Sara Villagio
Chief Marketing Officer of Carnegie Hall, leading marketing, ticketing, and digital initiatives for the historic institution and experienced arts marketer with a background across recorded and live music organizations.
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Mar 19, 2026 • 40min
Sara Villagio, Chief Marketing Officer of Carnegie Hall
Sara Villagio, Chief Marketing Officer of Carnegie Hall, leads marketing, ticketing, and digital innovation at the historic institution. She discusses listening-first leadership, shifting from recorded to live music, balancing legacy brand with experimentation, the inspiration behind a major rebrand, and modernizing ticketing and digital infrastructure.
