Sarah Caputo
Founder of consultancy Fraction Method and former agency and brand executive, providing expertise on programmatic advertising, pricing models, and ad tech transparency.
Best podcasts with Sarah Caputo
Ranked by the Snipd community
Mar 5, 2026 • 44min
Will The Trade Desk Right-Size Its Margins?
Sarah Caputo, founder of Fraction Method and former agency and brand executive, brings programmatic ad and pricing expertise. She explores tensions around The Trade Desk’s fees and transparency. Topics include layered and predictive clearing charges, how OpenPath affects agencies and publishers, and ways the company could simplify pricing and restore buyer trust.
Feb 24, 2026 • 1h 6min
The Cost of Keeping Quiet: Ad Fraud, Incentives & The Silence Protecting Billions, with Sarah Caputo & David Nyurenberg
Sarah Caputo, media and marketing leader advising brands on attribution and transparency. David Nirenberg, CTV and performance marketer focused on media innovation. They unpack how misaligned incentives, opaque take rates, arbitrage and CTV supply issues keep billions flowing to waste. They discuss procurement pressures, vanity metrics, and practical moves brands can make to demand audits and clearer margins.
