Siobhan McHugh
Academic, audio producer and author specialising in narrative podcasting who presented a keynote about the strengths of narrative audio and was interviewed about storytelling versus video.
Best podcasts with Siobhan McHugh
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Feb 27, 2026 • 2h 10min
Apple Podcasts video tech details; plus Supercast acquired - we speak to its CEO
Siobhan McHugh, academic and narrative audio producer, champions storytelling’s imagination and soundcraft. Jason Su-Hoy, Supercast CEO and serial entrepreneur, explains subscription scaling and recent acquisition moves. They unpack Apple’s HLS video rollout, ad skipping and encoding quirks, why YouTube still dominates discovery, and the tradeoffs between video workflows and audio’s intimacy.
