explores generative AI powering analyst workflows and agentic AI for autonomous threat hunting. Marketing and buying expectations are shifting as AI reshapes tools, teams, and product positioning.
Nov 6, 2024 • 40min
From ‘Meh’ to Mastery: Steve Piper on ABM Strategies that Work.
In this discussion, Steve Piper, CEO of CyberEdge Group, shares his expertise in cybersecurity marketing. He reveals strategies for building a perfect target account list and the magic of message mapping. Steve tackles the challenges of account-based marketing (ABM) and emphasizes the need for tailored content for specific segments. He also highlights the importance of nurturing leads and gives five actionable tips to supercharge your ABM efforts. Plus, he discusses the power of multi-channel engagement, including webinars and content syndication.
