Steve Ancheta
CEO of Zig (zig.ai), a sales execution platform that uses AI agents to automate CRM and administrative sales tasks, focused on improving rep productivity and preserving institutional knowledge.
Best podcasts with Steve Ancheta
Ranked by the Snipd community
Apr 1, 2026 • 43min
191 - Turning Agents into Software that Sells [Smarter!] with Zig.ai CEO Steve Ancheta
Steve Ancheta, CEO of Zig, builds AI agents that automate CRM and admin work to let sales reps sell more. He discusses rep-first UX, panels and cards instead of chat, preserving institutional knowledge, and the tradeoff between product and services-led models. Practical tales of demos, time-to-value, and prioritizing high-impact workflows come up.
