
Shira Chess
Professor of Entertainment and Media Studies and scholar of digital folklore, author of The Unseen Internet: Conjuring the Occult in Digital Discourse, discussing internet occultism and digital folklore.
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Mar 2, 2026 • 1h 8min
The Internet Is an Occult Machine (w/ Shira Chess)
Shira Chess, a professor of Entertainment and Media Studies and scholar of digital folklore, explores the internet’s hidden spiritual architecture. She traces internet-born cryptids, techno-shamanic 90s roots, reality-shifting rituals, meme magic’s political force, algorithmic conspirituality, and how AI is treated like a spirit. Short takes on reclaiming agency and repurposing corporate platforms appear throughout.


