Rosie Collins
Founder of Deja Marc, a personalized jewelry brand known for fingerprint and handwriting pieces; grew the business from a side project to multimillion-dollar revenue while building operational systems and a customer-first experience.
Best podcasts with Rosie Collins
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Mar 19, 2026 • 60min
642: I Quit My 15 Year Career To Build a Jewelry Business — and Hit $400,000 in My First Year
Rosie Collins, founder of Deja Marc, turned a Christmas epiphany into a personalized jewelry brand known for fingerprint and handwriting pieces. She built the product herself, found an “engraving fairy” to keep orders flowing, and scaled to $400K in year one while mastering operations. Topics include MER vs ROAS, Black Friday tactics that protect margins, unit economics, and balancing growth with family life.
