
Sarah Copp
Director of Major Accounts at LotLinx, specializing in VIN-level predictive analytics and AI-driven inventory and ad optimization tools (LotGPT/LotLinx) for automotive dealers.
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Feb 7, 2026 • 43min
The $11B Dealer Group Secret – Why Your Used Car Strategy Needs More Data and Less Emotion | Industry Spotlight
Sarah Copp, LotLinx director who builds VIN-level AI tools. Steve Hoggle, GM driving a 4:1 used-to-new sales ratio. They unpack shifting from gut buys to predictive VIN analytics. They discuss spotting at-risk cars day one. They explain using AI to price, target ads, and measure what actually moves cars.


