Sohee Kim
Asia entertainment correspondent at Bloomberg with a decade covering K-pop and BTS, providing on-the-ground reporting and context about the comeback concert in Seoul.
Top 3 podcasts with Sohee Kim
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15 snips
Mar 29, 2026 • 18min
Weekend Listen: BTS Leads Netflix’s Push for Growth in Asia
Lucas Shaw, Bloomberg managing editor who analyzes global streaming, and Sohee Kim, Bloomberg Asia entertainment reporter with deep K-pop knowledge, discuss BTS’s Seoul comeback and Netflix’s first live concert stream from Asia. They explore how live events can win subscribers, Korea’s outsized content role, regional growth opportunities and the challenges of scaling across diverse Asian markets.
Mar 24, 2026 • 18min
BTS Leads Netflix’s Push for Growth in Asia
Lucas Shaw, Bloomberg media editor who analyzes streaming strategy, and Sohee Kim, Bloomberg Asia entertainment correspondent who covers K-pop, discuss Netflix’s bold move to live-stream BTS from Seoul. They talk about how the concert aimed to convert fandom into subscribers, Netflix’s Korean investments and event strategy, and the challenges and opportunities global streamers face across Asia.
Jul 19, 2024 • 14min
K-Pop’s Plan for Global Dominance? Remove the K
Bloomberg reporter Sohee Kim discusses K-Pop's shift towards English lyrics for global reach, exploring industry efforts to cater to international audiences while facing an identity crisis. The podcast delves into the economic impact, challenges, and new group formations within the K-Pop industry.
